On the first day of the new year in 2022, Changan Mazda welcomed two new users, namely the first next-generation MAZDA3 Anksela owner from Nanjing, and the first MAZDACX-5 owner of the New Year from Chongqing. Toru Nakajima, President of Changan Mazda Automobile Co., Ltd., and Fu Yuanhong, Executive Vice President of Changan Mazda Automobile Co., Ltd., delivered the new car keys to the two new users at Changan Mazda Nanjing Tianhe Store and Chongqing Yugao Store respectively. Standing at the starting point of a new time in 2022, the two new owners successfully joined The Changan Mazda's 3.2 million user family and started a new journey of a beautiful car ownership life.
On January 1, the festive atmosphere of New Year's Day is full of warm winter sunshine. In the Changan Mazda Nanjing Tianhe store, Nakajima, president of Changan Mazda Automobile Co., Ltd., personally handed over the new car keys of the next-generation MAZDA3 Onksella to Mr. An, a user, under the witness of the national netizens in the live broadcast room. As a Z generation "post-95", Mr. An's reason for choosing the next generation MAZDA3 Axela stems from his solid reputation: "Many friends and colleagues around me drive Mazda models, and their evaluation is good-looking, easy to start, solid quality, and it is the kind of car that makes people feel very at ease. I hope to be able to integrate into the Changan Mazda family and discover a more exciting life with more Mazda users."
As the first model of Mazda's new generation product group, the next-generation MAZDA3 Encore has won the "2020 China Car of the Year" award and the "2020 World Design Car of the Year" award since its listing, and the product value has been widely praised by users and media. At the delivery ceremony, Nakajima expressed sincere wishes to Mr. An on behalf of Changan Mazda: "In 2021, Changan Mazda has achieved the best business structure and operating system through the restructuring of the joint venture business in China, laying a good foundation for providing customers with more satisfactory services. I believe that the next generation of MAZDA3 Axela will surely become your companion for the wonderful life every day.". At the same time, representatives from the Nanjing MAC OnkSela Riders Association presented Mr. Ann with a New Year gift and issued him an invitation to join the club.
After the delivery ceremony of Nanjing Station, the delivery ceremony of the first MAZDACX-5 user of Chongqing Station was immediately opened in the live broadcast room. Fu Yuanhong, executive vice president of Changan Mazda Automobile Co., Ltd., delivered the new car key to the new user Mr. Chen, "Standing at the starting point of the new year in 2022, I would like to say thank you to all the users and fans who pay attention to, support and trust Changan Mazda, thank you for your choice and trust.
In the past 2021, Changan Mazda promoted and realized the integration of the two horses. In the fields of automobile three guarantees, parts claims, and after-sales service that users are most concerned about, our standard is "high is not low", and we are committed to providing users with "whole life cycle care" that exceeds expectations. We believe that a car that makes users smile happily, a comfortable and comfortable car lifestyle, is the ultimate reason why users choose us." Fu Yuanhong said: "At present, the automotive industry is undergoing earth-shaking changes, but at the same time, we are more deeply aware that no matter how the automotive industry changes, it is always around the user, to create products that satisfy users, and to create intimate services for users."
As the first model equipped with the "Chuangchi Blue Sky" technology and the "Soul" design concept, the MAZDACX-5 has sold more than 3 million units in the global market. Since its introduction to the Chinese market, MAZDACX-5 has undergone two generations of innovation, and has become one of the car purchase options for urban cutting-edge middle-class families with its dynamic styling design, free-moving "centaur-horse" control, and excellent safety performance. Chongqing MAZDACX-5 Riders will officially issue an invitation letter to Mr. Chen to join the Changan Mazda MAZDACX-5 user family while congratulating him.
At present, Changan Mazda has more than 120 officially certified car clubs, which carries the important role of Changan Mazda and users and fans in communication and exchange. Facing the future, with the addition of more new users, Changan Mazda will focus on user needs and create a car-holding scene that users and fans like to hear. Through fashionable and young circle marketing models such as e-sports and modification, we provide users and fans with a larger and broader platform for value co-creation. At the same time, Changan Mazda will continue to strengthen the strategic layout of the Mazda brand in the Chinese market, optimize the business structure, and continue to upgrade the brand experience.
Happy New Year's Day