Text/Yangcheng Evening News reporter Zhu Shaojie
Photo/Courtesy of respondents
Guangdong traditional arts and crafts have a long history, superb skills and rich and diverse styles, in a leading position in the country, is the advantage of the cultural industry in Guangdong Province. Today, creative transformation and innovative development have become the propositions of the times for the development of arts and crafts.
Located in the "Gongmeigang International Digital Innovation Center", the Guangdong Provincial Arts and Crafts Treasures Museum (hereinafter referred to as the "Treasures Museum") undertakes the functions of collecting, collecting and displaying the traditional arts and crafts treasures (fine products) of Guangdong's cutting-edge level, and shoulders the historical responsibility of strengthening exchanges, prospering creation and improving skills.
Exhibition hall of the Treasures Museum
At present, Guangguang Light Holding Group Co., Ltd. is committed to building a leading enterprise in Guangdong Arts and Crafts Culture and Creativity. Focusing on the unified deployment of the Group, the Guangdong Provincial Arts and Crafts Museum strives to become a bright "business card" for Guangdong to inherit traditional Chinese culture and carry forward Lingnan arts and crafts, and make a contribution to Guangdong's construction of a culturally strong province.
Take the collection as the foundation to help the culture of the Bay Area
As an important display window for the development of the main business of arts and crafts of Guangguang Light Holdings, the Museum of Treasures is also an important place for Guangdong to carry forward the excellent traditional Chinese culture, publicize and promote the development of arts and crafts culture. Since the beginning of this year, the Treasures Museum has not only taken the initiative to "brighten the bottom of the family", but also based on the collection and exported the knowledge production of arts and crafts to the public. From the exhibition hall of the Treasures Museum to the exhibition hall of Pazhou Expo, from the Gongmeigang Park to the Guangzhou Metro Corridor, arts and crafts have gone to a broader world of dissemination.
In recent years, the Museum of Treasures has strengthened its infrastructure construction and significantly increased its collection. According to reports, the Treasures Museum has a total collection of more than 800 treasures (fine works) created by Chinese arts and crafts masters, Chinese art masters of the art industry, and guangdong provincial arts and crafts masters in Guangdong Province, covering more than 10 categories of traditional arts and crafts such as ceramic sculpture, carving, paper-cutting, embroidery, lacquerware and so on.
"The Road to Art - Guangdong Provincial Arts and Crafts Treasures Museum Collection New Product Exhibition"
On April 2nd, the "Exhibition of New Products in the Collection of Guangdong Provincial Arts and Crafts Museum" was exhibited at the Guangdong Provincial Arts and Crafts Museum (Museum). The exhibition focuses on nearly 200 pieces of Guangdong arts and crafts collected by the Treasures Museum in 2020, covering more than 10 traditional arts and crafts categories such as ceramic sculpture, carving, paper cutting, embroidery, etc. There are Chinese arts and crafts masters such as Li Denong, Liang Jinling, Xie Hua, he Jianjun, Li Zhongqing, Ma Zhidong, Zhang Ruiduan and other masters of arts and crafts in Guangdong Province, and a large number of young new forces in the industry.
By participating in large-scale exhibitions, the Museum of Treasures has developed the "art of craftsmanship + exhibition economy" and rejuvenated the traditional art of art to the world. Since 2018, the Museum of Treasures has participated in hosting the "Guangdong-Hong Kong-Macao Greater Bay Area Arts and Crafts Expo" for three consecutive years, bringing together more than 100 national and provincial arts and crafts masters from Guangdong, Hong Kong and Macao, and more than 10,000 unique arts and crafts masterpieces, promoting cultural exchanges and cooperation in the Guangdong-Hong Kong-Macao Greater Bay Area, and promoting the prosperity and development of Lingnan arts and crafts.
Past Guangdong-Hong Kong-Macao Greater Bay Area Arts and Crafts Fair
From September 9 to 12, 2021, the "2021 Guangdong-Hong Kong-Macao Greater Bay Area Arts and Crafts Expo" was exhibited in Guangzhou. With the theme of "Ingenuity builds dreams, craftsmanship and beauty lead", the expo has made heavyweight thematic planning and new upgrades in terms of "theme content" and "display experience". The exhibition set up five special exhibition areas, including the "9+2 Regional Masters Boutique Exhibition Area", "University Students Art Works Exhibition", "National Arts and Crafts Characteristic Regional Works Exhibition", "2021 Gongmei Ten Masterpieces Exhibition" and the newly established "Guangguang Light Industry and Art Cultural and Creative Gifts Exhibition" this year.
Lingnan is going to the whole country, diversified cross-border integration
On May 15th, the "Famous City of Guangzhou for 2,000 Years - The Theme Exhibition of Relics and Cultural Relics of the National Palace of South Vietnam" jointly sponsored by the Nanyue Palace Museum, Guangzhou Metro and Guangdong Provincial Arts and Crafts Museum sent the archaeological achievements to the subway "underground cultural corridor". The exhibition takes the key pillar of archaeology as the starting point, tells the archaeological story of the ruins of the National Palace of South Vietnam, interprets the obscure archaeological knowledge and archaeological process for the public, and deciphers the unchanged city center of Guangzhou for two thousand years.
Imitation of the key pillars of the formation preserved at the site of the National Palace of South Vietnam
For reasons such as safety and security, physical cultural relics naturally cannot be "present". If it is only displayed in the form of simple text, etc., the observability will be discounted. As a result, the Treasures Museum has five representative cultural relics such as Feng Weimin, a master of arts and crafts in Guangdong Province and the representative inheritor of the intangible cultural heritage of Foshan City, imitating the key pillars of the strata preserved at the site of the National Palace of South Vietnam and the "Long Live" character Wadang of the South Yue Kingdom, so that the audience has the opportunity to have zero-distance contact with the "antiquities" at the subway station.
As the "content production end" of Gongmeigang, the Treasure Museum cooperates with local multi-party cultural institutions to "Rong Space - Guangzhou Gongmeigang Sculpture Art Exhibition" in the public space of Gongmeigang. A total of 28 sculpture works (sets) are exhibited in the exhibition, with Gongmeigang Avenue, the inner streetscape of the park, Linjiang Avenue and the Art Expo Center as the bearing area, and the form of "outdoor space display as the main + indoor exhibition hall as a supplement" to form a coherent and open exhibition line.
Xu Hongfei's works were exhibited in Gongmei Port
"Rong Space" is even more out of Lingnan and travels upstream. On December 27th, the "Rong Space - Sculpture and Lingnan Arts and Crafts Joint Exhibition" was held at the Qujing Art Museum. In this exhibition, 14 Lingnan arts and crafts masters went to Qujing, Yunnan With their outstanding masterpieces, to personally design and arrange the exhibition. More than 40 works on display include Guangxiu, Guangcai, Duanyan, wood carving, Foshan ceramic sculpture, jade jade carving, etc., with a variety of categories.
The Guangzhou Sculpture Institute brought more than 30 creative modern and contemporary sculpture works to the exhibition, including many famous masterpieces, such as Tang Daxi's "Ouyang Hai" and Lin Yuhao's "Deer Return"; there are also innovative masterpieces by national first-class artists Xu Hongfei, Lu Zengkang, Wang Weining and others.
Lingnan Arts and Crafts entered Yunnan
Sculpture learns from each other from the theme, material, and even in the creative process, learns from each other, and jointly excavates each other's creative elements. The combination of the two parts of the exhibition presents the artistic and cultural ecology of the contemporary Lingnan region.
Pay attention to popular science education to show the power of women
Show the style of the towel, spread the Chinese culture, and promote the beauty of Lingnan. On April 2, 2021, the Treasures Museum was officially listed as the "Civilized Post of the Towel Lady" in Guangdong Province. The relevant person in charge of the Treasures Museum said that the creation of the "Civilized Gang" reflects the female strength of the Lingnan arts and crafts industry.
Xu Hong, secretary of the party group and chairman of the Guangdong Provincial Women's Federation, and Dai Zhi, secretary of the party committee and chairman of the board of directors of Guangdong Guangguang Light Holding Group Co., Ltd., jointly unveiled the plaque
Since August this year, the Treasures Museum has held the 2021 Guangdong Provincial Women's Handicraft Entrepreneurship Innovation Competition, which finally came to an end in December, and finally 50 participating projects advanced to the final, resulting in gold, silver, bronze and excellence awards in 3 categories, showing the style of Guangdong women in the handicraft industry in an all-round way.
Arts and crafts have natural social life attributes. From 2017 to 2020, the Museum of Treasures planned and held a number of traditional cultural experience and teaching activities with "Entering the Museum of Treasures to Learn The Excellent Traditional Chinese Culture and Approaching the Masters of Arts and Crafts to Experience the Beauty of Guangdong Craftsmanship". Let traditional arts and crafts enter the family and enter the society, and sow the seeds of aesthetic education in people's hearts.
The Museum of Treasures holds art and art training courses such as the "Master Into Campus Project". At present, the series of courses includes art projects such as Guangdong embroidery, Chaozhou wheat straw painting, and Yingshi artificial mountain bonsai techniques. As a popular science course of arts and crafts culture, the project has entered schools and communities, and strives to expose the audience to the purest and highest level of arts and crafts course teaching, learn traditional culture, carry forward the spirit of craftsmen, and thus realize the true protection of arts and crafts skills.
Since 2019, the Treasures Museum has been listed as the "Guangdong Province Middle-aged and Young Female Cadres Education Practice Base". This year, it is a three-year period of cooperation between the Treasure Museum and the provincial training class for young and middle-aged female cadres, and has held many periods of study and study, so that more than 100 young and middle-aged female cadres from all over the province, cities, and provincial government agencies and units have come to the intangible cultural heritage site to experience learning.
The guangdong young and middle-aged female cadre training class was conducted in the Treasures Museum
At the same time, the Museum has signed strategic cooperation agreements with Guangdong Women's Vocational and Technical College, Guangdong Vocational College of Literature and Art, China Intangible Culture Research Center of Sun Yat-sen University and Children's Innovation Research Institute of Entrepreneurship College of Jinan University; joined the Guangdong Women's Innovation and Entrepreneurship Alliance; and expanded its influence and focused on popular science education through cross-border cooperation with schools, scientific research institutes, media, enterprises, social groups, etc. (For more news, please pay attention to Yangcheng Pie pai.ycwb.com)
Source | Yangcheng Evening News Yangcheng Pie
Editor-in-charge | Widespread