In recent years, the popularity of MPV in the domestic auto market has become higher and higher, on the one hand, because of the increase in consumer demand, on the other hand, major mainstream car companies are also competing for this market segment. There is such an MPV, it has received a lot of consumer attention through high-end design, the blessing of scientific and technological configuration, and the dual attributes of Yishang IKEA, which is Dongfeng Honda Ai Lishen. At the end of December last year, its 2022 model was officially launched, and recently we did a survey on the purchase of this car, let's take a look at what offers there are.
The annual sales volume exceeded 50,000 vehicles, and the new model picked up the car for at least one month
As one of the leaders of the MPV market, Dongfeng Honda Ai Lishen showed the posture of a strong Hengqiang, with terminal sales of 52,214 vehicles in 2021, ranking the top in the sales list. In addition, we visited a 4S store in Beijing and learned that Dongfeng Honda's monthly sales in a single store last month were 130 units, of which 8 units were sold by Alishen, accounting for about 6% of the total sales in the store. Judging from the current sales situation in the store, the best selling is the 2022 2.0L e:HEV deluxe version priced at 312,800 yuan, and white and black are hot colors. It is 14,000 yuan more expensive than the low-end 2.0L e: HEV Comfort Edition, with more leather seats, front and rear seat heating, second row seat shoulder adjustment/ leg rest adjustment, rear seat electric adjustment, rear small table panel, exterior mirror electric folding and other MPV core functions, the vehicle is more practical, and the riding experience is improved a lot. However, at present, buying it needs to pay attention to a problem, that is, the new model has just been listed, the production capacity is insufficient, and it takes 30 days to pick up the car.
Who are the people who buy the Honda Alissen, and which cars will be compared?
There are family users who buy Honda Alishen, and there are also some companies commercial, and there are requirements for space and riding comfort. They looked at the car for the space, the complete configuration, the right price and other conditions. We have briefly summarized that people who buy Honda Alexon will also consider models such as the Buick GL8 and toyota Xena SIENNA.
There is a consumer who bought a car for the company, and an old odyssey that was previously driven felt that the space was a bit small and wanted to change a new MPV. In addition to the company's employees driving out to run errands, they sometimes need to pull some goods, and the entry-level model is enough. Mainly look at the Honda Alexand and Buick GL8, these two cars are much larger than the previous Odyssey, Alexand has an advantage in driving texture and fuel economy, Buick GL8 starting price is lower, the vehicle aura is stronger. In terms of power and space that consumers pay attention to, the Buick GL8 is also more dominant, so there are also cases where the Buick GL8 abandons Alexand.
There are also consumers who mainly choose from several well-known MPVs, such as Buick GL8, Toyota Xena SIENNA, Alexand and other models. These cars have a good performance in space and are completely enough. Exterior interior design has its own characteristics, mainly the difference in price and configuration. At the same price, Alexand has more configurations than the Buick GL8. The reason for not choosing the race is the price problem, the new Ai LiShen price is 279,800-33.18 million yuan, Toyota Sai Na is priced at 30.98-40.58 million yuan, plus 6, 70,000 can land the AliShen high-end version. Coupled with the existence of price increases in the terminal market of Xena, and the listing of the new Ai LiShen, the manufacturer launched a car purchase from December 31 to February 28 to enjoy 6,000 yuan replacement benefits and gifts of compulsory traffic insurance. From the perspective of cost performance, Alisson did a good job, so there are also cases of direct booking.
No discount, hot sales landed less than 350,000
We learned from a 4S store in Beijing that in the hot sale 2022 2.0L e:HEV deluxe version as an example, it currently has no discount on buying a car, only 6,000 yuan replacement subsidy, there are three ways to buy a car:
1, the full amount of direct purchase, the guidance price of 312800 yuan based plus purchase tax of 26735 yuan + insurance premiums of 6000 yuan + 2000 yuan of license fees, landing about 347535 yuan. Then, the low-end version landing price is about 314535 yuan.
2, buy in installments, there is no preferential, the annual interest rate of 4%, loan interest is 12512 yuan. 50% down payment, there are 24 installments of one option, the down payment is 156400 yuan, the monthly payment is 6517 yuan.
3, the old car replacement to buy, the guidance price of 312800 yuan on the basis of the discount of 6000 yuan, plus the purchase tax and other must spend money, landing about 341535 yuan.
Used car residual value
We found the 2019 2.0L hybrid luxury version from the current mainstream used car platform, which landed at more than 340,000 yuan that year, traveled 47,000 kilometers for more than two years, and is now quoted at 300,000 yuan.
Vehicle maintenance part, Alissen needs to carry out the first maintenance at 5000km or 3 months (whichever comes first), the first insurance is free, the oil needs to be replaced, and the oil contains a working hour cost of about 455 yuan. After the first insurance, each maintenance interval is 5000km or 6 months, during which the accessories need to be replaced from time to time. Including every 20,000 km to replace the air filter, the price is 119 yuan; every 20,000 km to replace the air conditioning filter, the price is 159 yuan; every 60,000 km to replace the brake fluid, the price is 248 yuan. The replacement cycles of spark plugs and transmission oil are 100,000km and 80,000km respectively, and the replacement cycles of these two accessories are relatively long. We take the general family car three-year driving 60000km as the car cycle, calculating that the three-year maintenance cost of Alishen needs about 6109 yuan, the average annual need is about 2036 yuan, and the small maintenance is 455 yuan.
brief summary:
Overall, Dongfeng Honda's new Alexandre is mainly transforming to youthfulness, and the third row of seats "viewing chair" model brings freshness to consumers. The powertrain maintains the high standard of Honda hybrid models and can meet consumer demand for low fuel consumption, further improving the competitiveness of the vehicle. At present, the new Alexand has just been listed, so there is no discount, and the pick-up time is at least one month. Due to the impact of the chip shortage, the cash offers and car pick-up situation of other MPVs are not very ideal, such as the Buick GL8 needs to wait for a month and a half or two months, and there is a price increase phenomenon in Sai Na, so it is also a good choice for Alexand in comparison. If you really look at the Car of AliShen, you can currently maintain a wait-and-see state, you can wait until after the Spring Festival to see if the price is reduced, and then the inventory of existing cars should also improve. (Image from the Internet)