As a benchmark for joint venture brands, volkswagen's image in the hearts of the Chinese people can be said to be deeply rooted, and Volkswagen's annual million-level sales have also proved how strong its competitiveness is, but this does not mean that every model created by Volkswagen can sell well, such as the Volkswagen CC we are talking about today, it can be said that it has become a market laughingstock in the market.
A new generation of Volkswagen CC in the replacement of the listing, but set off a lot of movement, Volkswagen for this car is also high hopes, the vehicle is listed when it is taken and Audi A4L, BMW 3 Series and other luxury intermediate models for comparison, if only from the configuration, appearance, performance of the performance, the performance of the vehicle is indeed not inferior to BMW Mercedes-Benz Audi luxury model, but the brand authority, Volkswagen and luxury brand gap is too far, so it leads to the late sales of this car is very dismal.
The Volkswagen CC is known as the most beautiful model of Volkswagen, and this car is also in line with the aesthetic standards of young consumers, but the price of the new car after the listing is too high. The guidance price of the new car is 24.99-29.99 million, as a mid-range model, Volkswagen CC in the product strength at the same time, the price does have courage, almost completely and Audi A4L price, so that its sales in the market continue to be dismal, the family can only reduce the threshold of this car many times, now the new car fell to 40,000, but still no one is willing to pay, in the last month the new car is only sold 742 units of the report card.
A model that Volkswagen has vigorously promoted, only sold 742 units in 30 days on the market, not even a fraction of the luxury mid-level audi A4L, which is enough to show how much this car has failed.
Many people say that Volkswagen can not create a beautiful model, but the launch of CC has changed the perception of many people, because the processing of many details of this car does reveal a full sense of sports vision, the new grille design of the new car has added a running LED light strip, the addition of the sports kit has given this car a higher charm, and the side slip style and upturned tail wing, are very popular with young people at the moment, I have to say that this car does have a higher level than audi A4L.
However, the interior of the new car does not give people a bright feeling, and now the mainstream models are pursuing the Dalian screen design, and the new CC is still a classic design, compared to the fashionable appearance, the interior of this car needs to be improved more.
In terms of power performance, the new car is equipped with the EA888 2.0T turbo engine that we are very familiar with, the maximum power is 162kW (220PS), matching the 7-speed dual-clutch transmission, of course, the new car also has a low-power version for consumers to choose, the maximum power is 137KW, the two engines are practical enough for home consumers, if the pursuit of surging power, it is natural to choose the 220 horsepower version.
The new generation of CC in addition to the interior design is not pleasing to young people, the performance in other aspects is still worthy of recognition, but the new car is really overconfident when it is listed, close to the starting price of 250,000, is to point the spearhead at the Audi A4L, but the gold content of the Audi car logo does not know how many times higher than the Volkswagen, spend the same money to buy a Volkswagen and Audi car, do you think someone will choose Volkswagen? Of course, the current CC price has indeed dropped, but this car has no attention at present, so even if it is reduced by 40,000, it is still unable to save the situation of this car's failure.