On December 18, the second phase of Nanning Wuxiang Automobile Life Plaza was officially opened, and the largest one-stop automobile cultural tourism life complex in Guangxi was completed and opened for operation.
Xiao Zhengsan, vice president and secretary general of the China Automobile Dealers Association, attended the opening ceremony and delivered a speech, Tang Aibin, deputy director of the State-owned Assets Supervision and Administration Commission of Guangxi Zhuang Autonomous Region, Dai Yi, secretary of the party committee and chairman of Guangxi Modern Logistics Group, Liu Xin, general manager, as well as relevant responsible persons of relevant departments and bureaus of the autonomous region, enterprises directly under the autonomous region, and industry media attended the opening ceremony.
The opening of Wuxiang Automobile Life Plaza marks the completion and opening of the largest one-stop automobile cultural tourism life complex in Guangxi.
It is reported that Wuxiang Automobile Life Plaza is a key project in the service industry of Guangxi Zhuang Autonomous Region, and has been rated as a cultural industry demonstration park in Nanning City, and the Guangxi Guiwu Mechanical and Electrical Group, directly under the Guangxi Modern Logistics Group, a large state-owned enterprise in the autonomous region, is the first automobile life service platform built for the construction of a modern automobile circulation system, covering an area of 232 acres, with a construction area of 200,000 square meters and a total investment of more than 1 billion yuan.
Xiao Zhengsan, vice president and secretary general of the China Automobile Dealers Association, said at the opening ceremony that from the perspective of the development model of automobile circulation, it has shown new trends such as channel diversification, business diversification, service specialization, enterprise branding, chain integration, low-carbon development, and management informatization. At a time when the national automobile circulation industry is undergoing changes, Guangxi Guiwu Mechanical and Electrical Group relies on the advantages of long-term deep ploughing of the automobile industry, conforms to the development trend of the automobile circulation industry under the international and domestic dual-cycle pattern, conforms to the new demand for a better automobile life in the new era, integrates automobile service resources, creates the Wuxiang Automobile Life Square brand, and creates an immersive, one-stop new experience of automobile consumption through model innovation and business integration, creating an industry precedent.
With the explosive development of automobiles in life and new energy vehicles, today's automobile circulation model has shown new trends such as channel diversification, business diversification, service specialization, enterprise branding, chain integration, low-carbon development, and management informatization.
Wuxiang Automobile Life Plaza project pays attention to model innovation, multi-format integration, provides scene-based consumer experience, one-stop car life services, and creates the most complete "one-stop" service window in Guangxi's automobile industry, which can basically meet the beautiful needs of people in the new era for modern car life.
Three "firsts" in the industry
1. New auto life service platform
Wuxiang Automobile Life Plaza not only provides a scene of car display and sale, but also a new car life and service platform.
The main formats of Wuxiang Automobile Life Plaza cover new car exhibition and sales, second-hand cars, caravan experience, outdoor equipment, car tourism and other formats, supporting car testing, car maintenance, car modification and other aftermarket services, linking car management services, financial insurance, driving test centers and other derivative car services, providing consumers with one-stop car life services including car learning, car watching, car buying, car maintenance, car play, car review, car replacement, etc.
The traditional car 4S store cluster function is relatively single, it is difficult to cover the scenes of eating, playing and car culture, wuxiang automobile square strives to create a new car life service platform, which can better meet the beautiful needs of people in the new era for modern car life.
2. The first super-large automobile cultural tourism and living complex
Wuxiang Auto Life Plaza pioneered the super-large automobile cultural tourism life complex, bringing a new consumer experience. Integrating the concept of automobile culture and spatial aesthetics, with the automobile service industry as the core, the automobile theme and automobile culture as the feature, integrating the automobile tourism industry and integrating the multi-format life experience, forming a high-end, new energy and popular automobile service industry cluster, multi-level to meet people's professional, social, interactive, entertainment and other all-round needs, leading the trend of automobile life culture.
3. The first batch of demonstration sites for the promotion and application of new energy vehicles
With the explosive growth of new energy vehicles, more and more new energy vehicle stores have entered the supermarket, becoming a beautiful landscape in the commercial complex in the past two years.
As the first batch of demonstration sites for the promotion and application of new energy vehicles in Guangxi, Wuxiang Automobile Life Plaza has attracted a number of new energy vehicle brands to rush to the front, providing one-stop services such as new energy vehicle exhibition, procurement, repair, maintenance, charging, industry exchanges, etc., and is the most complete and best-equipped modern service industry gathering area for new energy vehicle brands in Guangxi.
Xiao Zhengsan, vice president and secretary general of the China Automobile Circulation Association, said at the opening ceremony that at the moment when the national automobile circulation industry is undergoing changes, Guangxi Guiwu Mechanical and Electrical Group relies on the advantages of long-term deep ploughing of the automobile industry, conforms to the development trend of the automobile circulation industry under the international and domestic dual cycle pattern, integrates automobile service resources, creates the Wuxiang Automobile Life Square brand, creates an industry precedent, responds to the national call for carbon peaking and carbon neutrality, and promotes the construction and development of the modern automobile circulation system.
It is reported that after the opening of the second phase, Wuxiang Automobile Life Plaza will achieve an annual output value of more than 5 billion yuan and profits and taxes of more than 500 million yuan, helping the industrial development of the free trade zone.
About Wuxiang Automobile Life Square
Wuxiang Automobile Life Plaza is a key project in the service industry of the autonomous region, and has been rated as a cultural industry demonstration park in Nanning City, the project is located in the core area of Nanning Area of China (Guangxi) Pilot Free Trade Zone, covering an area of 232 acres, with a construction area of 200,000 square meters and a total investment of more than 1 billion yuan, which is the first automobile life service platform built by Guangxi Guiwu Mechanical and Electrical Group directly under Guangxi Modern Logistics Group to build a modern automobile circulation system.
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