As one of the three major parts of a car (chassis, engine, and gearbox), the chassis can be said to be the foundation of a car. Whether it is the transmission of power or the feedback of road information, the improvement of excellent chassis quality on the driving experience is huge. But "Snapdragon Digital Chassis" have you ever heard of? It can not only let you experience a safer and more comfortable driving texture and immersive in-vehicle audio-visual, but also make your car smarter and smarter with a unified open architecture.
The Snapdragon digital chassis consists of a complete set of open and scalable cloud connectivity platforms, including snapdragon Ride platform, Snapdragon cockpit platform, Snapdragon auto connect platform, and Snapdragon car-to-cloud services. Leverage a unified architecture for greater security and immersive digital experiences, enabling next-generation vehicles to upgrade their capabilities throughout their lifecycle. Automakers can choose from any or all of the platforms covered by snapdragon digital chassis in their product lines and provide a highly customized experience for their products through continuous upgrades in the cloud.
Flexible expansion and safe ride
With the advent of the era of electrification in the automotive industry, the demand for advanced driver assistance systems from automakers and consumers is also increasing. The Snapdragon Ride platform offers a unique modular architecture that gives automakers the flexibility to integrate map crowdsourcing, driver monitoring systems (DMS), parking systems, cellular connected vehicle (C-V2X) technology, and positioning modules to support better customization and upward integration.
Snapdragon Ride Vision Systems also integrate a dedicated, high-performance Snapdragon Ride SoC and Arriver's next-generation vision perception software stack, using proven hardware and software solutions that provide computing capabilities to enhance perception of the vehicle's surroundings, support vehicle planning and execution, and enable a safer driving experience.
Exclusive cockpit for immersion
Nowadays, the car has become the "third space" of people's lives, and through the Snapdragon cockpit platform, people can enjoy a smart and comfortable personalized driving experience in the car. For example, the car can identify the driver in advance before it is seated, adjust the seat, steering wheel, headrest, driving mode, etc. according to the driver's preferences, and even adjust the temperature of the air conditioner by detecting the driver's body temperature, as well as provide an interactive interface that meets personal preferences and the atmosphere of the vehicle.
The large on-board screen can not only intuitively display the driving status and vehicle information, but also carry the needs of video and audio entertainment in the car. The Snapdragon Cockpit Platform supports high-performance, low-power graphics images and video processing units that render multiple high-resolution displays, provide superior visualization of 3D graphics images, and provide immersive audio experiences, including active noise reduction and echo cancellation, bringing rich and intelligent audiovisual enjoyment to drivers and passengers.
Everything is connected to the internet at any time
The realization of intelligent dynamic information services, intelligent vehicle control and intelligent traffic management are inseparable from strong connectivity capabilities. The Snapdragon digital chassis also includes the Snapdragon Automotive Connected Platform, which fully supports the secure connection between the car and the cloud, other vehicles and the surrounding environment through powerful LTE and 5G networking services, C-V2X, Wi-Fi, Bluetooth and precise positioning capabilities, meeting the needs of users for a safer and more immersive driving experience.
To further create more secure, customizable, immersive and sustainably upgraded smart connected vehicles, Qualcomm has also recently launched a new Wi-Fi 6E automotive chipset, which aims to bring higher bandwidth to Wi-Fi applications and support content delivery at unmatched speeds to meet the complex needs of a rapidly changing automotive ecosystem.
From assisted driving to intelligent cockpits to powerful in-vehicle connectivity, cars equipped with Snapdragon's digital chassis can bring a rich and immersive driving experience to users' travel. It can be said that with the cornerstone of snapdragon digital chassis, future cars will have unlimited possibilities.