Mobile phones are no longer standard headphones Who will benefit in the end?

In this era, smart phones have become a necessity in everyone's life, whether it is to show health treasures, health treasure scan codes, make an appointment for nucleic acid testing, check nucleic acid test results, or online shopping, travel, consumption You are inseparable from a smart phone, mobile phones may not have been a necessity in the original, but after the epidemic in recent years, access to places need "bright code pass", mobile phones have become just needed, without smart phones you will be difficult to walk.

But do you remember that when smart phones began to prevail, buying a mobile phone is like buying a big gift package, and the merchant is eager to give you gifts like headphones, tempered film, mobile phone cases, etc., and even send you a spare battery, memory card and other valuable accessories. At that time, buying a mobile phone was simply buying a free lot, and there was no need to buy a charging cable and a headset after buying a mobile phone like now.

Among them, wired headphones, as accessories that will come with the mobile phone factory, are usually sold to consumers along with the mobile phone. But slowly do not know from when to start, many functions on the mobile phone are gradually replaced, small accessories are no longer needed, headphones are no longer a gift when buying a mobile phone, now buy a mobile phone, most mobile phone manufacturers only have bare metal and a charger, and even some manufacturers will charge the charger as an optional accessory. It seems that all this began with the era of the iPhone 7, apple first eliminated the 3.5mm headphone jack on the phone, and then released the AirPods true wireless headphones. Not long after, the era of true wireless headphones arrived, and the wired headphone market was being squeezed step by step. After a while, the purchase of Apple mobile phones will no longer come with headphones, and then many mobile phone manufacturers have followed suit.

However, headphones for consumers with smart phones, headphones must be a necessity, but why are the mainstream mobile phone manufacturers no longer attach headphones? In fact, this phenomenon is well explained. It is nothing more than conforming to the trend of environmental protection and saving costs.

In recent years, major mainstream mobile phone manufacturers no longer come with wired headphones, mainly for cost considerations. Although the quality of the wired headphones that may come with the mobile phone is average, the sound quality is not satisfactory, but the cost of this wired headset will not be very low. Especially in the current mobile phone market, major manufacturers are competing for cost performance and price wars, manufacturers need to make careful calculations on the cost of mobile phones, and the profit margins of their own smart phones are limited. Canceling the wired headphones that come with it can naturally bring greater profit margins to manufacturers. Of course, you may say how much is a headset, how much money can you make for a manufacturer to send less headphones? Don't look at the low price of headphones, but can't stand the phone to sell more ah. According to Canalys data, throughout 2021, Samsung is still the world's largest number of smartphone sellers, Samsung shipments of about 272 million units, Samsung has previously stated that the cost of AKG wired headphones included with Samsung mobile phones is about 100 US dollars, so calculated, Samsung will save 27.2 billion US dollars in 2021, which is equivalent to about 181.47 billion yuan. You say canceling the included headphones to make no money?

There is another reason, which is nothing more than to consider environmental protection. Of course, many people say that the behavior of not sending headphones and chargers is just an excuse. Of course, this view is undeniable. But now with the improvement of people's living standards, now consumers for headphones and other electronic consumer products pay more attention to the cost performance, and the pursuit of personality, the gift of headphones has not been able to meet the needs of the majority of consumers now, so many consumers will have multiple headphones in their hands, and buying a new mobile phone with wired headphones is undoubtedly an unnecessary waste, which is indeed a non-environmentally friendly behavior in today's carbon neutrality. On the occasion of the world's 53rd Earth Day on April 22, Apple launched a special page on Earth Day on its official website, on which Apple detailed Apple's contributions to environmental protection in recent years. Apple said that this "environmental behavior" of not donating chargers is estimated to have mined 550,000 tons of copper, tin and zinc. Judging from this data, Apple has indeed made a certain contribution to environmental protection. Maybe no longer come with a charger and headphones with your phone is really for environmental reasons.

Since the lack of attached headphones can contribute to the cause of environmental protection, who is the ultimate beneficiary?

From the previous analysis, we can know that the lack of headphones and chargers does make some contributions to environmental protection, so is the biggest beneficiary of our Mother Earth and all mankind? No, mining less ore and reducing emissions and working toward carbon neutrality can indeed benefit the inhabitants of the planet, but the biggest benefit is still from mobile phone manufacturers. As mentioned earlier, Samsung could reduce spending by $27.2 billion a year without headphones in 2021. While it's important to save money, it's equally important to make money. As we all know, it is now the era of true wireless headphones. Relevant data show that the global shipment of true wireless headphones in 2021 reached 310 million units, an increase of 24.84% year-on-year. And in 2021, the global shipment of true wireless headphones exceeded 10 million brands such as Apple, Xiaomi, Samsung, Huawei, QCY, Harman, Wanderer, OPPO, etc., of which mobile phone brand manufacturers accounted for more than half. In addition, according to the latest research on the true wireless headset market by Counterpoint, Apple, Xiaomi, and Samsung are the top three brands in the market share of true wireless headsets, with market shares of 25.6%, 9%, and 7.2%, respectively. Therefore, from these data, it can be seen that after the headphones are no longer attached, it is not to make room for audio manufacturers, but just to let consumers consume another wave, and mobile phone manufacturers will make another profit.

True wireless headphones are usually used as smart phone accessories, and many mobile phone manufacturers have built their own ecological chains, their own products can get the best experience, so consumers in the purchase of mobile phones at the same time, but also bound to buy this brand of true wireless headphones. Therefore, mobile phone manufacturers no longer come with headphones behind them, just to cut another wave of consumer leeks.

Mobile phone manufacturers canceled the headphones that came with mobile phones, saving tens of billions of dollars. Engage in a closed-loop ecology, and then let consumers buy their own real wireless headphones and cut a wave of leeks. Mobile phone manufacturers have won, won hemp.

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