The release of the new generation of BMW 7 Series, which is a major event in the recent luxury large sedan market, perhaps because a new generation of models is about to be released, the current 7 Series Li has performed generally in the Chinese market in recent times, and the Mercedes-Benz S-Class has opened up a big gap. In March 2022, the Mercedes-Benz S-Class once again became the monthly sales champion, with 2,371 vehicles in March and 6,402 vehicles in the first three months. The Maybach S-Class had 1,014 compulsory traffic insurance vehicles in March, compared with 2,861 vehicles in the first three months. The number of compulsory traffic insurance for Mercedes-Benz EQS in March was 53 vehicles, and the total number of compulsory traffic insurance in the first three months was 140 vehicles.
Porsche Panamera's March compulsory insurance number was 1833 vehicles, and the total number of compulsory insurance in the first three months was 4870, ranking second in the sales list. The number of compulsory traffic insurance for the Audi A8L in March was 1382 vehicles, and the total number of compulsory insurance vehicles in the first three months was 3469 vehicles. Bentley Flying Spur's number of compulsory traffic insurance vehicles in March was 132 vehicles, and the total number of compulsory traffic insurance in the first three months was 334 vehicles.
Bmw 7 Series Li's March traffic insurance number was 951 vehicles, and the total number of compulsory traffic insurance in the first three months was 4157 vehicles, and the approaching replacement is one of the reasons for the sharp decline in sales. The BMW 8 Series had 63 vehicles in March, compared with 176 vehicles in the first three months. The BMW M8 had 5 vehicles in March and 12 vehicles in the first three months. Rolls-Royce Ghost had 45 vehicles in March, compared with 136 in the first three months. Mirage's compulsory traffic insurance in March was 5 vehicles, and the total number of compulsory traffic insurance in the first three months was 27 vehicles.
Lexus LS had 423 vehicles in March, compared with a total of 867 vehicles in the first three months. The president of Maserati had 9 compulsory insurance vehicles in March and 44 vehicles in the first three months, which is not a small gap compared to the Porsche Panamera, and the high price threshold is one of the reasons for its poor sales.
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Looking forward to the market trend of luxury large cars in 2022, the new generation of BMW 7 Series and i7 are models worth paying attention to, and whether the new 7 Series' somewhat overly avant-garde front design can be accepted by Chinese consumers will determine its future sales trend. Recently, there are rumors that the new A8L will launch a 2.0T model, which will help it boost sales.