IT Home February 8 news, Xiaomi founder, chairman and CEO Lei Jun announced on Weibo today that this afternoon, Xiaomi Group held the first important meeting in the beginning of the Year of the Tiger - high-end strategy seminar, clear: the high-end road is the only way for Xiaomi to grow, but also the life and death battle for Xiaomi's development, and will unswervingly implement the high-end strategy.
Lei Jun said that starting from today, Xiaomi Group officially set up a high-end strategy working group, under the traction of the "three-year mobile phone sales world first" strategy, clearly defined the high-end strategic goal:
Products and experiences should be fully benchmarked iPhone, and within three years, it will take the first place in the market share of domestic high-end mobile phones. The high-end road cannot be achieved overnight, we must insist that Qingshan will not relax, maintain long-term strategic determination and continuous investment, and resolutely implement the "5 years 100 billion" research and development plan.
IT Home learned that at the end of July last year, Lei Jun said that Xiaomi's mobile phone shipments surpassed Apple for the first time and became the second in the world.
In November last year, after Xiaomi Home exceeded 10,000, Lu Weibing proposed a new goal of achieving 30,000 stores in 2-3 years. Lu Weibing said that after Xiaomi Home reaches 30,000 stores, Xiaomi's mobile phone sales in China will certainly surpass OPPO, vivo and glory, and surpass the coverage of 200,000 stores of friends with 30,000 stores.