Xiaopeng Motors was fined in response to "collecting faces": it mistakenly purchased a third-party device, the data was deleted, and it was not leaked

Recently, Shanghai Xiaopeng Automobile Sales Service Co., Ltd. was fined 100,000 yuan by the Xuhui District Market Supervision and Administration Bureau. According to the notice, from January to June this year, Shanghai Xiaopeng Automobile Sales Service Co., Ltd. collected and uploaded a total of 431623 face photos. This act violates the Consumer Rights and Interests Protection Law without obtaining the consent of the consumer, nor does it explicitly or inform the consumer of the purpose of collection and use.

In response, Xiaopeng Motors responded:

Regarding the recent media report on Weibo that Xiaopeng Automobile collected 430,000 face photos in 6 months, it caused concern to users, and we apologize for this.

In this incident, the stores in shanghai hoped to improve the reception process and better serve the customers who arrived in the store through the collection and analysis of data such as store customer flow, but due to their unfamiliarity with the relevant legal terms, they mistakenly purchased and used the products of third-party suppliers (Yuluoke) who violated the relevant legal terms.

Xiaopeng Automobile expressed its complete obedience to this administrative punishment and made a deep reflection on the matter.

In view of the following facts, the relevant departments have also given relatively light penalties:

Xiaopeng Automobile's Shanghai store took the initiative to remove all collection equipment through internal self-inspection and self-correction before the Shanghai Municipal Supervision Bureau inspected on march 18.

Face data is collected and analyzed by third-party software providers, and the data has been completely deleted. Xiaopeng Motors does not disclose or illegally use personal information, and only uses non-personally related digital data such as passenger flow visits as a reference for business conditions.

The Municipal Supervision Bureau punished a large number of merchants, all of whom were customers who used third-party software.

Xiaopeng Automobile will strictly abide by the provisions of the state on the protection of consumers' personal information to ensure that the legitimate rights and interests of customers are not infringed. We apologize for the distress caused to the public and our customers as a result of this incident. Integrity and legal operation is the cornerstone of our company has been adhering to, we will standardize business behavior with practical actions, improve customer experience, and provide consumers with safe and thoughtful services.