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New Energy Vehicles: "Going Out" with the Power of the East Expo

(Dongbo News Agency reporter / Zhao Yali) Throughout the present, with the proposal of initiatives such as "green environmental protection" and "low-carbon travel", new energy vehicles have become more and more popular. ASEAN countries have introduced a series of measures to develop new energy vehicles, and China has accumulated a lot of experience in the field of new energy vehicles, and the quality and standards have been highly recognized by the market, which makes the advantages of Chinese car companies in opening up the ASEAN market further expand.

The China-ASEAN Expo (hereinafter referred to as the East Expo) has always built a platform for China's new energy vehicles to go to ASEAN, and now, with the entry into force of the Regional Comprehensive Economic Partnership Agreement (RCEP), the platform function of the East Expo will be upgraded and upgraded, from serving "10+1" to serving RCEP. Imagining the future, the East Expo is expected to provide broader development opportunities for China's new energy vehicles to "go global", from ASEAN to the world market.

There is a demand to be able to lay out in ASEAN

In recent years, there have been new changes in the automotive consumer market in ASEAN countries: environmentally friendly, low-cost, green and energy-saving cars have become more and more popular and are becoming the second largest best-selling cars in Thailand, Indonesia and Malaysia, the main ASEAN car consumers, which has also brought new opportunities for China-ASEAN cooperation.

It is worth noting that electric vehicles in ASEAN countries are in their infancy and have great market potential. At present, ASEAN countries are accelerating the development of the new energy vehicle industry, Thailand and Indonesia have proposed a timetable for the ban on the sale of fuel vehicles, and launched a series of supporting policies and measures for the development of EVs (electric vehicles).

According to Huang Yonghe, a senior expert at the China Automotive Technology and Research Center, as the country with the largest sales volume of electric vehicles in ASEAN, the Thai government hopes to absorb more foreign investment in the electric vehicle industry, build Thailand into an ASEAN EV center, and plan to sell only electric vehicles in the market by 2035; the Indonesian government has promulgated financial and tax incentives for electric vehicles, and clarified the goal of selling EVs by 2050.

China's development of new energy vehicles coincides with ASEAN countries, and since China proposed the development goals of new energy vehicles in 2012, it has successively introduced a series of policy measures such as financial subsidies, road rights priority, and license opening.

Aiming at the development prospects of the new energy automobile industry, Chinese auto companies have carried out layouts in ASEAN countries and carried out a number of cooperation. In 2019, SAIC Motor's Thailand Sales Company and Thailand's large energy companies launched cooperation on the construction of EV charging networks to accelerate the establishment of charging facilities in Thailand. In June 2021, Great Wall Motor's Thailand plant was officially put into operation, and the first Harvard H6 HEV (hybrid vehicle) rolled off the production line. In September 2021, Nezha Automobile released the Nezha V right-hand drive version model for overseas markets, and officially announced that it would "go to sea" Thailand and enter the ASEAN new energy vehicle market, which is not only the first new car-making force to export right-hand drive models, but also will simultaneously carry out Nezha power-up business layout in the future to meet the charging needs of ASEAN users in all scenarios.

Only with a platform can we open the door to the market

Over the years, China and ASEAN have used the East Expo as a platform to carry out all-round cooperation and exchanges and promote regional development, which is an important window for China's outstanding enterprises to go to ASEAN and the world. China's new energy vehicle companies firmly grasp the East Expo, a great platform for the world, and launch all kinds of new energy vehicles produced, which has become a highlight of the East Expo.

At the 16th East Expo, various types of new energy vehicles and electric vehicles were arranged in an orderly manner, among which Guigang City, Guangxi Province, exhibited 46 types of new energy vehicles and electric vehicles: 6 types of SUVs and coupes, 4 types of logistics vehicles, 1 kind of bus, school bus, tourist car, 5 kinds of new energy tricycles, and 28 kinds of new energy electric vehicle models.

New Energy Vehicles: "Going Out" with the Power of the East Expo

The 16th East Expo Smart Energy and Power Exhibition Area Guigang Booth Source: Nanguo Morning Post - Guangxi Cloud Client

In the 18th East Expo, SAIC-GM-Wuling participated for the first time in the form of "main engine factory + direct store" linkage, and for the first time, it participated in the exhibition with the small new energy "popular king" Hongguang MINIEV and the "futuristic modern car" KiWiEV. SAIC-GM-Wuling hopes to participate in the exhibition through the East Expo and further publicize its new energy models to ASEAN countries and all sectors of society.

In addition, with the theme of "Smart New Energy, Low Carbon New Future", Nezha Automobile unveiled three models of Nezha U Pro, Nezha S and Nezha V at the 18th East Expo. Jiang Feng, assistant to the president of Nezha Automobile and president of the marketing company, said: "At present, the demand for automotive products in ASEAN is strong, and the potential for automobile export trade is huge, and with the help of the 18th East Expo, we can push open the market door in ASEAN countries. ”

New Energy Vehicles: "Going Out" with the Power of the East Expo

In the power exhibition area of the 18th China-ASEAN Expo, Nezha Automobile under the United New Energy Vehicle Marketing Company Photo: Zhao Yali

In addition to setting up exhibitions at the East Expo, the forum activities have also become an important path for the East Expo to help China-ASEAN new energy vehicle cooperation. Under the framework of the 18th East Expo, the China-ASEAN (Guigang) New Energy Electric Vehicle Industry Innovation and Development Summit Forum was held for the first time, and authoritative figures, experts, scholars, entrepreneurs and representatives from the field of new energy electric vehicle industry in the country gathered together to share the most cutting-edge science and technology and innovative practices in the field of new energy electric vehicles at home and abroad, bringing the most dynamic ideas to accelerate the development of the China-ASEAN new energy electric vehicle industry, and helping the development and growth of China-ASEAN new energy electric vehicle production base.

New Energy Vehicles: "Going Out" with the Power of the East Expo

China-ASEAN new energy electric vehicle production base Source: Guangxi Daily - Guangxi Cloud Client Gong Jihao photo

New opportunities can be seen for new developments

The achievements of China's new energy vehicles are undeniable, but in some cutting-edge technologies, there is indeed a certain gap with the international advanced level. The new energy vehicle technology in developed countries such as Japan in the RCEP region is worthy of attention. With the increasing popularity of new energy vehicles and the gradual expansion of the market, as a new energy vehicle company, it is necessary to continuously update and improve some existing problems of new energy vehicles, such as short mileage and uneven distribution of charging pile resources, which have left a broad space for further cooperation in the regional market.

In addition, as far as the current situation is concerned, the most worth mentioning is the effective implementation of RCEP, which enables the East Expo to expand from the service "10+1" to the service RCEP, and its platform function will be upgraded. It is understood that the preparatory work of the 19th East Expo will focus on the function of the exhibition to better serve the RCEP, expand the scope of the investment promotion function of the East Expo to the RCEP, and actively explore new channels for RCEP countries to invite merchants, which will bring unprecedented new opportunities for China-ASEAN new energy automobile industry cooperation. "To grasp the opportunities for the implementation of RCEP, it is necessary to make full use of tax and preferential conditions, grasp the characteristics of the ASEAN market, and launch differentiated products, and new energy vehicle products are one of the priorities." Huang Yonghe said.

From the exchange and discussion of technology, to the analysis of the market, to the display and marketing of products, in the context of the effectiveness of RCEP, an East Expo that expands the service of RCEP will build a new stage for cooperation in the whole industry chain of new energy vehicles in the region.

END

Source: Tobosha

Editor: Huang Lixia

Approved: Li Min

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