I have always believed that the domestic off-road circle is a very small circle, although the wallet of the Chinese people is getting more and more sufficient, but the people who are willing to spend hundreds of thousands of additional off-road vehicles are still a minority, in the past, the sales of prado, Toyota Cruiser, Wrangler confirmed this view from the side. Therefore, almost no domestic brand wastes R& D funds in the field of off-road vehicles, but the Great Wall has done the opposite, aiming at the market gap of 200,000-300,000 hardcore off-road, and has launched Haval H9 and Tank 300, of which Haval H9 has surpassed Prado in sales, and Tank 300 is "the back wave of the Yangtze River pushing the front wave".
Look at the sales to know, tank 300 in November to dump 10,108 vehicles, less than a year after the listing sold 72,630 vehicles, all think that off-road vehicles are relatively niche, but a tank 300, blowing up more than 70,000 off-road enthusiasts. It can be seen that there are still many deep-seated needs in the domestic market to be explored, depending on whether you can find it.
The hot sales of tank 300 can not be simply attributed to the low price, after all, the price of tank 300 in the terminal is also 195,800-300,800, such a price is not a small number for domestic users. At the same time, there is no shortage of cheaper off-road vehicles in China, such as Beijing BJ40, Tuda, Jimney, why can the Tank 300 win monthly sales of 10,000+ units? It is nothing more than that the product strength of the tank 300 is excellent enough that domestic users are willing to pay for it.
First of all, let's take a look at the static appearance, the overall shape of the tank 300 is completely different from the Haval H9, if the Haval H9 takes into account the style of the urban SUV like prado and land cruiser, then the tank 300 is borrowed from the design language of Mercedes-Benz G-class and Wrangler, rough style, angular shape, boxy front, back-mounted spare tire... Unscrupulous interpretation of its hardcore off-road vehicle identity. At the same time, in order to meet the aesthetic needs of young users, the handling of the tank 300 in the details shows a delicate and fashionable side, such as the design of the circular retro headlights is very eye-catching, and the LED light source is added to the lamp cavity, which brings a strong forced grid and is also very practical. In addition, tank 300 also offers 8 paint colors including orange, green, red, blue, etc., and more personalized options are undoubtedly very pleasing to young users.
The design of the cockpit is also very prominent, and the center console adopts a traditional T-shaped symmetrical layout, with straight lines and rich edges, creating a hardcore, wild atmosphere. At the same time, the tank 300 adopts a large glass panel with integrated multimedia screen and LCD dashboard, combined with the electronic gear rod of the French car and the Air outlet of the Mercedes-Benz gun barrel type air conditioner, which brings a very strong sense of science and technology. In addition, the workmanship materials are also very solid, the easy to touch the places in the car are covered with leather, the central control panel is embellished with metal brushed panels, and the interior color has pure black, black \ blue, black \ green to choose from.
In terms of configuration, the tank 300 is equipped with a wealth of active and passive safety configurations, such as front and rear radar, 360-degree panoramic camera, side blind spot image, adaptive cruise, standard \ snow \ off-road driving mode selection, fatigue reminder, lane departure warning, lane keeping are standard, in addition, the high-end model is also equipped with L2 level automatic driving assistance system.
Appearance, workmanship and even technology configuration can only be regarded as a plus for an off-road vehicle, performance is the core value of an off-road vehicle, the tank 300 is equipped with a set of 2.0T gasoline engine + 8AT gearbox powertrain, its maximum power of 227 horsepower, peak torque of 387 Nm, power performance for this 2 tons of off-road vehicle is enough. And the tank 300 is also equipped with a non-bearer body, time-sharing four-wheel drive, front and rear equipped with two locks, off-road performance has been very close to Prado, in some ways more outstanding. In addition, the tank 300 adopts a combination of double wishbone independent suspension and multi-link independent suspension, which can also ensure certain comfort for daily home use.
Space is also the core of an off-road vehicle, the body length and width of the tank 300 are 4679mm, 1967mm, 1958mm, the wheelbase length is 2750mm, thanks to the boxy carriage, its actual space is not lost to the mainstream medium-sized SUV, the practicality is very strong. And the configuration and design of the comfort in the car are also relatively rich, the leather seats are not lost to the large sofa at home, the front seat heating \ ventilation \ massage, YanFeilis audio, 64-color atmosphere lights, rear exhaust air outlet and other high-end configurations are also equipped.
Looking at the entire domestic off-road vehicle market, there are not many options for big guys, Prado, Land Cruiser, Wrangler, Mercedes-Benz Big G, although very good, but the price is too high, ordinary consumers can not afford it. The price of about 200,000, in addition to the Haval H9 is a tank 300, for off-road enthusiasts, the price of more than 200,000 can start such an off-road vehicle with good looks, space and space, performance and performance, or very tempting.