In the past 43 years of reform and opening up, China has won a comprehensive victory in poverty alleviation, and rural revitalization has become the key task of the next stage of development. With its universal attribute of one car to four cars, the pickup truck model can become the best choice for rural hundreds of industries to create wealth, become a bridge connecting the city and the countryside, and become the golden key to the people's livelihood under the wave of development in the new era. As a representative of economic pickup trucks and a model of people's livelihood vehicles, The Great Wall Fengjun pickup truck will play an important leadership role in this process, and continue to bring the outstanding performance and excellent people's livelihood vehicles to consumers, highlighting the essence of the people's livelihood of pickup trucks.
For 23 consecutive years, fengjun pickup truck has become the first car for people's livelihood
Today, great wall pickup trucks have won the domestic sales and export sales champions for 23 consecutive years, with global cumulative sales exceeding 2 million, and user footprints across four continents, becoming a veritable king of Chinese pickup trucks. Great Wall pickup truck can achieve today's results, in addition to the continuous efforts in the direction of high-end, passenger, Fengjun brand model as the cornerstone of the Great Wall pickup truck importance is also self-evident, it is precisely because the Fengjun brand with affordable, stable and durable people's livelihood car image continues to serve the broadest masses of people, only for the Great Wall pickup truck upward breakthrough, to achieve brand evolution provides a solid foundation, is a veritable people's livelihood of the first car.
As the main player of the Great Wall pickup truck, the Fengjun series has been exported and sold to 50 countries and regions around the world by relying on its outstanding quality and excellent cost performance, of which the legendary model Fengjun 5 has been a hot model in the Chinese pickup truck market since its listing, and its sales volume is still ranked in the top three all year round, and it has been widely recognized by overseas consumers. The emergence of Fengjun 5 also broke the inherent tool car image of the pickup truck, so that consumers realized that a pickup truck can not only complete industrial and commercial activities as a freight vehicle, but also undertake more daily uses as a commuting means of transportation, raising the pickup truck to the height of people's livelihood, making the pickup truck truly an automotive product integrated into people's daily life.
Nowadays, under the background of rural revitalization, Fengjun pickup truck will once again serve the people's livelihood with its non-bearing body structure, low-twist four-wheel drive, fashionable appearance, and excellent configuration level. Its stability, durability and practicability are more suitable for the wealth creation population with flexible and changeable demand for vehicles than SUVs, cars, micro-surfaces, trucks, etc., and are suitable for various occasions such as construction sites, farms, fisheries, oilfield power stations and so on. Fengjun pickup truck can become a wealth creation partner and solid backing for the majority of entrepreneurial users such as individual wholesale, fruit and vegetable management, and after-sales service, and play a key role in building a modern rural industrial system and promoting the construction of a public welfare agricultural product market and a backbone network for the circulation of agricultural products.
60,000 yuan turbocharged long box pickup truck, Fengjun 5 dry rice version to help users start a business struggle
In order to better serve consumers, since the beginning of this year, in response to the differentiated needs of the market, the Fengjun series has launched the Fengjun 5 long container version with a container length of 1.82 meters; the Fengjun 5 flat slot version with a container utilization rate of 100%; the Fengjun seafood version with better rust and corrosion prevention ability; the simplified version of Fengjun that is more resistant to manufacturing and more durable; and the 60,000 yuan turbocharged long box pickup truck - Fengjun 5 dry rice version. Among them, the Fengjun 5 dry rice version, as a model that exerts the essence of people's livelihood to the extreme, has a price of 69,800 yuan to 71,800 yuan that is more affordable than that of the same level of pickup trucks, and almost reaches the price of micro-cars. Fengjun 5 dry rice version has four major characteristics such as super power, ultra-much loading, ultra-high safety, and super comfort, and has the real strength of pickup trucks and the price of micro-cars.
Fengjun 5 Dry Rice Edition is equipped with a 1.5T turbocharged engine, the maximum power is 100kW, the peak torque is 240N·m, the fuel consumption of 100 kilometers is as low as 7.9L, and the power and fuel economy are in the upper reaches of the same class of products. Powerful power matching stronger loading capacity, Fengjun 5 dry rice version provides two kinds of container sizes, TEU and long box, of which the long box size is 1820 * 1520 * 460mm, compared with the standard box can be loaded with more than a hundred liters of cargo. In addition, the rear bezel, cargo compartment side panel, cargo compartment floor, rear bumper ground height of the new car have been reduced, the bottom plate of the cargo box is only 715mm above the ground, and the tail is equipped with two-step pedals, which is more convenient for loading and unloading goods.
While the vehicle power and loading of the Fengjun 5 Dry Rice Edition are improved, the safety attributes and comfort are also improved. Equipped with ABS+EBD, four-door anti-collision steel beams, high-strength cage body, airbags, rear fog lights, high brake lights, multi-function steering wheel and other configurations, the SUV-class driving space creates good comfort. Fengjun 5 dry rice version makes Fengjun pickup truck become one of the most prominent pickup products in China's pickup truck market with comprehensive product strength and cost performance, compared with the same level of products, the most cost-effective, powerful and fuel-saving, can become a reliable means of transport for users, to meet the tool-type pickup truck users for the cost-effective pain points, continue to write the Fengjun pickup truck sales crown legend.
The service market is unswerving, so that the people can drive a good car and use a good car
In addition to providing products that meet the market development trend and consumer car needs, continuously providing users with intimate and timely services and the courage to assume social responsibility are also the reasons why Fengjun pickup trucks can become a model for people's livelihood vehicles. In terms of after-sales service, Great Wall Pickup has more than 2,000 service outlets, 5,000 professional certified service personnel, 24-hour all-weather rescue services, covering pickup stores nationwide, far ahead of the industry average.
For areas that cannot be covered by existing outlets, Great Wall Pickup insists on promoting the "worry-free service China Tour" activity, providing help from the actual needs exposed by consumers, and providing car owners with exclusive services for car selection, car purchase and car use throughout the life cycle. This practice of opening the 4S store to the user's doorstep not only allows users to use the car more at ease, but also pays close attention to the daily production and life of the user, and truly allows the user to use the car worry-free and create wealth with peace of mind. Nowadays, Great Wall Pickup has upgraded the "worry-free service China Tour" to the "Great Wall Cannon Action", and further served consumers through four major aspects: service upgrade, cultural upgrading, product co-creation, and commercial co-creation.
While serving its own users, Great Wall Pickup trucks do not forget to pay attention to the production and life problems of the broader masses of the people, and continue to assume corporate social responsibility in the front line. Great Wall Pickup has always paid attention to the people's livelihood and environmental problems, donated property, sent warmth and love to let more people in need of help get care, and through the brand influence of Great Wall Pickup, it calls on all users and citizens to help improve society. In the past two years, the Great Wall pickup truck has fought the epidemic and resisted the flood, actively assumed the responsibilities of large enterprises, cast the champion quality with ingenuity, returned social trust with public welfare, practiced brand responsibility with love, and empowered society with brand strength.
Write at the end
If the Great Wall Cannon is a dazzling business card, then the Fengjun brand is the epitome of the development of China's pickup trucks. Fengjun brand represents China's pickup truck from pure commercial gradually to Yishang IKEA transition, and now with the continuous implementation of the pickup truck unbanning policy, the pickup truck will make great strides forward on the road of diversified and multi-functional development of Yishang IKEA, relying on its own excellent product strength, value-added cost performance, relying on the convenience advantages brought by the lifting of the pickup truck, helping users to create wealth faster and better, becoming an excellent model to solve the problem of efficient short-distance transportation between cities, urban and rural areas, and continue to play an important role in the field of people's livelihood and wealth creation.