Zhou Bo, executive vice president of Changan Suzuki, was the general manager of Changan New Energy and did not announce the graduation institution

Operator Finance Intern Han Shasha/Wen

Recently, with the merger of FAW Mazda into Changan Mazda, The Automotive Territory of Changan Group has expanded. As a giant among domestic automobile brands, Changan Automobile has many joint venture brand partners, such as Changan Suzuki, which was established very early, and created many classic cars that year, and Changan Suzuki Vetra has also created sales miracles in China. Today's operator finance wants to tell the story of Zhou Bo, executive deputy general manager of Changan Suzuki.

First of all, from the perspective of the historical predecessor of Changan Suzuki, as one of the first batch of joint venture car companies in China, Changan Suzuki has gone through more than 20 years of development in China so far.

Chongqing Changan Suzuki Automobile Co., Ltd., founded in May 1993, on September 4, 2018, Changan Automobile reached an agreement with Japan Suzuki Co., Ltd. and Suzuki (China) Investment Co., Ltd. to acquire 50% of the equity of Changan Suzuki held by Japanese enterprises for 1 yuan in cash, and complete the equity delivery by the end of 2018, Changan Suzuki will be transformed from a Sino-Japanese joint venture into a wholly-owned subsidiary of Changan Automobile.

Zhou Bo began to work at Changan Suzuki after the equity split.

In September 2019, Changan Automobile announced that Zhou Bo, assistant to the president and director of the company's office of Changan Automobile, will be transferred to Changan Suzuki as executive deputy general manager, responsible for changan Suzuki's important work in terms of enterprise development, brand promotion, new product introduction, management, marketing and service.

It is understood that Zhou Bo is an old backbone of Changan Automobile, he has served in many important functional departments of Changan Automobile, has served as the director of the Investment Planning Department of Changan Automobile Development Planning Department, the deputy director of the Development Planning Department, the general manager of Changan Automobile New Energy Company, the assistant to the president of Changan Automobile and the executive vice president of Changan Ford Mazda Automobile Co., Ltd. Nanjing Company, the assistant to the president of Changan Automobile and the executive vice president of Changan Mazda Automobile Co., Ltd. and other important positions.

It is understood that the original executive deputy general manager of Changan Suzuki was Kang Jinwen, who jumped ship to join the FAW Group, after which Changan Group transferred Zhou Bo to serve as the executive deputy general manager. Prior to his transfer, Zhou Bo served as assistant to the president and director of the company's office of Changan Automobile Company and executive vice president of Changan Mazda.

As an experienced management talent of Changan Automobile, Zhou Bo has been engaged in strategic management and enterprise operation for a long time, and has rich experience, the most prominent of which is Zhou Bo's keen judgment on the automobile market.

For the Suzuki brand, he also has his own understanding, an executive responsible for branding, marketing, product operation, has a unique judgment on the product and market, it can be said that it is already a great advantage, where is the potential for Changan Suzuki? How to use it well? He has his own unique thinking.

He is familiar with product layout, brand promotion, quality control, cost management, marketing planning, customer service and other links, so when he was working at Mazda, Changan Mazda Automobile Company spent two years under his leadership to get out of the trough, turning losses into profits and becoming a highly distinctive boutique car company in the industry with more than 50% growth for three consecutive years.

Therefore, it can be said that Zhou Bo is a rare general of Changan Automobile.

However, so far, Zhou Bo's graduation institutions cannot be found on the Internet, and their academic qualifications are a mystery.

(Editor-in-Charge: Wan Huanxi)