As the old saying goes, "seek wealth in risk" Both wealth and nobility require a certain spirit of adventure to be obtained.
If a person pursues stability, then he will not have too many "ups and downs" in this life! And some people dare to gamble, success will be fame and fortune, and if they lose, they are likely to have "nothing"!
Xu Jiayin of Evergrande is a gambler who dares to make a "heavy bet"! At that time, Xu Jiayin took Evergrande Group all the way to "pass the barrier", gambling on the golden decade of China's real estate industry, not only Evergrande Group became a leading company in the real estate industry, Xu Jiayin himself was also the richest man in China.
Chun Gongzi said before that Evergrande chose to build a car this road, not a "whim"!
Many years ago, when Evergrande Group was preparing for diversified development, Evergrande set up a team of more than 2,000 people to conduct a large number of research and analysis on photovoltaic, petroleum, steel, chemical, automobile and other industries, and finally targeted the new energy automobile industry.
The reason why Evergrande Group chose the track of new energy vehicles is because evergrande group has a large volume, and only new energy has a strong certainty and a huge market to meet the transformation of Evergrande Group.
According to public information, the annual production capacity of 2025 is planned to be 1 million vehicles per year, and the production capacity of 2035 is planned to be 5 million vehicles per year. Regardless of the impact of brand building and technical reserves on sales and profit margins of both sides, if Evergrande Automobile can really convert production capacity into sales, Evergrande will produce and sell 5 million cars per year.
At the same time, Xu Jiayin also stressed that Evergrande has also set a goal in core technology, and Evergrande new energy vehicles should achieve world leadership in core technology and have intellectual property rights. There is also a product quality goal to achieve Evergrande product quality world-class.
Evergrande Automobile will spend 5 years to become the global leader of new energy vehicles, but now that 50 billion yuan has been invested, Evergrande Automobile has still failed to achieve mass production.
In the view of Chun Gongzi, Evergrande Automobile is currently facing no small problem.
Since October 2021, negative news such as work suspension, suspension of wages, salary cuts, and compulsory vacations has surrounded Evergrande Automobile, and people inside have been panicked. Lack of money is the most true portrayal of Evergrande Automobile's "severe winter period".
Even if Evergrande Automobile can successfully mass-produce in the future, it will still have to face cruel market competition. Players like Tesla BYD do not say, evergrande automobile in the future can be the opponent of new energy three fools is not easy to say.
You know, building a car is ostensibly costing money, but it is essentially technology-driven. Because no automobile company is willing to sell its core technology to others, Chun Gongzi has always been not optimistic about Evergrande Automobile's "buy, buy, buy" model.
Of course, since Xu Jiayin dared to press most of his family and choose to build a car, it must be reasonable.
Let's put it this way, Evergrande Group was once a leading company in the real estate industry, which has a high voice in the real estate industry chain, and the owners of Evergrande real estate in the country are also a big volume.
If the mass production of Evergrande Automobile in the future can make Evergrande's owners and Evergrande suppliers accept Evergrande Automobile, then Evergrande Automobile may also have a place in the market.
Dear old iron, are you optimistic about Mr. Xu Jiayin's "big gamble" on Evergrande Automobile? Comments are welcome!