Why can some people get customers in three words? Successfully signed the order, but you said it bitterly for most of the day, but the customer still said to you, "I will consider it again, consider it" Is it very hurtful? Do you know why? That's because others understand human nature, if you master human nature, you can greatly increase your own sales, if you are doing sales and the performance has not been able to go up, then this article must take a good look.
Xiaobian brings you the four major rules of human nature, as long as you learn a performance can be doubled. If you all understand and learn, you will be able to become the top sales master 1, when giving customers a quote, you must master a rule, the relationship is not, the price is not reported, the most taboo thing to do sales is that the customer comes to quote, the customer has not fully understood the value of the product, no matter how much you quote, he will think that it is expensive, because the price represents to pay for the other party, from the perspective of human nature, no one wants to easily take out their wallet, which is an instinct of human nature. So in the beginning, don't make an easy offer.
If the customer asks the price again, you can try to say something like "price is not the key issue, the key is to suit you, not for you, if I recommend it to you, it will not hurt you, are you right?" "Then guide each other to try and experience, first let the other party feel the value, the product display is in place, so that he has a sense of experience of value for money, and then he will be less sensitive in price."
2, when the customer let you cheaper, remember not to give in immediately, even if this product has profits can not be immediately concessions, a little cheaper, immediately cheap will make the other party produce a kind, the profit margin of this product is too large, he must also make a lot of money, this price if bought down, definitely buy expensive, may not buy. Such concessions are very cheap, the easier it is to get, the less likely it is to be cherished, so this concession must not give customers this feeling. The price that the customer says by himself, if within the acceptable range, to learn to negotiate conditions with the customer, and can be eased to say "this price, there is really no money to earn, you see this is not good, this price we should make a friend, you will help me introduce three or five customers when you go" So to speak, the customer will not think that this price he bought high, but will be happy to pay the bill, and will promise you, help you refer.
3, do not shape their own products to be particularly perfect, but to properly expose some insignificant small problems, human nature is like to pick bones in the egg, because perfect things, will not make people feel safe, but will appear catty, the more perfect you appear perfect, the more insecure he is, the more you want to pick your faults, but if you take the initiative to expose some small problems that do not affect the use of small problems, he will pay more attention to the use value of your products.
4, to learn additional recommendations, people have a matching psychology, wear a good watch, clothes can not be too many times, home TV replaced a new, TV cabinet looks a little outdated, and then for example, sell clothes, customers try a suit jacket, feel very good, this time you can recommend him matching shirts or suspender underwear, or pants, but when saying this, pay attention, do not give the other party a strong feeling of buying and selling, and to say to the other party "buy or not to buy it doesn't matter, you can try to match it, See if it looks good", if the customer is satisfied with the test, maybe they will buy it, so that they can bring additional benefits.