Since the tank 300 will be the hardcore SUV once again forced back to the "right track", its short supply of orders attracted the attention of many former hardcore off-road gangsters, which some time ago BAIC Manufacturing also announced that it will be its BJ212, which can be called the domestic hardcore off-road SUV ancestor level model "rebuilt", trying to take advantage of this trend to return smoothly.
The car companies in the hard-core SUV circle want to be revitalized, and the "laymen" outside the circle are not idle, and Chery's Jietu brand, which focuses on the people-friendly and cost-effective route, wants to come in and share a piece of the pie.
When it comes to Jietu, the first thing people think of is the low price and economy, and its X70/X90 series are basically 100,000-level models. Although the current sales volume has been in a stable and progressive state, due to the singleness of the product, if Jietu wants to have a new breakthrough in its market performance, it needs to make some attempts and breakthroughs in product planning, and the emerging market segment of hard-core SUVs undoubtedly points out the direction for it.
Recently, Jietu officially released a design sketch of a new model, which can be seen that this is a model positioned as a hardcore SUV, officially called it a T2 product model, or named Jietu TX, which will be officially released on January 10, 2016.
As can be seen from the design sketch, this new car has a strong hard SUV atmosphere on the engine cover, wheel brow shape or large off-road tires, and the unique retro headlights and LED spotlights on the roof add a bit of fashion technology atmosphere. It is reported that this hardcore SUV will be built based on the Jietu Kunlun architecture, and will focus on travel multi-scenario in the future.
The future positioning of this hardcore SUV may be consistent with the Haval big dog of the same attribute, focusing on urban light off-road SUVs, and the potential of this market segment can be seen from the continuous breaking of the monthly sales of the big dog. With the brand recognition and market reputation achieved by Jietu in the field of 100,000 SUV for many years, it is not difficult to create a Jietu brand "Guardian" model.