Munich Motor Show, Europe's last decency? Big names such as Peugeot and Citroen flashed

Text | Dedee

The Munich Motor Show has officially begun. In a way, it has become the last bit of decency in Europe. Today, we will briefly take a look at the 66 Xiaohua points of this auto show.

Overview

1. The Munich Motor Show is actually the previous Frankfurt Motor Show, which is the second time that the latter has moved to Munich.

2. The full German name of the Munich Motor Show is Internationale Automobil-Ausstellung Mobility, that is, "German International Automotive and Smart Mobility Expo". Munich and cars are not the most important points, in short, they can be done anywhere, and cars are only one component of the future of smart mobility.

3. The specifications of this year's Munich Motor Show are very respected, because not only the governor of Bayern and the mayor of Munich, but also the German Chancellor Olaf Scholz decided to visit the scene and help each other.

4. Although it is the largest auto show in Europe, it has shrunk significantly from the perspective of exhibitors and scale, and this Munich Motor Show is more like a regional auto show.

5. According to the official website, there are a total of 675 exhibitors at this auto show. The first Munich Motor Show the year before last, had 700 exhibitors. At the peak of the Frankfurt Motor Show, exhibitors generally exceeded 1,000.

6. Through the number of exhibiting brands at this auto show, it can be clear that the downward trend of global automakers is still very serious.

7. Although the number of exhibitors has shrunk significantly, it does not affect the Munich Motor Show to be more international and complex than before. To some extent, the auto show has been transformed into a mobility show, with significant increases in the number of exhibitors in many new areas and an all-time high of more than 100 startups.

8. No matter how bad it is anyway, it is better than canceling the Geneva Motor Show for N consecutive years.

Live chapter

9. The exhibition is divided into two parts, one is in the Munich Exhibition Center, for car companies and parts exhibitors; The other piece is in the center of Munich.

10. The exhibition of Munich Exhibition Center, a ticket costs 179 euros, equivalent to 1400 yuan. It is said that transportation expenses and environmental support construction expenses are also included. However, with this ticket, you can feel free to go to any high-end conference and forum you want.

11. It is said that this is done in order to block the famous local specialty - radical environmentalists, and then use epoxy resin to closely connect their hands with the exhibits.

12. The scale of the indoor booths in the exhibition center has all been reduced, and there is no longer the grandeur that covered the entire exhibition hall in the past.

13. The exhibition in the city center is completely free, and citizens and tourists can see and visit at will. Therefore, Chinese car dealers Xiaopeng and Avita chose to set up exhibitions in the city center.

14. The downtown exhibition is like a carnival, in addition to having cars to watch and perform, you can also borrow exhibition cars to travel around the city by car.

Car dealers

15. Although it is still the most important auto show in Europe and even the world, there are still a large number of mainstream car manufacturers who insist on absence, and Toyota, Mazda, Nissan, Suzuki, Hyundai, Kia and other Japanese and Korean car companies have disappeared.

16. The world's fourth largest car group, the European land snake Stellantis Group, only launched the most transparent Opel, Fiat, JEEP, Alfa Romeo, Peugeot and Citroen all flashed.

17. And a large number of European black flag aristocrats are not very powerful, the number of luxury brands is also better than nothing, Volvo, Jaguar, Land Rover, McLaren, Ferrari, etc. have given all support except presence.

18. It is currently known that the famous European car companies participating in this exhibition are BMW, Mercedes-Benz, Volkswagen, Audi, Porsche, Bentley and Renault. Germany has indeed supported half of the show.

19. Among them, the most important thing about this exhibition should be the Volkswagen Group, CEO Obermu's core team of 9 people is out of the nest, even the head of Volkswagen China business has gone.

20. The other half of the wall is topped up by Chinese car companies.

21. This time, a total of 9 Chinese brands participated in the exhibition, namely BYD, Avita, Leap, Cialis, MG, Xiaopeng and Dongfeng Liuqi, plus Geely's Lotus and Polestar, the number not only doubled compared with the previous edition, but also accounted for one-third of the passenger car quota of the entire auto show.

22. The United States sent Ford and Tesla. Unexpectedly, GM still did not come to Tesla but came, bringing the latest Model 3.

European and American exhibition cars

23. The biggest attraction of this auto show is undoubtedly the BMW Vision Neue Klasse new pure electric concept car. It introduces the sixth-generation BMW eDrive electric drive technology and the new NCAR (New Cluster Architecture) architecture.

24, but this top German with 800V electrical architecture and voice assistant will not be mass-produced until 2025. Does this mean that when the Vision Neue Klasse goes into mass production, the technology that was once the highlight will continue to lag behind Chinese car companies?

25. The new electric MINI Cooper has also made its world debut and entered a new stage of brand evolution - by 2027, the global proportion of MINI pure electric vehicles will reach 50%. In the early 2030s, MINI will become BMW's first brand to achieve pure electrification.

26. Released together, there is a new generation of MINI Countryman, like BMW X1, which is based on BMW's oil-to-electric platform... Ah this...

27. There is also a new i7 Protection (bulletproof version). The biggest selling point is the use of a large amount of armored steel and armor glass, which is VR9 level protection, and can even defend against drone attacks and grenade fragments. However, due to the weight of 4900 kg, the cruising range has been greatly reduced, only 380 kilometers.

28, i7 Protection also has an 8L car refrigerator, but the capacity does not exceed the ideal L9.

29, Mercedes-Benz is much more low-key than BMW. The company exhibited the first CLA-class concept car based on the MMA platform and equipped with the MB.OS operating system. It can achieve a range of more than 750 kilometers under WLTP working conditions and a power consumption of 100 kilometers as low as 12 kWh.

30. The other is the new Mercedes-Benz E-Class with adjustments to the exterior, interior and power. It is said that the new domestically produced long-wheelbase E-Class sedan is expected to go on sale in November this year.

31 Ford doesn't actually have a new car, but a Mach-E, an electric horse designed for spectators to test drive—looks more like a hustle.

32, so the face and field of American car manufacturers are basically supported by Tesla Model 3.

33. Volkswagen officially released ID. The GTI concept car, which means that the GTI series, which is regarded as a classic by countless fans, will officially enter the era of electric mobility.

34. In addition, Volkswagen also released electric vehicles such as ID.4 and ID.5, as well as the ninth-generation Passat and the new generation of Tiguan.

35. However, with the advancement of the electrification transformation of the Volkswagen Group, it should be the last generation of fuel versions of the Passat and Tiguan.

36 Audi unveiled the Q6 e-tron, but that doesn't matter. The real Huadian of the Volkswagen Group's premium brand belongs to Porsche, which showcased the "Direct Air Capture Technology" (DAC) for short, which is about to enter mass production. It is to extract carbon dioxide directly from the air and use it to make and produce eFuels synthetic fuels.

37, Bentley is undoubtedly the fish in the super luxury car in this auto show, limited to 18 Mulliner Batur officially unveiled, equipped with the strongest W12 engine in Bentley's history.

38 The Mulliner Batur is also the last stubbornness of the fuel supercar, because the W12 engine will be officially discontinued in the first quarter of next year. In 2025, Bentley will release its first all-electric model.

39. Renault exhibited the new Scenic E-Tech pure electric SUV based on the CMF-EV platform; Opel brought the Experimental all-electric concept. These two brands should be here to get a point.

40. I feel that if many new cars enter China, they should be integrated with the warehouse to become inventory cars. Of course, in fact, many of them are not even seen in Europe itself.

China Showcar Chapter

41. In contrast, Chinese brands are better at aligning with the new market environment, making a comprehensive layout, focusing on European pain points, and playing a set of refined combination punches.

42. Yes, it is BYD, which launched a full range of electric models and new technologies at the exhibition. Among them, the new European cars are Seal U (Song Plus Champion Edition) and Denza D9. The Denza D9 made its European debut. The new technologies are CTB battery body integration technology and iTAC BYD intelligent torque control system.

43. It is worth mentioning that the German price of BYD seals has been announced, which are 44,900 euros (about 353,000 yuan) and 50,990 euros (about 400,000 yuan), which is twice that of domestic seals.

44, BYD's current European price can be completely compared with BBA.

45. This Avita 12 is the world premiere. It adopts HUAWEI ADS 2.0 high-end intelligent driving assistance system, three lidars, motors provided by Huawei, and a 700-kilometer high-voltage fast charging technology battery pack supported by CATL.

46. Leap officially released the first global product under the LEAP 3.0 architecture, the global model C10.

47. As a common and extremely typical entry-level electric car in China, the ambition of Zerorun is visible to the naked eye - because European brands currently have almost no products in this field.

48.SAIC MG brought the new pure electric roadster Cyberster, as well as the MG4 Electric XPower and MG Marvel R Electric Performance.

49. At present, the more niche SAIC MG in China is selling better than BYD. In the first half of this year, MG sold about 100,000 units in Europe.

50. But the most pleasing and convincing Chinese brand has to be Xpeng, who brought the Xpeng G9 and the new version of the P7 to the citizens of Munich - the model.

Chinese Storm

51 Der Spiegel: "Competition from China: German automakers are facing tough times..."

52 Focus Magazine: "China's Greed – How Dangerous the Far East's Dominance Is to Our Future for the German Automotive Industry"

53 Automotive Europe News: "Europe's most important auto show will provide insight into how established European automakers have successfully fended off the growing threat of rivals such as China's BYD and America's upstart Tesla." ”

54. Still "Euro Automotive News": "Industry insiders regard BYD and SAIC's MG cars as the main threat to European brands. Because BYD and MG are gradually expanding into Europe by targeting key markets and building retail networks. Both companies are also considering opening plants in Europe. ”

55. "German Automobile Industry": "China's automobile industry is strongly supported by the national industrial policy. Our production costs are increasingly out of line with international competitiveness, and these are difficulties. ”

56 Peter Fintl, consultant at Capgemini Engineering Consultants: "The big presence at the international auto show represents that China is attacking the centrality of the European automotive market, and local manufacturers should not underestimate this. ”

57. "A storm is brewing in Munich, and established European automakers are facing enormous challenges. ”

58."China's rapid transformation into an electric vehicle superpower poses a threat to established automakers even in Europe." ”

59. "Starting in 2018 and 2019, the world's five major auto shows will be more like regional auto shows, Japanese car companies will put their heavy products and strategies at the Tokyo Motor Show, while the German will be placed in the IAA, but the Beijing Auto Show and Shanghai Auto Show, which were not as loud as the five major auto shows in the past, are becoming more and more important." ”

60 Tang Weishi, CEO of Stellantis Group: "Cheap Chinese electric cars will 'invade' Europe. ”

Others

61. At this Munich Motor Show, the 2023 World New Energy Vehicle Conference will be held in cooperation with the Society of Automotive Engineers of China, the International Organization of the World New Energy Vehicle Congress and the German Association of the Automotive Industry, which is also the first time that the conference will be held outside China.

62. I feel that the relationship between this Munich Motor Show and China cannot be said to be inextricably linked, at least it is a blind date.

63. In addition to car manufacturers, nearly 40 brands in China participated in the exhibition, such as CATL, EVE Lithium Energy, Sunwoda, China Innovation Aviation, Ruipu Lanjun, Funeng Technology, Horizon, ECARCOM, Qingzhou Intelligent Navigation, Liangdao Intelligence, Yuanrong Qixing, Gatland Microelectronics, SenseTime, Zongmu Technology, etc., covering many fields such as intelligence, electrification and components.

64. By the way, together with Xiaopeng and Avita in the city center, there are also many bicycles, electric bicycles, electric scooters, and various peripheral exhibitors related to zero-emission travel.

65. An old Chinese man named Jiayuan Lingclan also participated in the Munich Motor Show, and its appearance is simply the crystallization of JEEP and golf cart cheating.

66. Unfortunately, JEEP can't see it this time...