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The main theme of the play has driven the Chinese performing arts market to rise against the trend

Guangzhou, 12 Dec (Xinhua) -- Dancing in a dancing posture and staggering light and shadow. In the majestic and melodious sound of the "Internationale", the ballet dancers on the stage raised red flags and jumped lightly, bringing the audience into the magnificent scene of the Guangzhou Uprising.

Dance to dance out of revolutionary memory, use drama to interpret national culture. At present, with the hot theme of the main theme in the literary and art market, more and more people choose to enter the theater to feel the red history and understand Chinese culture in the offline performance.

As one of the sections of the 2021 Guangzhou Cultural Industry Fair, the China Guangzhou International Performing Arts Fair recently closed. "The biggest feature of this trade fair is that domestic dramas and original plays sing the protagonists, and the proportion of them has increased significantly compared with previous years." He Ying, general manager of the Guangzhou Opera House, said.

The main theme of the play has driven the Chinese performing arts market to rise against the trend

The scene of the international performing arts fair in Guangzhou, China. Images courtesy of respondents

A total of nearly 1,000 plays were exhibited at the fair, including the dance drama "The Eternal Electric Wave", "The Shining Red Star", the dance poem "Only This Green", the drama "Activity Changes Into Human Form", "The World of Man" and so on. This reflects the vitality of China's offline performance market since the epidemic to overcome difficulties and achieve a counter-trend upward trend.

He Ying said that with the popularity of the main theme film and television drama in recent years, the audience's sense of identity with Chinese culture and traditional culture has been continuously improved, and the demand for domestic drama appreciation in the market has increased a lot compared with the past, and the response to the main theme and traditional cultural theme is particularly enthusiastic.

Before the outbreak of the new crown pneumonia epidemic, many market players actively introduced overseas classic plays, which promoted the continuous growth of the domestic stage performance market and further improved the aesthetic requirements of domestic audiences. Since 2020, under the circumstance that the epidemic has led to a significant reduction in overseas dramas, the domestic performing arts market has seized the opportunity to improve the production level and strengthen self-supply, and a number of domestic dramas with "excellent content and good reputation" have emerged.

"The epidemic is a crisis for us, but it is only organic if there is a danger." Zhang Ligang, chairman of Beijing Jiuwei Culture Media Co., Ltd., said that after the epidemic, the company quickly entered the creative field from performance agency and market operation work, launched a number of plays with the theme of traditional Chinese culture, and the market performed well, "In some third- and fourth-tier cities, we have also received good market feedback, and we can feel that the offline performance of domestic dramas has a deeper and deeper foundation."

The main theme of the play has driven the Chinese performing arts market to rise against the trend

At the China Guangzhou International Performing Arts Fair, the promotion meeting of the dance drama "Banner" was held. Images courtesy of respondents

Continuous improvement of cultural self-confidence, superimposed on the special nodes of the centenary of the founding of the party, more and more main theme plays triggered the "breaking the circle" effect, becoming a hot spot in the market.

"The main theme of this trade fair has increased compared with previous years." He Ying said that since the beginning of this year, the Guangzhou Opera House has staged a large number of main theme plays, and a considerable number of works have received good market feedback.

Among them, the participating dance drama "The Eternal Electric Wave" has performed prominently, and has completed 100 residency performances in Shanghai, always maintaining a attendance rate of more than 90%.

"First of all, it is real, when the young actors play their ancestors, the audience can feel that these children are writing the most real youth, this emotion is the most touching, so the audience is willing to pay for it." 」 Han Zhen, the director of "The Eternal Wave", said.

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