Brand factory Asus "Incredible Unfolds" global online new product launch conference, on the 6th under the unveiling of co-CEO Hu Shubin, the ASUS brand full line of new laptop products. In addition to the Zenbook 14X OLED Space Edition laptop launched to commemorate the 25th anniversary of the ASUS P6300 laptop 600-day space mission, the Zenbook 17 Fold OLED, the world's first 17-inch foldable screen laptop, has become the biggest highlight and is expected to be available in mid-2022.
Source: Asus
This is also the first PC factory in a Taiwanese brand factory to officially launch a folding laptop, and also declares ASUS's industry leadership in its continuous pursuit of innovation.
ASUS, together with Intel and BOE, launched the world's first 17.3-inch foldable OLED laptop Zenbook 17 Fold OLED. The 4:3 2.5K touch screen, folded to switch to two seamless 12.5-inch 3:2 screens, with a magnetic full-size ASUS ErgoSense Bluetooth keyboard and trackpad, can provide up to six mixed use modes, including PC, laptop, tablet, on-screen keyboard, e-book and extended screen and other multi-purpose.
The Zenbook 17 Fold OLED is equipped with Intel's latest 12th generation Core i7-U series CPU and Intel Iris X GPU, which is Intel Evo laptop certification and has a built-in Windows 11 Pro operating system. Its foldable OLED touch screen has passed PANTONE and German Rhine eye protection certification, with 100% DCI-P3 color gamut, and can be used with Dolby Vision HDR to present realistic picture quality.
However, since Lenovo hit the first gun in 2020, the speed of market acceptance is still very slow, and ASUS will look back on the foldable laptop and will be listed in the middle of the year, when the market reaction remains to be seen.
The ASUS presentation also unveiled the Zenbook 14X OLED Space Edition with a space-themed design and a special zero-gravity titanium look, which is covered and equipped with a 3.5-inch OLED sub-screen that can display custom information and animations. The Zenbook 14X OLED Space Edition not only complies with the U.S. Space Systems Command's ultra-stringent SMC-S-016A test protocol, but can withstand extreme temperatures of -24 to 61°C and severe vibrations of 20 to 2000 Hz.
ASUS also released a full range of new laptops equipped with the 12th generation Intel Core processor, from home consumption to hybrid office, business/enterprise needs are readily available, including Zenbook 14 OLED, ASUS Chromebook Flip CX5 and ExpertBook B5 series laptops, proArt Display PA169CDV professional screen with Wacom EMR technology, which can be used through ProArt Pen provides creators with an interactive experience that responds to the diverse needs of professionals.
MSI Esports NB Army Attack Meta universe
The brand MSI's first global online presentation in 2022 "MSI Gameverse" debuted on the 5th, in addition to the main battle force e-sports pen and television new products arrayed, but also with "Meta-Ready" to focus on the needs of the meta-universe, a variety of high-performance laptops, but also preemptively listed at the end of January pre-order, accelerate the promotion of the upgrade and replacement tide, and strive to push up the laptop business step by step from the first quarter.
Chen Liqun, Director of MSI's Global Laptop Business and Marketing Division, announced at the press conference that MSI will take the lead in launching a full range of Meta-Ready high-performance laptops for meta-universes, building a bridge into the meta-universe for professionals, players and consumers concerned about new technologies.
With the launch of Intel's 12th generation new processor platform, MSI's esports laptop series of new products are all listed, in addition to the flagship esports laptop Steel GS77, which won the CES 2022 Innovation Award, and the flagship esports champion Raider GE series dominated by performance, also appeared at the same time.
The two high-end top-spec models are equipped with the 12th generation Intel Core i9 series CPU and the Phaeta GeForce RTX 3080 Ti laptop GPU, and the exclusive "Phase Change Liquid Metal Cooling Technology" is built-in, which will convert to liquid when the heat sink reaches 58 degrees Celsius, filling the contact gap between the top of the processor wafer and the bottom of the heat dissipation module, greatly improving heat transfer efficiency and further increasing the performance of the processor by 10%.
Source: Business Times
Cover image source: ASUS