On April 25, Hisense released a new laser TV 120L9-PRO, which not only reached a staggering 120 inches in size, but also equipped with the LPU Hisense digital laser engine, and the color gamut can cover 107% of the BT.2020 standard, with a price of 119999 yuan.
Hisense with laser TV, the force of the large-screen market has been for many years, according to the statistics of Aowei Cloud Network, in 2021 Hisense TV in the 75-inch +, 8000 yuan or more high-end large-screen market firmly occupies the first, and in the 100-inch + large-screen market, Hisense is also the first brand. According to the latest omni-channel monitoring data of Aowei Cloud Network, among the sales of 100-inch + large-screen TVs, Hisense laser TVs accounted for 63.6%, ranking first.
The newly launched Hisense 120L9-PRO laser TV is also aimed at the large-screen market, it is equipped with LPU Hisense digital laser engine - Nano nano panchromatic series, the light source is composed of RGB three primary color lasers, the light efficiency has reached the industry average level of 118%, the laser can achieve 1nm ultra-fine spectral control, while avoiding harmful blue light bands, color depth up to 10bit. Moreover, the computing power per unit area of the DLP chip has increased to 178%, and the beam operation for DMD pixel-level light control has reached 1.33 trillion bits/s, and the light energy density has increased by 50% compared with the previous generation. Under the support of the above technology, hisense 120L9-PRO color gamut can cover 107% of the BT.2020 standard, or 151% of the DCI-P3 standard, plus 3D LUT and AI color correction, chromatic aberration ΔE
And on the screen, lens, Hisense 120L9-PRO also has a breakthrough, the new Phoenix passive anti-light bionic screen using ultra-thin design, thickness of only 2 .6cm, can be 0 distance wall mounting, lens projection ratio of 0.22, the host can be more close to the wall placement, further save space. At the same time, the main body material is selected from 20 years old North American black walnut wood, using the traditional gold wood process to achieve the fusion of metal and wood, with the ultra-thin screen to show more grade.
In other aspects, Hisense 120L9-PRO has many highlights, the resolution reaches 4K, supports HDR display, contrast ratio is 3500:1, brightness is 380nit, the use of Bach acoustic horn technology to bring high-fidelity immersive sound field, the sound system supports DTS Virtual: X technology, built-in 3GB memory and 128GB storage space, the operating system customizes the laser theater area, and provides hundreds of blockbusters through the "Small Gathering Theater Line".
In addition to the 120L9-PRO, Hisense also launched the L9H series of full-color laser TVs, covering 75, 80, 88, 100-inch mainstream sizes, and released the world's first 110-inch full-color laser TV, priced at 49999 yuan.
While laying out the large screen, Hisense also did not forget the needs of other users, and launched the new ULED TV U7 in 2022 at the press conference, as well as expanded the ULED series product line and launched the U6 TV. U7 is the first commercial Obsidian screen TV products, with a 178 ° full-dimensional wide viewing angle, reflectivity as low as 2.37%, is half of the ordinary products, with 100+ full array dynamic light control or 1000 + full array Mini LED dynamic technology, peak brightness up to 1000-2000nit, to achieve 100000: 1 ultra-high contrast ratio, support 240Hz refresh rate, 240Hz MEMC and VRR, the technical indicators are very tough.
At the same time, U7 is equipped with U+ super picture quality chip, which supports AI object intelligent perception, 240Hz rapid motion enhancement technology, and cooperates with Fifa officials and TV drama groups to optimize the performance of different scenes such as sports, games, film and television programs, with built-in 4GB of memory and 32GB of storage space.
U6 is a more cost-effective ULED TV, equipped with U+ super image quality chip, 4K screen support 240Hz refresh and 240Hz dynamic compensation, chromatic aberration ΔE ≈ 1.2, built-in 2.1 channel super subwoofer.
Hisense U7 TV has a total of 55, 65, 75 and 85 inch four sizes, priced at 5999 yuan, 7999 yuan, 11999 yuan and 13999 yuan, U6 TV has 55, 65, 75 and 90 inches four sizes, priced at 4999 yuan, 6999 yuan, 9999 yuan and 17999 yuan, respectively.