That year, Meng Fei and Huang Lei invested 3 million yuan together, and the partnership opened a hot pot restaurant called "Huangliang Yimeng" in Nanjing, focusing on economic affordability. Unexpectedly, when netizens ran to the store to punch in and post a single, everyone felt that the star was too ugly to eat, and the Internet was scolded.
All said, acting and excellent directing. Now many actors and hosts have crossed the business world and become bosses.
The appeal of the stars really makes them win at the starting line. At the same time, they are criticized for various reasons.
First, let's talk about the "Huangliang Yimeng" hot pot restaurant opened by Meng Fei and Huang Lei.
Huang Lei has always been known as "Chef Huang", and his appreciation of food is leveraged, and the taste of the shop he opens is naturally not much worse.
In addition, he and Meng Fei, one with connotation and one humorous, are deeply loved by the public, and the fan appeal is very strong. Logically, the business should be very hot.
Wan Wan did not expect that Huang Liang and Meng would eventually become a dream of Huang Liang. After only 2 years of opening, it was completely cold, which was really jaw-dropping.
The reason is mainly that the material is less expensive!
A netizen once ordered an ordinary beef in this hot pot restaurant. It is also 10 pieces, and it costs 88 yuan.
In this way, a netizen alone consumed 200 yuan in the store, and he actually did not have enough to eat.
No matter how full, the price is still so expensive. Just by relying on the fans' love for idols to generate electricity, I am afraid that the electricity is insufficient.
In less than two years, the store was cold.
In addition to meng fei and Huang Lei's hot pot shops, there are many scary star shops with high prices.
For example, Yang Ying's MILES of Milkhakes Milk Tea Shop.
The name of the store and the appearance of the store are very tall, which is very in line with Yang Ying's star status.
However, in the store, a casual cup of milkshake costs 48 yuan, which is really not something that ordinary workers can afford, and the business will naturally not be too good.
In addition, Zheng Kai's hot pot restaurant, a beef platter of 688 yuan, an Australian lobster 1,000 yuan, minutes to let a month's salary wash white.
And the mentality of calling for stars is also naturally cool with the salary.
Of course, there are also star stores that have developed well at the beginning, such as Chen He's store.
Chen He opened a hot pot restaurant called Xianhezhuang.
There are many dishes, the price is close to the people, and the publicity is in place.
So, at first, the business of this shop was very hot. Later, it also embarked on the road of expansion.
In two years, more than 700 stores were opened in more than 300 cities. The speed of expansion is truly jaw-dropping.
Just the franchise fee, Chen He can earn 30 million a year, which can be described as a piece of good.
However, if the business is so easy to do, there is probably no need to read any MBA.
Due to the rapid expansion, the management of many stores cannot keep up, and there have even been accidents such as the ceiling of Hangzhou franchise stores smashing and injuring guests.
Although Chen He apologized in time, the reputation of the hot pot restaurant was still affected, and the business was not as good as before.
In the stores opened by celebrities, the most grounded, Xu Zheng's noodle shops should be on the list.
Xu Zheng opened a noodle shop in Shanghai.
It is said that the ingredients are fresh, the ingredients are exquisite, the taste is good, and the portions are very large, and a bowl of noodles is only 32 pieces.
Compared with Chen Xiaochun's bowl of beef brisket noodles of 42 yuan, Pan Changjiang's bowl of 48 yuan of noodles, Xiao Shenyang's bowl of 58 yuan of lamb noodles, Xu Zheng's noodles, it is considered grounded.
Not only that, Xu Zheng was always worried that the guests would not have enough to eat, and several times he instructed the chef:
"Add more meat, make sure the guests are full."
With Xu Zheng's golden signboard, and delicious noodles with low prices, it is no wonder that Xu Zheng's noodle shops are lined up every time.
Xu Zheng's shop has also become one of the better stores in the star store, which is rare to develop.
@ Xiao Xiaomei's Whimsical World: In fact, because the star has appeal, it is naturally more advantageous than many businessmen in terms of opening a store.
However, many stars wanted to use their influence at the beginning to earn more gold.
Some celebrities originally had the original intention of actually providing value for fans, but with the cash in a large amount of money, they were lost in making quick money, and the original intention was forgotten.
In the end, their shop was cold and poured, and they really put a good hand of cards and played a thin game.
Come to think of it, for celebrities, when opening a store, they can go far with their hearts and keep their original intentions than to impatiently want to follow the trend. #I want to make micro headlines# The picture originates from the network, invaded and deleted.
