In the upcoming 2021, among the mainstream joint venture car companies, the first to bear the brunt of who has the topic is GAC Toyota.
Not only because of the heated discussion caused by Highlander and Xena on the terminal, but also because of the fierce momentum shown by the entire GAC Toyota since the product was fully updated to the TNGA architecture and market segments.
As of November this year, GAC Toyota's cumulative sales exceeded 6.08 million units, and the hottest of them is the SUV camp.
Based on the comprehensive upgrade of the TNGA architecture, the new fourth-generation Highlander has accumulated more than 52,000 units in only 5 months of listing, continuing to lead the large seven-seat SUV market; Velanda, which inherits the Highlander gene, leads the trend of medium-sized SUV four-wheel drive consumption with the absolute advantage of three powertrains, three four-wheel drive systems, and four-wheel drive model sales accounting for up to 40%; and C-HR, which is favored by young people, has already possessed full power including GAS, HEV, and EV since its introduction in 2018. Bring a full range of "tide play +" experience to young users.
These are not enough, recently GAC Toyota grandly launched the luxury SUV Weisa and compact SUV Fenglanda, once again arousing the attention of the industry. Obviously, this move has a strong strategic move, and the pattern is so large that it is not only a "double-star model", but a market intention to reproduce "up and down all-you-can-eat" and "seamless coverage" in the SUV field.
The luxury mid-size SUV will help the brand rise to dimensionality
When GAC Toyota set its goal of impacting annual production and sales of one million vehicles in 2022 and entering the head camp of the joint venture, the new luxury mid-size SUV Weisa became an important part.
GAC Toyota Vissa originated from the American version of VENZA, which is the global version of the fourth generation Harrier. The new car has evolved over four generations and 24 years, based on the TNGA-K platform, and its luxurious attributes are full, which is called "the most Lexus" by netizens.
After the car life in Chongqing a few days ago, after close contact with Weisa, it experienced a unique luxury charm in the four dimensions of appearance, interior, tranquility and driving.
First of all, the length and width of the body are 4780mm/1855mm/1660mm, the wheelbase is 2690mm, and the cabin space creates a sense of atmosphere surrounded by high quality in every detail that can be directly felt.
At the same time, the dashboard, center console, armrest box, inner door panel using a large area of high-grade soft cover, steering wheel, gear lever, door armrest and other frequent contact parts, covered with leather fabric, not only excellent wrapping, the driver's seat and passenger seat with ventilation and heating functions, but also can always bring comfort to the driver and occupants.
It is worth mentioning that a large amount of sound insulation materials have been added throughout the body of Weisa, including around the dashboard, fender lining, door interior panels, under the trunk, around the tailgate and other parts. The window glass of the whole car adopts a thicker design, and the front side windows of the high-end model adopt double-layer noise reduction glass, and the door frame seal is added to reduce wind noise, which is also "very Lexus".
Of course, the luxury of Wesa is also reflected in the rich technology configuration and power choices. For example, the world's first dimmable panoramic sunroof was applied to Weisa for the first time, and the dimming mode and transmission mode could be switched in 1 second; the premium version of the above models was equipped with JBL's 9-speaker audio; 12.3-inch instrument + 12.3-inch central control double large screen + 10-inch HUD head-up display to achieve three-screen linkage and so on. And Wesa is equipped with two major powertrains of 2.0L and 2.5L HEV, both of which are available in two-wheel drive and four-wheel drive versions.
GAC Toyota with a more advanced platform, more advanced powertrain, more advanced technology and services, to bring users greater experience value, GAC Toyota's high-end is not to sell cabbage to the price of pork, but to let consumers use the price of ordinary brands, with the experience value of luxury cars, such high-end will naturally be welcomed by users.
Compact SUV FrontLanda, the entry-level model of the Attack
As the latest member of the "Lanta" family, the main young FengLanda was born out of TNGA-C and is slightly lower than Veranda in positioning. The pre-sale price of 135,000-175,000 yuan has also become the lowest threshold SUV.
It is not difficult to see from the 7 bicycle colors and 4 dual car colors provided by the new car that Fenglanda will meet the needs of young consumers in an all-round way and has a strong attraction for young purchasing power.
But the low price does not mean that the experience is discounted, Fenglanda has the leading body size of the same class, the length, width and height of 4460mm/1825mm/1600mm, a large number of laps than C-HR, and C-HR the same 2640mm wheelbase, with 5.2m of the same level of the minimum turning radius, as well as for the driver carefully designed front and rear windows of the open driving vision, not only U-turn, turn more convenient, but also for the driver to bring more than the previous compact SUV driving pleasure and handling pleasure.
Speaking of power handling, the Fenglanda is powered by the class-leading TNGA 2.0L Dynamic Force Engine engine, which has a maximum power of 126kW, but the fuel consumption is only 5.8L/100km. At the same time, the new car follows the TNGA model's usual low center of gravity, wide body, high rigidity body design, which makes people look forward to its measured performance, and the follow-up car life will also conduct in-depth test drives on Fenglanda, so stay tuned.
Fenglanda also pays attention to the demand for intelligent networking among young people, equipped with the "Fengyun Yuexiang" Intelligent Travel Interconnection Service to realize the remote control of mobile phones on vehicles. Support HiCar/Carplay/Carlife multiple smartphones, including navigation, online music, voice recognition, home appliance connection, life services, Bluetooth music and many other functions.
Not only that, the new car is also equipped with a panoramic sunroof, a streaming media interior mirror, an inductive power tailgate, a driver's seat power seat, a PVM panoramic monitoring system, an automatic dual-zone air conditioner and a smart key & one-button start, and other leading configurations, and in terms of active safety, it has also reached the level of quasi-L2 automatic driving, opening up the gap with the same level of models.
Whether it is the emergence of the "Lanta Brothers", or the launch of the "Twin Stars" of Weisa and Fenglanda, and the C-HR of the "Oil-Electric Combination", new machines have been derived from the original brand of GAC Toyota, and a market shock wave that cannot be underestimated has been generated.
With the arrival of the two "Gemini" models, the GAC Toyota TNGA SUV family has expanded strongly, not only achieving full coverage of the mainstream SUV segment from large SUVs to small SUVs, but also bringing consumers a new choice of higher quality with high market competitiveness.
Note: The above pictures come from the brand official