(February 17, 2022, Shanghai) -- At the overseas business media communication meeting held today, SAIC Motor announced that it will fully exert its efforts in the European market in 2022, and the sales of its own brands MG and MAXUS in Europe are expected to reach 120,000 vehicles, and Europe will take the lead in promoting to SAIC's first "100,000-vehicle" overseas regional market.
In 2021, SAIC motor sold 697,000 vehicles in overseas markets, an increase of 78.9% year-on-year, winning the top spot in the domestic car list for six consecutive years, "for every three Chinese cars sold overseas, one is made by SAIC Motor"; "China's single brand overseas sales champion" MG brand maintains "triple crown", global delivery volume reached 470,000 vehicles, ranking among the single brand TOP10 in 17 countries around the world; as the first Chinese automobile brand with full coverage of the European light commercial vehicle electric segment, Overseas sales of the MAXUS brand reached 52,000 units.
The industrial chain goes to sea, and the new energy is increased
As the only automobile enterprise in China with a systematic, planned and established system to "go out", SAIC has established a global market-oriented automotive industry chain integrating R&D, marketing, logistics, parts, manufacturing, finance, second-hand cars, etc., with products and services in more than 80 countries and regions around the world, and has formed six "50,000-vehicle" regional markets in Europe, Australia, New Zealand, the Americas, the Middle East, ASEAN and South Asia. Especially in Europe, last year, SAIC's own brands MG and MAXUS sold 73,000 vehicles in developed countries such as the United Kingdom, France, Germany, and Sweden (including more than 40,000 new energy vehicles), and more than 800 marketing service outlets, actively establishing a new image of "China's intelligent manufacturing". In 2022, aiming at the hot European new energy vehicle market, SAIC motor will continue to work hard to launch new energy products such as the "global car" pure electric SUV MG EH32, expand the marketing service outlets to 1200, accelerate the promotion of "European Raiders", and build the first "100,000-car" overseas regional market.
Chinese first "global car" landed in Europe
For a long time, SAIC has adhered to the three technical routes of "pure electric, plug-in hybrid, and fuel cell", and has launched more than 30 self-owned brand new energy vehicles of multiple categories, including micro-cars, cars, SUVs, MPVs, buses, trucks, and supercars. Based on the domestic leading overseas market scale and the world's most complete spectrum of new energy products, SAIC Motor accurately grasps the needs of overseas consumers for safety and environmental protection, and fully combines its own world-class new generation of electric vehicle exclusive architecture, intelligent cockpit, intelligent driving and other innovative technologies, and integrates global superior resources to create the first "global car" in China's automotive industry - MG EH32, a smart electric vehicle that meets global high standards and allows global users to use and drive well. This year will be the first to land in Europe.
The overseas business of "incremental and increased revenue" has achieved profitability
Affected by the global epidemic, last year, Chinese car companies' overseas operations encountered a series of challenges such as rising raw material prices, shortage of parts supply, tight transportation capacity and rising freight rates, but SAIC motor still achieved profitability in many key regional markets such as Europe. In the future, with the acceleration of explosive models and the continuous improvement of logistics, channels and after-sales systems, SAIC's overseas sales will continue to grow at a high speed, and the momentum of profit growth is obvious.