In China, toyota brand has a very high degree of market recognition and sales, almost in every level Toyota has one or two hot models, Camry, Highlander, Corolla are favored by the national car, but also laid toyota's hegemony in the domestic automobile market.
However, there are exceptions to everything, such as the Toyota Vios FS. Priced at 7.18-9.28 million yuan, this car is a hatchback positioned for small cars, and as a good home transportation option, this car is the lowest sales volume among Toyota's many models.
For a long time, the monthly sales of Vios FS have only been about one or two thousand units, almost only a fraction of the hot-selling models of the same level.
In terms of appearance, the trapezoidal large-mouth intake grille of Vios FS looks more tense, and the chrome trim strips on both sides of the logo logo are connected to the irregular style of headlights, widening the visual effect.
The light group uses an ordinary halogen light source inside, there is no lens, and the lighting effect is general at night, and the lower two sides are designed with the shape of the imitation air intake slot, but it is actually sealed by black plastic, and only one of the whole series is equipped with daytime running lights and front fog lights.
The Vios FS has a length, width and height of 4155/1700/1495 mm, a wheelbase of 2550mm, which is larger than the fit, the interior space performance is very good, and as a small hatchback, it is easy to walk in a congested urban area, whether it is to make a U-turn or find a parking space.
The body is simple and durable, the suspended roof adds a fashion atmosphere, the bright red LED taillights at the rear are well combined with the body, and the overall appearance is still online.
The interior materials are generally worked, and a large area of the car is made of hard plastic materials. Below the suspended LCD central control screen are the necessary knobs and physical buttons, both of which are slightly old-fashioned designs.
In terms of configuration, vios FS entry-level version is equipped with main passenger seat airbags, tire pressure alarms, ESP body stability system, uphill assist, etc., but the front disc and rear drum brakes and mechanical keys look cheaper. To the Fengchi version, the remote control key, plastic multi-function steering wheel, 9-inch touch LCD screen, mobile phone interconnection and mapping, voice recognition control and so on.
To the top of the edge version, it has aluminum alloy wheels, leather and fabric mixed seats, and LED daytime running lights. The Fengchao version is the same as the top price of the Fengxiang version, adding front side airbags, electric sunroofs, keyless entry and start, but there is no LED daytime running lights, and the wheel hub has become a steel ring.
Toyota's configuration of low-end models is very stingy, and the entire series does not have reversing radar and reversing images, and can only be installed later.
Powerly, Vios FS is equipped with a 1.5L naturally aspirated engine, of which the maximum horsepower of the 5-speed manual model is 110 hp, the CVT automatic model is 112 hp, the overall start is relatively light, the power output is smooth and linear, the gearbox has no obvious setbacks, and the comprehensive fuel consumption of the Ministry of Industry and Information Technology is only 5/5.2L.
The main reason why Vios FS sales are low is as follows. First of all, Vios FS positions small cars, mainly for young consumers, but the overall style is more traditional, the interior is more rigid plastic, and it is less fashionable than the current independent models.
Although Vios FS does not lose Fit in terms of space and configuration, Fit can be modified, which is obviously more in line with the tastes of young consumers, so Whether it is old or new, Fit has good sales, far exceeding Vios FS. Even though Vios FS has now dropped to a minimum of 56,800, it still performs poorly in terms of sales.
Vios FS has the most basic configuration that can meet the needs of the family, good comfort, low fuel consumption, driving texture without dragging mud and water, and Toyota's "leather and durable" gold signboard, in line with consumers' expectations for the most entry-level family car.
But if there is a little more luxury for it, it can not be satisfied, compared to other models at present, whether it is a high-tech configuration or a stylish design is very complete, so it is difficult to make people interested in it again.