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BYD Tang DM, which has been open for three years, is reluctant to sell, and the owner angrily asks: Why is the retention rate of domestic cars so low?

BYD Tang, which has been open for three years, is very reluctant to sell, and the market price is too low to do what to do? In fact, this is also the distress of many people buying domestic cars, or buying new energy vehicles, especially for cars like BYD Tang, whose prices break through the ceiling of domestic cars, which also shows that the high-end exploration of domestic cars still has a long way to go.

BYD Tang DM, which has been open for three years, is reluctant to sell, and the owner angrily asks: Why is the retention rate of domestic cars so low?

For such owners, my suggestion is that since you buy domestic cars, especially new energy vehicles, you must be prepared to drive to scrap, because when selling cars, you will be very painful, you can also choose to drive for a few more years, so that the gap with the retention rate of other models will be lower and lower, so it is still a down-to-earth way.

Factors that affect retention rates

For general fuel vehicles, the factors affecting the retention rate are mainly the amount of ownership, quality stability, maintenance, configuration and other aspects. The higher the number of cars, the better the accessories are found, the more convenient the maintenance; the higher the quality stability of the car, the higher the maintenance economy; the higher the configuration of the car, the lower the retention rate; the cheaper the maintenance of the car, the better the retention rate.

For new energy vehicles, due to the attenuation characteristics of the battery and the public's acceptance of electric vehicles, the retention rate is generally not high, but the retention rate of cars with high ownership is slightly higher, such as Tesla's retention rate is much higher than other electric vehicles. According to the data, the average retention rate of mainstream new energy vehicles in 3 years is only 32.31%, which can be said to be a miserable figure. The car bought for 150,000 yuan can only sell for less than 50,000 yuan after three years.

BYD Tang DM, which has been open for three years, is reluctant to sell, and the owner angrily asks: Why is the retention rate of domestic cars so low?

Models with high retention rate

For comparison, let's look at those models with higher retention rates.

Small car: Shenche Fit three-year age retention rate of 81.1%.

Compact cars: There are more models with higher retention rates of compact cars, of which Honda Jed has a three-year retention rate of about 75%.

Intermediate car: Accord three-year retention rate of 75.5%.

Medium SUV: Wrangler's three-year retention rate is 85.5%.

MPV: Alpha's three-year retention rate is 105.6%, yes, there is no mistake, for Alpha, who often increases the price by more than 100,000, the three-year retention rate is higher than 100%.

BYD Tang DM, which has been open for three years, is reluctant to sell, and the owner angrily asks: Why is the retention rate of domestic cars so low?

Why is the retention rate of independent brands low?

Although independent brand cars have made great progress in recent years, the public's recognition of domestic cars is still not high, and the public still has doubts about the quality and stability of domestic cars. Most of the domestic car ownership can not be compared with the joint venture car, taking the domestic SUV Haval H6 as an example, its high ownership brings about 65% of the three-year retention rate, the champion domestic SUV, is the best proof.

The hybrid version of BYD Tang can be said to have flowed two thunderbolts, that is, domestic brands, and new energy models, and the retention rate is naturally unbearable.

For people who plan to buy two years to change the car, we still recommend that you buy a model with a high retention rate, otherwise you will be very painful when selling the car; and if you plan to drive a car for at least seven or eight years, the retention rate is not so important.

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