The first China-ASEAN Internet Celebrity Conference and the "Fujian Brand Sea Silk Tour" activity came to a successful conclusion
The year 2021, which has just passed, marks the 30th anniversary of the establishment of China-ASEAN dialogue relations and the beginning of the upgrading of China-ASEAN relations into a comprehensive strategic partnership. Not long ago, the Regional Comprehensive Economic Partnership (RCEP) came into effect, the world's largest free trade area officially launched, and China-ASEAN relations are facing new opportunities for development.
On January 13th, the first China-ASEAN Internet Celebrity Conference and the "Fujian Brand Sea Silk Walk" activity with the theme of "Mountains and Seas and Blessings and Good Winds are Sailing" came to a wonderful end in Fuzhou.
As China's first large-scale international forum with the theme of cross-border Internet celebrity dialogue and exchange, the event was jointly sponsored by the China-ASEAN Center, the Global Network, the Department of Commerce of Fujian Province, the Cyberspace Office of the Fujian Provincial Party Committee, the Foreign Affairs Office of Fujian Province, and the People's Government of Fuzhou City, Fujian Province, with the China Public Diplomacy Association and the Chinese Mission in ASEAN as the supporting units, and the Fujian Asia-Pacific Economic and Trade Cooperation Promotion Association as the co-organizers.
During the three-day event, a number of diplomats from ASEAN countries in China, media representatives, Chinese Internet celebrity emissaries and ASEAN Internet celebrity representatives learned about the development experience of the digital industry in Fuzhou, Fujian Province, and visited and experienced Fujian characteristics and Fujian culture through the combination of "offline visit + online interaction + social media matrix boost". The event focused on China-ASEAN economic and trade cooperation and people-to-people exchanges, and carried out three dialogues and exchanges with rich levels and profound themes around the dimensions of digital economy, internet celebrity economy and cross-border e-commerce. The activities set up a platform to match, carry out project promotion activities, and actually drive the docking and signing of "large-scale" industrial projects for ASEAN countries such as Yongrong Group of US$5.6 billion.
Excavate the charm of "net red" messengers, and senior Chinese and foreign officials offer advice on China-ASEAN "net red" exchanges
The gathering of "net red" elements gives this event distinctive characteristics and profound connotations, and also opens up a new narrative space for telling the story of China-ASEAN cooperation under the framework of RCEP. The participants expressed their wonderful views on this.
Guo Ningning, member of the Standing Committee of the Fujian Provincial Party Committee and executive vice governor of the Fujian Provincial People's Government, introduced in his speech that the event focused on hot spots such as Fujian Net Red Fudi, Net Red Fu Enterprise, Net Red Fu Pin and other hot spots, focusing on publicizing and promoting Fujian brands, Fujian goods boutiques to the world, and expanding cooperation between Fujian and ASEAN in the field of digital economy.
"The achievements of China-ASEAN cooperation over the past 30 years have benefited from the far-sightedness of the leaders of the two sides and the correct historical choice made in line with the trend of the times, as well as the profound and unique endowments of the two sides of geopolitical proximity and humanistic affinity." On January 13, Hua Chunying, assistant minister of foreign affairs of China, said in a video message.
Hua Chunying mentioned that in today's new media world, "Internet celebrities" are the most capable of telling vivid stories on the Internet and social media. "You are not lacking in creativity, have passion, tell stories with thousands of families of chai rice oil and salt and joys and sorrows, with a variety of 'small luck' and 'big dreams', often can arouse people's empathy and resonance, and play a unique and irreplaceable role in promoting mutual understanding among people in different countries."
Indonesia's ambassador to China, Zhou Haoli, said that ASEAN and the young generation of Internet celebrities in China are the successors of the country and the main driving force for the progress of ASEAN and China, and the achievements of these Internet celebrities will determine the future progress of China-ASEAN.
Hu Zhengyue, vice president of the China Public Diplomacy Association, said that Internet celebrities can use their influence to introduce their countries, introduce each other, introduce extensive exchanges and cooperation between China and ASEAN, and then make special and valuable contributions to promoting friendly relations between the two sides.
Wu Xiande, mayor of Fuzhou City, Fujian Province, said that this china-ASEAN internet celebrity conference, coinciding with the favorable opportunity of the official entry into force of RCEP, focuses on the digital economy, internet celebrity hotspots and cultural exchanges, conducts in-depth discussions, and widely gathers consensus, which will surely promote online and offline exchanges and cooperation between China and ASEAN countries to a new level.
Chen Dehai, Secretary-General of the China-ASEAN Center, said that China and ASEAN have actively responded to the development trend of new media, especially mobile communication, socialization, personalization and video, and given full play to the positive energy of Internet celebrities to promote anti-epidemic cooperation and economic and social recovery.
Jiang Qin, Chargé d'affaires a.i. of the Chinese Mission to ASEAN, delivered a speech online. She said that the times create heroes, and Internet celebrities are shining on the stage of the digital age and playing a unique and important role. The first China-ASEAN Internet Celebrity Conference was held at an opportune time, providing a new and important platform for the two sides to enhance exchanges and communication.
Shan Chengbiao, general manager of the Global Network, said in his speech at the scene that today diplomatic envoys, media people, Internet celebrities, bloggers, UP owners and self-media practitioners from many countries gathered together, with different identities, but the same original intention, and practiced the common responsibility - China-ASEAN cultural communication messengers.
Focusing on the in-depth dialogue of the digital economy, $5.6 billion was invested in Southeast Asia projects
As one of the important forms of the digital economy, the rapid development and economic effects of the internet celebrity economy are obvious to all. In major economic activities and important economic fields, Internet celebrities are also playing an important role through their unique influence.
At the site of the first China-ASEAN Internet Celebrity Conference, in the new project promotion session led by the Fujian Asia-Pacific Economic and Trade Cooperation Promotion Association, the first provincial business association in China to respond to RCEP, Yongrong Group spent 5.6 billion US dollars and invested in parks in ASEAN countries to sign a contract on the intention to sign a contract.
(During the new project promotion session, Wing Wing Group's US$5.6 billion investment in the 10 million tons/year refining and chemical project for parks in ASEAN countries was officially launched.) ）
A number of major projects will use the China-ASEAN Internet Celebrity Conference and the "Fujian Brand Sea Silk Tour" activity to promote the willingness of Chinese enterprises to share development with ASEAN countries with the help of the power of Internet celebrities in China and ASEAN countries. The signing of these projects will effectively promote Fujian's expansion of opening up achievements in the implementation of RCEP integration, and will also help to promote the establishment of a new pattern of China-ASEAN open regional economic integration.
The digital economy is also a favorable starting point for economic cooperation between China and ASEAN, and achieving economic recovery in the post-epidemic era has also been given a new mission. During the three-day dialogue and visit, "digital economy", "cross-border e-commerce" and "internet celebrity economy" were frequently mentioned.
In the "Dialogue envoy" session of the conference, a number of envoys in China shared profound insights on the issue of promoting China-ASEAN economic and cultural exchanges on the Internet platform.
(In the "Dialogue envoy" session, a number of envoys in China shared insights on the issue of promoting China-ASEAN economic and cultural exchanges on the Internet platform)
The development of the digital economy and Internet platforms has directly benefited ASEAN countries. Benjamin Benjamin, deputy director of the Thai Embassy in China, said that the live broadcasting industry and online platforms have provided us with good opportunities, and last year, the Thai ambassador to China participated in the ambassador's New Year's cultural activity hosted by the Global Network, interacted with netizens, and the number of video plays exceeded 10 million. Consul General of Singapore in Xiamen, Wu Junming, believes that in the era of digital economy, the dialogue and cooperation between China and Singapore should be better played. Philippine Consul General in Xiamen Olina said China and the Philippines should deepen digital cooperation, including cloud computing, artificial intelligence, financial technology and other fields.
Looking forward to the future development of the China-ASEAN digital economy, Indonesian Ambassador to China Zhou Haoli firmly believes that digital development is an important development opportunity between China and ASEAN. The China-ASEAN Internet Celebrity Conference can play an important role in shaping the future economy. Sadaro, deputy director of the Cambodian Embassy in China, believes that through the Internet platform, through enhancing the construction of network infrastructure, and promoting the interconnection between China and ASEAN countries, the gap between China and ASEAN countries can be narrowed.
Focusing on the issue of jointly promoting China-ASEAN cooperation on "Internet celebrity economy and cross-border e-commerce", Internet celebrities in China and ASEAN countries conducted in-depth discussions online and offline. Brunei influencer envoy Rano Iskandar introduced that with the continuous development of Brunei e-commerce, most Brunei people have become common from Taobao online shopping. He also firmly believes that e-commerce is the future direction.
Give full play to the power of Internet celebrities to jointly promote China-ASEAN Internet celebrity economy and cross-border e-commerce cooperation. High-energy E Beizi, a representative of Chinese Internet celebrities and a film and television drama variety blogger, believes that "in the future, we will continue to deepen the content, establish a positive and positive image of Internet celebrities, and then combine standardized and professional trade means to help the development of cross-border e-commerce." "Chinese Internet celebrity representative and Chinese cooking master Xia Shu Kitchen has been working in the field of food for nearly 30 years, he said that he will continue to create more perspectives of Chinese taste, and also hopes to make his own substantive efforts on the current development path of the Internet celebrity economy and cross-border e-commerce.
As the first province in China to propose the construction of digitalization, Fujian's practical experience in digital construction is leading the country. Fuzhou's digital economy and net red economy are booming, and live e-commerce industrial parks such as the Straits E-commerce Base have developed and grown rapidly, and the scale of the digital industry has exceeded 500 billion yuan.
At the Fuzhou Digital Software Park, diplomats from ASEAN countries in China visited the "Digital China Practice Starting Point" in the China Digital Valley Exhibition Hall and "praised" Fuzhou's achievements in the rapid development of the digital economy. In the chemical fiber product exhibition hall of Fujian Yongrong Group, diplomats of ASEAN countries in China praised the digital production behind the products and expressed strong desire for potential cooperation in the field of digital economy.
At the Sea Lion Group Sea Lion Digital Intelligence Center, the live broadcast of international students from ASEAN countries left a deep impression on DuEmunpa, Counselor of the Myanmar Embassy in China. She said that more Chinese investors are welcome to invest in Myanmar and develop e-commerce platforms. Yang Chen Cuiping, a Vietnamese student in China, is a Chinese language student, but she is optimistic about the future of live e-commerce and will take the Internet celebrity anchor as her career plan in the future.
Jointly promote mutual learning among civilizations and promote economic and trade development through people-to-people exchanges
There are economic and trade cooperation and exchanges between China and ASEAN, and there are also cultural exchanges with people-to-people ties. China and ASEAN countries have similar cultural genes, and build a "heart bridge" in the form of cultural relatives to help China and ASEAN countries develop in depth in exchanges and cooperation.
At the scene of the first China-ASEAN Internet Celebrity Conference, ASEAN envoys in China and Chinese guests took to the stage through the "Light and Shadow Blessing Road", and put the handwritten "Fuka" into the Fuqi mailbox to jointly send the blessing of "Mountains and Seas Blessings" to the world. In this way, it expresses the deep friendship between China and ASEAN hand in hand and conveys the beautiful meaning of cooperation and development between the two sides.
(China-ASEAN Internet Celebrity Conference "Fudao Ceremony" scene)
In the "Dialogue with Internet Celebrities" session, representatives of Chinese Internet celebrities such as Ono in the office, Xiao Su in the lower part, Gaoneng E Beizi, Xia Shu Kitchen, Su Qian, etc., shared the cultural exchange stories with netizens in ASEAN countries on the spot, and said that they would continue to deliver valuable, warm and positive content to ASEAN netizens, tell the Chinese story well, and hope to promote the development of China-ASEAN Internet celebrity economy and cross-border e-commerce cooperation through their own influence.
(Office Ono, In the lower Xiaosu, high-energy E Beizi, Xia Shu Kitchen, Su Qian and other Chinese Internet celebrity representatives, online and offline sharing cultural exchange stories with netizens in ASEAN countries)
Su Qian, a representative of Chinese Internet celebrities and a blogger of literature and art, exported the characteristic culture of China, including ASEAN countries, to overseas by participating in a TV program of overseas culture, and gained a number of fans from ASEAN countries. Su Qian believes that high-quality content is also the most important starting point for the Internet celebrity economy. When sharing his thoughts, Ono, the office of the famous short video creator of YouTube, mentioned that "what kind of elements can be extracted to truly achieve content going to sea, so that more audiences and more overseas fans can understand Chinese culture and urban cuisine" is a very important topic for video creators.
Xia Xiaosu, the owner of the B station knowledge area UP who has released a number of videos on the development status of universities in China and is well known to students in many ASEAN countries, said that in the future, he hopes to have more opportunities to go to ASEAN countries to bring local customs and customs to China through what he has seen and heard, and promote cultural exchanges.
High-energy E Beizi is looking forward to, "China's very good film and television cultural works and artists go abroad, so that more ASEAN young people can see the face of our current young people in China and the whole of China." In addition, outstanding performing arts talents and film and television dramas from ASEAN countries are welcome to come to China for development. ”
(The scene of the 1st China-ASEAN Internet Celebrity Conference)
People-to-people exchanges are the catalyst for economic and trade cooperation, and people-to-people ties build a solid public opinion foundation for economic and trade cooperation. The beauty and thickness of Fuzhou Sanfang Qixiang Historic District attracted representatives of ASEAN envoys and Chinese Internet celebrities to stop and take photos from time to time. During the visit, envoys and Internet celebrities in China learned about Fujian's long history as an important starting point of the "Maritime Silk Road" and the long-standing friendly exchanges between Fujian and ASEAN countries.
(Elenalin_ Qingqing and other Representatives of Chinese Internet celebrities handwritten "Fuka" to send blessings for China-ASEAN economic and trade cooperation and people-to-people exchanges)
Traditional Fujian cuisine has become a pioneer in the people-to-people connection between China and ASEAN countries. In the Public Tea House in Furong Garden, ASEAN envoys watched the tea-making process, tea art performances, tasted tea drinks and marveled at China's historic tea culture. The unique Fujian-style snacks of Wenru Min Restaurant also impressed the guests. At the "Innovative Fujian Cuisine Promotion and Tasting Meeting", ASEAN envoys in China and Representatives of Chinese Internet celebrities deepened their understanding and cognition of the cultural integration of China and ASEAN countries in the tasting of innovative Fujian cuisine.
It is reported that the conference was broadcast live on the central video mobile network, Xinhua News Agency live cloud, today's headlines, Baidu App, first video, iQiyi, good-looking video, douyin, Sina Weibo, Bilibili, Fujian International Investment Promotion Network and other platforms for synchronous live broadcast, as of press time, the cumulative number of online viewers on various platforms around the world reached 14.04 million.
("Mountains and seas and blessings and good winds are raising sails" is the theme of this conference)
The first China-ASEAN Internet Celebrity Conference and the "Fujian Brand Sea Silk Tour" event demonstrated the extensive cooperation between China and ASEAN countries in the field of people-to-people exchanges, and also witnessed the deepening of China-ASEAN regional economic integration. In the future, the China-ASEAN Internet Celebrity Conference will continue to be held, which will give great guidance and promotion to the development of China-ASEAN pragmatic cooperation and people-to-people ties between all countries.
(Source: World Wide Web)
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