As we all know, although the automotive industry in 2021 is constrained by the "lack of core", this does not affect the efforts of major car companies in product innovation. In order to seize the commanding heights of the market and market opportunities, the use of new products to focus on consumers' eyes and interests, increasing the introduction of new products is one of the important market strategies of car companies, whether it is a joint venture brand or a domestic brand, any brand and car company is impossible to be an exception.
As one of the heavyweight members of the domestic brand, in 2021, Great Wall Motors is not much in the market introduction of new products, and a new model recently listed is following the WEY latte, the Haval brand launched the "Divine Beast", the market positioning of the car is a compact SUV, the official price is 130,000-167,000 yuan, equipped with 1.5T and 2.0T two sets of power combinations to choose from, the new design style gives the Haval Divine Beast a more fashionable appearance.
In terms of appearance design, the Haval Divine Beast adopts a very exaggerated large-mouth dot matrix frameless front grille, coupled with chrome trim embellishments, which is quite avant-garde and stylish. Slender through-split daytime running lights are also very personal. On the whole, the entire front face of the Haval Divine Beast is very impactful and highly recognizable, which can be said to be basically completely out of the original design style of the Haval family.
Echoing the front face, the tail design of the Haval Divine Beast is not complicated but the sense of layering is more obvious, and the personalized rear taillights, the sneaky roof, the embellishment of the colored trim strips, the graceful and smooth and sharp body lines, and the shark fins above the roof also give the Haval Divine Beast a sporty atmosphere. In today's "face-looking" consumer car market, the appearance of Haval Divine Beast is absolutely leveraged.
In terms of interior, haval beast looks simple but not simple, and a large area of soft materials is used in the car, which not only highlights the texture but also shows the beauty. Multi-function steering wheel, central control screen, pocket design and comfort of the seat is very good, especially the set of navigation, Bluetooth, language recognition control system is equal to one of the central control screen, while highlighting the practicality, but also full of scientific and technological sense.
The Haval Divine Beast, which adopts the front McPherson independent suspension + rear multi-link independent suspension, has a length, width and height of 4780 * 1890 * 1675mm, and a wheelbase of 2800mm. It is equipped with two power combinations of 1.5T and 2.0T, of which the 1.5T engine can reach up to 185 horsepower and 275Nm torque, and the 2.0T engine can reach up to 224 horsepower and 345Nm torque. The official fuel consumption of 100 kilometers is between 7L-7.7L.
In terms of configuration, haval divine beasts are also differentiated according to different prices, with standard tire pressure display, body stability control, fatigue driving tips, 360-degree panoramic images, cruise control, steep slope and open panoramic sunroof. Mid- and high-end models also add parallel assist, lane departure warning, front seat heating and facial recognition. In addition, the car is equipped with the Internet of Vehicles to support OTA upgrades.
Combined with the price and configuration, Haval Divine Beast can really be said to be a model full of sincerity, whether it is the appearance of design, configuration, power, interior space or cost performance and workmanship fineness, Haval Divine Beast in the market competitiveness and advantages are remarkable, although dare not say outstanding but definitely belong to the "strength of the school" of product models.
After the Haval Divine Beast is listed and participates in the market competition, competitors are mainly concentrated in Haoying, Xingyue L, Veranda and RAV4, etc., although the advantages of the Haval Divine Beast are remarkable, but the competitive strength it faces is not weak, and the car may also compete directly with the Haval brand's brother models, can it achieve rapid rise, which is also full of challenges for the Haval Divine Beast, you say?
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