Zhongguancun Online News: Today, the third-party market research agency Canalys released the fourth quarter of 2021 China smartphone market report and the 2021 full year China smartphone market report, let's take a look.
The first is the china smartphone market report for the fourth quarter of 2021. Canalys said apples sold 21.5 million units in the fourth quarter with the release of the iPhone 13 series, regaining its first laurel since the first quarter of 2015, with a market share of 25%. OPPO (including OnePlus) continued its mid-to-high-end promotion strategy, ranking second with shipments of 14.3 million units. Honor maintained its third-quarter finish with 14.2 million units shipped in the fourth quarter. Xiaomi's new flagship products increased month-on-month, shipping 13.5 million units, ranking fourth. Vivo was affected by the pace of shipments, ranking fifth with shipments of 13.4 million units.
Next is the 2021 full year China smartphone market report. Canalys pointed out that in 2021 Chinese mainland smartphone market has experienced a year of ups and downs. After experiencing an aggressive first quarter of shipments, manufacturers in the second and third quarters have adjusted the pace of listing. In the fourth quarter, the year-end answer sheet was delivered at a year-on-year growth rate of 3%, with shipments reaching 86.6 million units and more than 333 million units shipped in the whole year, up slightly 1% year-on-year, and the market still shrank by more than 10% compared with the pre-epidemic 2019 market.
Finally, Canalys does not forget to predict the situation of China's smartphone market in 2022. Canalys analyst Amber Liu said that the Chinese market will remain the world's largest high-end market in 2022, contributing 30% of the world's product shipments of more than 500 US dollars; strategically, it can gain a place in the high-end market, which means that it will have more say in the supply chain of innovative technologies and raw materials supply, and even in channel cooperation.
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