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Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

Written by | Li Kexin

Edit | Yang Bocheng

Caption | IC Photo

If you' like DoNews, you're curious about what to send on Valentine's Day after 95, this article may give you the answer.

In DoNews' vision, Generation Z, known as the main force of consumption, should be more formal and more personalized in the matter of gift-giving. But facts often don't allow assumptions, and after a round of interviews, DoNews came up with three interesting little discoveries:

1, more and more pragmatic, more and more rational.

In the early days of love, you may also choose to send some more romantic gifts, such as bouquets, ornaments, bracelets, etc., and now you will be more inclined to choose some electronic products, skin care products and other things that can be used daily.

In addition, some of the gifts that post-95s expect to receive are a cat or a dog. Because in their view, things that can be done by two people together are more involved.

Some even don't even celebrate Valentine's Day at all, giving gifts only at more personal points.

2, post-95 consumerism slowly become commonplace, post-00 is the "Allah force" of future consumption.

After 95, he said: "Boo Han asks if it is better to make a huge amount of money, or the happiness of direct transfer." Their goal is clear: "to earn money hard and save money."

"Like skin care products, the awareness of young people is now in place, and the hot products on the market cannot be denied to be basically a bottle." Speaking of lipstick, I think not only domestic products, big names should also have several hands. ”

The list of gifts after 00 involves: lipstick, brooch, rings, bracelets, mechanical keyboards and other cosmetics, jewelry accessories, electronic products and other categories.

The 00s who are on the university campus and are about to enter the university campus and enter the society are the future stars who release greater consumption potential.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

3. "Iron gold, flowing intergenerational crowds". The consumption of hard currency gold, from the square dance aunt, flowed to the post-95s here, and the post-95s fell in love with gold jewelry.

There are many post-95s and post-00s who have given a reply that they want to receive gold jewelry, or have received gold jewelry.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force
Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

It is worth mentioning that in the process of the interview, What impressed DoNews was that the post-95 generation was open-minded and more mature than expected.

In their view, gifts do not necessarily have to be sent on Valentine's Day, nor do they necessarily have to be given to lovers. They also believe that the days of love are festive every day, and the usual days are also warm.

They have a more mature view of love and marriage. Will not make brainless compromises for each other, have clear cognition and planning; lovers, marriage relationships, not necessarily couple identity, occasionally can be sisters, brothers, this relationship will be more happy.

DoNews also wants to try to be a post-00s DIY craft master who appears at the end of the Amway article. DoNews wanted to call him the poet of life, and he condensed the bits and pieces of life into a thousand paper cranes and herbariums.

He is more like the founder of the hidden future gift brand, in the era of lack of meaning and fast food, we need the warm power of craftsmanship. Hopefully, we can also give consumer brands some inspiration.

So, get a little bench ready and listen to their stories together.

"Love ta to buy Tang Jia Feng 1800"

Nie Xinrong, Hebei University, Research 1, 1996

Valentine's Day is not going to give gifts to objects. Fixed gift-giving node is the other party's birthday, usually sending gifts is to buy for each other when encountering things that can be used, and individuals like the same two.

Because birthdays are a time of more personal significance, it is not strange that the usual festivals are strange from childhood, plus we are both a little shy, and the sense of form will feel strange.

When we first fell in love, he also pursued a sense of form, cutting photos of the past together into a short film, and after receiving it, I could buckle my feet out of the three rooms and a living room. Each frame is probably the coherence ppt when network technology was not yet popular.

We both belong to the netizens Ben Appear. Three years ago, I was in Chongqing, he was in Shijiazhuang, and I only posted photos online. I'm a girl, the photos are more or less beautiful, he is a chicken thief, used two or three years ago photos.

However, the first time we met offline, we all tacitly prepared gifts for each other, and we were excited and a little confused at the time. I deliberately prepared an engraved metal plate for him (recording the day I met), and unexpectedly he pulled out a gray rabbit doll for me.

In order to go to his city, I was admitted to Hebei University as a graduate student. emmmm, in fact, the matter of examination and research, can not be self-moved in order to study for the object of examination to Hebei.

Before meeting the object, I had planned to go to graduate school, and the scope of school selection was more flexible, with the mentality of going wherever I could go. Only later met him, clearly planned and communicated with him, found that it was relatively feasible to end a different place by going to Hebei to study.

The gift that makes me want to complain the most is that the object will play his aesthetic to buy me clothes, and the aesthetic span is so large (hh to leave a space for imagination), but I did not retreat, and I wore it just right after ten years.

The most impressive gift was that when he was in the examination, he deliberately gave a stack of notebooks that he thought were easy to use, and he had not yet used them. Found that I poor mathematics, but also gave me an order Tang Jiafeng 1800 (the national master's degree entrance examination real questions), as the saying goes, love ta to buy Tang Jiafeng 1800, a large number of pre-exam basic exercises for me or quite a lot of help, otherwise where to read I don't know it.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

"It's better to ask for warmth than to make a huge amount of money"

Kang Yajing, pharmaceutical company, worked for 2 years, 98 years

Valentine's Day is ready to send him a hand. He collected the entire transformer series, and he was almost a transfigurable Tyrannosaurus Rex. The reason why he was given a handmade is because he began to collect it a long time ago, and it was not before he got married to decorate the house, so he thought of collecting this series, which is a memory of his childhood.

Don't look at other people five big three thick, the mind can be delicate, there is a box of his childhood toys at home, he has been keeping. However, most of these hands are just looking at them, and sometimes they take them out and change their bodies.

At present, the most wanted gift is a Doberman, but there are already indigenous people (a kitten) in the family, which is not easy to achieve. Lipstick, perfume have been received, and then send me may not like it, to be honest, I have not bought it myself. People sent it, and it was not good not to use it. Raising a dog or Lego, you can raise or complete it together, more involved, I think it is quite good.

Neither of us cared much about the sense of ceremony, it was tedious to prepare this and that, so it was better to eat a good meal together, drink a little wine, and talk to each other. Instead of being a couple all the time, you can occasionally be a sister and a brother, and this relationship should be happier.

The peers around me do not seem to care much about the sense of ceremony, as the saying goes, it is better to ask for warmth than to make a huge amount of money, and it feels like the happiness of direct transfer.

Like skin care products, the awareness of young people is also in place now, and the hot products on the market cannot be denied to be basically a bottle. Speaking of lipstick, I think not only domestic products, big names should also have several hands.

I think that the post-00s may be higher than our consumption level, like our post-95s, basically not trying to make money or trying to save money. Looking at the post-00s, you can't just look at giving gifts, but also look at how much they spend money on themselves. Like the post-00s around me, one or two thousand underwear, eighteen thousand coats, as long as they are liked, never consider the cost. This price is put on me, and I will really be fierce to buy it.

"We are sister and brother love, we will not do that now"

Liu Qihan, Corporate Consulting, worked for 3 years, 95 years

This Valentine's Day has not yet thought of what to send. The most desired gift for her is the opportunity to get up close and personal with her idols. She loves ODD (singer-songwriter Chen Sijian) and wants to give her a ticket to a national tour or offline performance.

The most memorable gifts were the first Valentine's Day when the relationship was just finalized, and a total of 5 gifts were selected, including Tiffany's pair of rings, bracelets, books she had collected for a long time, thermos with her name engraved on it, and a PS4.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

At that time, I also bought my own gift box of colored paper and ribbons, and the girls in the whole department came to help me pack it together, and they thought that I should not send such a valuable gift for the first time, otherwise it would not end well in the future. But my plan is that I should buy a PS4 as a gift for myself, and she can't play and I can teach her. I was in love with her as a sister and brother, thinking that it was indeed a bit naïve at that time, I didn't want her to look down on her, and now that my relationship is very stable, I will definitely not do this.

"I hope to travel the world as much as the name"

Ruiqi Guo, Media Industry, worked for 1 year, 97 years

Valentine's Day is going to give my girlfriend a bottle of Maison Margiela's perfume, called Voyage Story, a transparent bottle, which is filled with seawater, and I hope that I can travel the world like the name.

Because she especially likes this brand of shoes, by chance, learned that this brand also has perfume, as well as some exclusive customized services, so she carved down the special date and beautiful meaning and left it in the bottle.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

The most profound gift received at the past holidays was last year's birthday, with a custom cake, a well-decorated room, and a new Razer mouse keyboard and stereo.

I especially like toys like Gundam, and it is of course best to receive such a gift.

"I just want to give away the gift, no gift I want to receive"

Zhang Jianning, a junior in college, 2004

I liked origami cranes in junior high school, which was an interest. It was Teacher's Day, and I wanted to write a letter to the teacher, but the time was too tight and I couldn't buy an envelope, so I took 99 thousand paper cranes from home, stuffed them into a gift box, and gave them to the English teacher.

My academic performance is not very good, only Good English. At that time, each subject teacher received gifts, but they were all bought with class fees, and I gave them to the English teachers at their own discounts.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

Jia Ning gave the English teacher a thousand paper cranes

The Thousand Paper Crane is the most common kind, but it is not stacked with white paper, but colored colored paper. I also have a very small thousand paper crane, special special, as big as a small fingernail.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

A thousand paper cranes folded as big as a small fingernail

A normal size thousand paper cranes, I also use a minute, but such a small I used a section of evening self-study 50 minutes.

When did you start to like origami paper cranes? This is a bit difficult to say, I chased the star Yi Yi Qianxi in elementary school, from the Internet searched for his QQ name is a thousand paper crane, and then began to fold a thousand paper crane.

Then it was pure interest. Our dormitory will talk about anime and games at night, so I will fold a thousand paper cranes myself, fold one a minute a minute under the black light, put a plastic bag at the head of the bed, fold twenty or thirty in one night, and then every Sunday, put the thousand paper cranes in the plastic bag in the big storage box at home.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

A thousand paper cranes that Jianning put into the storage box at home

A while ago, I had a small birthday, and then someone bought a cake, and someone gave him the skin of the king, and I gave him all the thousand paper cranes that were placed in the dormitory. It's just that the relationship is special ~ don't ~ good people, I will send this. A total of three times sent out, the first time is to whom to forget, 100 whole. The second time was to give 99 English teachers, and the third time was to give 666 small ones.

I also love collecting specimens, mostly flowers and plants, and now I have collected 61 specimens from 22 species.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

The five identical petals in the upper left corner, which we people here call the five-leaf plum, are particularly beautiful. In the upper right corner is the mint planted in the junior high school flower pond, and in the middle is the coriander, which was fragrant at that time, and now after several years of precipitation, this coriander smell has unconsciously integrated into the entire book.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

These two are the shells of a turtle raised at home.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

This is vermilion, my mother had this vermilion when she got married, in other words, this pot of vermilion flowers are older than me.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

This is what I call a super beautiful butterfly, these two have no place to put it, and they are still on my desk.

Valentine's Day gift giving "behavior methodology": post-95 is commonplace, and post-00 is the Allah force

Heart-shaped petals, I put a separate page.

I don't have a gift I particularly want to receive, I just want to give away my gift.

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