Living in this current era, I don't know if you have a feeling that what you see and hear every day will eventually be very different from reality. Too many instant messaging software, too many video live broadcast platforms, you touch the video of several car reviews, you have queried which topics, and finally will be clearly learned by the algorithm. So, keep pushing the same kind of content to you, round after round.
If you are a novice to buy a car, then every car that has been checked, the relevant news will be pushed on the App at least once;
If you are an old car for a new car, it is not only the car you have checked yourself that will be pushed, but even the second-hand car;
If your car change plan has been 1-2 years, then these years will be covered by the app's active push round after round;
Looking back on the various experiences in this, I believe you will find your own conclusion: "In the process of looking at cars, more and more domestic cars have appeared. ”
If you want to buy an ordinary oil car, the frequency of Chinese domestic cars is gradually getting higher, Geely / Great Wall in recent years frequently handed over more than 1 million / unit of annual sales, only a little lower than the North and South Volkswagen, higher than the Honda / Toyota single joint venture, more than One of Chevrolet + Buick + Cadillac.
Of course, if you want to buy an electric car or a new energy vehicle, it will basically be brushed by China's domestic cars. After all, in multinational car companies, only Tesla and Volkswagen ID can see.
So, is public opinion and reality true, and is the Chinese car really winning the joint venture?
Don't worry, I'm not talking about parameters/platforms or warranties
To say in advance, the rapid development of Chinese cars in recent years is really better than the joint venture car, this kind of topic, can not be visualized. Because there are too many parts and systems on the car, after tens of thousands of parts are combined, everyone will have their own "good or bad" judgment when they look at them and drive them.
Moreover, because a large number of parts are used, there will be many different standards. Everyone opens the configuration table to simply see the power numbers, configuration information, etc., and there is a big difference between them and the actual situation. Power numbers, some model targets are engine net power, some are wheel power, some are other power, so there is "X whale a game" this kind of network break. Of course, we are not prepared to over-expand on these detailed topics, because a few thousand words is simply not a complete expression of meaning.
I can take you to see the angle of domestic cars vs joint venture cars, first of all, dare to dare.
Globalization has been going on for many years, and China's accession to the WTO has been for many years, and the most intuitive point is that many of the imported accessories in the past have almost all been domestically produced. Toyota Aisin 6AT has a joint venture in China, many engines have production lines in China, and the distribution center of the chip industry is also in China. This directly allows all car companies to use better and cheaper accessories.
ESP has become the standard in current cars, with more and more cars with active brakes and lanes to keep ACC cruising, and the interior of the car is getting better and better, all thanks to the production of parts systems. Therefore, the situation in front of the car companies has become, to see who has more car budgets, high accuracy of spending money, strong cost control capabilities and so on. Except for a few car companies with special technologies, such as Toyota THS and Honda i-MMD, the homogenization in the automotive market is not good. 1.5T are more than 170 horsepower, 200,000 cars equipped with a 6AT gearbox are easy to be criticized as XX car companies bad heart.
Therefore, under N standards, it is impossible to give good and bad answers simply by relying on the power parameters of a car, the acceleration of the hundred time, the braking distance, the warranty period, the MQB ping vs other platforms.
So at this time, it depends on who dares to do it. In the original rules, a small step in advance can bring about corresponding differences and help them sell more cars, which is a long-term deep law of the automobile market.
Of course, dare not dare, divided into two kinds, one is relatively positive, such as relying on technological innovation to get the previous restrictions, and the other is relatively negative, such as demolishing the east wall to make up for the west wall.
For example, the high timeliness in front of us, China's electric vehicle ownership exceeded 10 million units in April, and the car sales in March came out, and many of the head companies that do traditional models are close to the sales waist, but the performance of BYD/Tesla can also rise sharply at the same time, what consumers want to buy, the answer is very clear.
However, a closer look at the current situation of the market is that in the new energy vehicle market that has been developed for about 10 years, spontaneous combustion problems, data privacy problems, vehicle faults are solved through OTAs, etc., but they have become new problems. Behind this, there is a game of dare and dare not.
The problem of spontaneous combustion involves two of the three electricities (battery, electronic control), as well as the safety technology of the vehicle itself. BYD has a blade battery, and has really achieved the breakthrough of not firing and not heating up, but the road conditions and collisions are always complicated, and you and I can still see the spread of information about related events. BYD is such an industry leader, and the NCM811 in the Ningde era has also planted a heel, blindly chasing high energy density, but reducing safety. As for the second-line power battery factory, it has become a fragrant food for many car companies in the inner volume, which can provide high endurance, while the purchase price is very low, which has become the vehicle selling point of weak enterprises. Therefore, in the electric vehicle market, cases of advertising that they can only run more than 200 kilometers under their working conditions are everywhere. This is the first point of dare or dare, Chinese cars want to break out of the siege, so there are many attempts. In this regard, looking at the joint venture car, the progress is indeed slow, but the bottom line remains good, and the battery is basically Ningdeor BYD. Why, because the acceptance threshold of technical specifications is high, it is a good thing to improve decades or even hundreds of years of car manufacturing experience at this time.
The market is free and open, the budget is full of natural can get the use of batteries, and then match their own strong design and manufacturing capabilities, electric vehicles in the next Is the Chinese brand dominant or joint venture car dominant, now there is no answer. In particular, the corporate budgets of many car companies have also begun to enter a full state, Volkswagen has developed its own battery factory in China, and is also ready to land standardized battery technology, BMW, Mercedes-Benz, Honda, Toyota, but also holding back the trick of solid-state batteries, everything is full of variables.
Smart, too. Tesla has always had a large list, and the joint venture car is still stable, or it is caught off guard by the technological change of track, and it cannot keep up in a short period of time. Still the old topic, after the upstream and downstream industry chains of technology suppliers have grown, everyone has to open their doors to do business, and car companies have begun to engage in their own combination of solutions, so consumers do not know what they are buying.
Ideal ONE and self-traveling NV and more car companies are going to go on a horizon journey, who is better? I don't know.
More and more car companies use NVIDIA orin as autopilot chips, who is better? I don't know.
The whole world has begun to roll up 8155 chips in the cockpit, who is better? Consumers certainly don't know. Even after trying it, it is not the final answer, because whether the signal is good or not, the proportion of the local + cloud strategy, etc., are all variables.
Car companies naturally also have to grasp the user's usage habits and rules, and do their own active push, so you will now find that more and more privacy and security topics are beginning to be born. In particular, Tesla's hugely rich barbarian posture, rich people often really "do whatever they want".
The topic of whether the power battery is good or not, the topic of whether BMS electronic control can maintain 24-hour control of battery safety, the topic of data security and data privacy, all of which have become infinitely rolled up because "car companies want to quickly seize the opportunity in the smart electric vehicle sunrise industry". The stronger the inner roll, the greater the elasticity of the bottom line. So, you and I have seen, the relatively inexplicable combination of three cylinders + extended range, although it sells well.
Talking about the three cylinders, I thought of Toyota, and there was also the topic of national policy
Many car companies believe that the three-cylinder is an effective means to reduce costs when the fuel vehicle is excessively developed to new energy, as long as the technology of the three-cylinder is gradually improved and upgraded to the level of the four-cylinder. GM, Ford, and other pioneers who had previously vigorously promoted the three-cylinder machine have now been in pain and have returned to the four-cylinder. Now the market dares to use three cylinders, except for the ideal one range extender, there is no him. As for the ideal, the new technology of the four-cylinder range extender began to land, and once the cost balance was achieved, the fate of the three-cylinder range extender was also likely to be bid farewell at any time.
Speaking of this topic, I think of Toyota's recent new actions. In the U.S. market, we are spending money on technology, ready to use an optimized four-cylinder engine to send the last journey of the fuel car. It can be a part of the PHEV, it can continue to produce fuel in an unrestricted market, and of course, it has the potential to be a range extender.
What three cylinders must be better than four cylinders, when it comes to the core law of the car in the end, can it reduce costs and increase efficiency. It is better to reduce the cost, but I am afraid that no one will buy it after the reduction, which will become a losing business. This is a bit uncomfortable, because there are still at least 10 years before the fuel vehicles are completely replaced by new energy vehicles. In the past 10 years, the technical ability of oil-electric hybrid/PHEV hybrid is spelled, and in addition to the ability of three electrics, what is more important is the internal combustion engine capability. For example, Honda's third-generation i-MMD can because the internal combustion engine is strong enough, and the internal combustion engine in high-speed state direct drive fuel saving + power response is better.
Policy topics, more about the latest autonomous driving regulations. At present, the degree and speed of intelligent application of Chinese cars are good, and this also involves topics such as homogenization and breaking of internal volumes mentioned in the opening paragraph, but the results obtained are different in different arenas.
In different countries and regions, because they face different situations. Part of it is that laws and regulations lag behind in the supervision of things, and part of it is that laws and regulations go first and are constantly patched. Last week, the U.K. just landed new requirements for self-driving regulations, allowing you to watch TV after turning on the feature, but not yet allowed to watch mobile phones. Up to now, 5 countries in the country have completed the formulation of laws in this regard, and the projects allowed by various countries are different, but the corresponding restrictions have been opened, such as Germany allows mobile phones to be allowed to watch frequently for a long time, and the United Kingdom is allowed to watch TV. This undoubtedly allows car companies to dare to do technology first and get their own breaking points.
Mainland China's traffic complexity is high, and the market competition is fierce, facing the process of iteration, there is no problem in the strategy of first developing and then gradually supervising. However, among them, the problems that will be faced also include the different directions of the car companies and the new challenges they will encounter when seeking to go to sea in the future.
The topic of going to sea is naturally also very important. A few years ago, many car companies in China's auto market shouted out new topics, gradually changing from incremental competition to stock competition. With the accession of the mainland to the WTO, the automobile industry has developed rapidly and won the world's largest market, and with the increase of ownership and the conversion of energy models, stock competition has begun. Therefore, in recent years, many head car companies have begun to seek to go to sea and increase their size to go to sea. The rules of overseas markets are also changing rapidly.
Rumor has it that Germany is considering cutting off the PHEV subsidy, and at a shallow point of view, it is vigorously developing pure electric vehicle models, while in the depth, because of the different technical characteristics of the national conditions, the rapid maturity of the mainland PHEV hybrid model, the development of overseas is a further restricted state. The parts system has not yet blossomed in Europe, because the cost advantage, intelligent advantage, coupled with the new adjustment of policies such as subsidies, the next challenge of the way to the sea will be further increased.
Write at the end:
The growth of Chinese cars is obvious, but in a short period of time, it has surpassed the multinational giants that have accumulated for decades and centuries, and it is still too early. The current situation is that in the Chinese market, China's domestic cars have been able to win the joint venture brand in the market below 100,000 yuan, and the sales figures are written very clearly. In the 100,000-200,000 yuan market, many models of Lynk & Co 03, Changan CS75PLUS, Haval Dog, Geely and BYD already have advantages. In the market of more than 200,000 yuan, pure electric, new forces, etc., in addition to Tesla is still uneven, other advantages are also in Chinese drivers.
But what about outside the Chinese market? Who will accomplish the transcendence.
However, after the joint venture brand begins to counterattack in new energy, how many advantages can there be at present.
The so-called Chinese car surpasses the joint venture car, but it does not really matter. More importantly, the words warned by the helmsmen of many automobile companies in recent years that after a period of competition, car companies will be eliminated in large numbers. At that time, whether Chinese brands can still have 10 mainstream ones, which is the key.