On March 15, Tesla's official website in China showed that the Model 3 high-performance version and the Model Y long-endurance, high-performance version and the Model 3 rear-wheel drive version of the model all increased in price, an increase of 14248-20000 yuan. At that time, when I reported the news, I wondered why only the Model Y rear-wheel drive version of the domestic model did not increase in price? Is it because the cost of selling is diluted, or is this Tesla's last kindness? The result is really that it is time to hide.
On March 17, on Tesla's official website in China, the Model Y rear-wheel drive version also increased in price, from the original 301,840 yuan to the current 316,900 yuan, an increase of 15,060 yuan, from the fraction of 60 yuan can be seen that Tesla is kind to make up a whole. The price of the remaining models remained unchanged.
So far, Tesla Model 3, Model Y domestic models have all increased prices.
As for why the price increase, it is nothing more than those reasons. The first electric analysis of the last price increase was caused by three reasons, and now I will briefly talk to you about it.
First, the price of raw materials, especially nickel, according to CCTV financial reports, the current conflict between Russia and Ukraine has further exacerbated the shortage of raw materials, the supply shortage caused by the conflict, coupled with the recent short-selling market in the futures market, making the nickel price has broken through the mark of $100,000 per ton. Morgan Stanley estimates that the soaring nickel price could lead to a $1,000 increase in the production cost of an electric car, or about 6,323 yuan.
The second is the shortage of chips. According to foreign media reports, according to the latest data from automotive industry data forecasting company AutoForecast Solutions (hereinafter referred to as AFS), as of March 6, due to chip shortages, the cumulative production of the global automotive market this year has been reduced by about 656,200 units. Among them, the cumulative production reduction in China's automobile market has remained unchanged for several consecutive weeks, about 51,100 units, accounting for 7.8% of the cumulative production reduction in the global automobile market.
Third, Musk concentrates on making money to build satellites. In 2021, according to sources quoted by authoritative media in the United States, Musk is preparing an Internet satellite plan, that is, launching more than 700 cheap satellites to provide Internet access services for ground personnel. Musk is even ready to build these satellites independently. But doing these things requires a lot of money, and Musk may want to transfuse his satellite industry through Tesla, which has high sales and high profits.
In fact, in the current market environment, the price increase of new energy vehicles is expected. From 2022 onwards, car companies have entered a wave of price increases, and in the past two days, Xiaobian knows that there are three car companies that have increased prices.
The first is BYD. On March 15, BYD Automobile officially announced that due to the continuous sharp rise in raw material prices, the official guidance price of new energy models related to Dynasty Network and Ocean Network will be adjusted, ranging from 3,000 to 6,000 yuan, and the price adjustment will take effect from 00:00 on March 16.
Then there is Chery New Energy. On March 17, Chery New Energy officially said that Chery Small Ant will increase its price by 3,000-7,100 yuan. Chery QQ Ice Cream Entry Edition Pudding model did not increase in price, and the price of the cone model and the saint's substitute increased by 3100 yuan.
Finally, there is Xiaopeng Motors. Xiaopeng's sales staff said that Xiaopeng Automobile will raise prices after 12:00 pm this Sunday, with an increase of between 10,000 and 20,000 yuan, of which P7 will increase by nearly 20,000 yuan and P5 will increase by 10,000 yuan.
But finally I want to say, despite this, Tesla, are you a little too strong?