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The 4th World Sichuan Cuisine Congress 2021 Chengdu International Food Festival and the 9th Pixian Douban Expo closed well-watched The number of people watching the online live broadcast reached 74.33 million

author:Nine factions view the world

On October 19, the closing dinner of the 4th World Sichuan Cuisine Conference and the 2021 "Tianfu Cup" award ceremony were held, and the 2021 "Tianfu Cup" Sichuan Cuisine Industry Cultural and Creative Contribution Award and the Top Ten Sichuan Cuisine Brands were awarded on the spot. After the award ceremony, the "Flag Handover Ceremony of the World Sichuan Cuisine Congress" was officially held, marking that the Fifth World Sichuan Cuisine Congress will settle in Ya'an.

"The Fourth World Sichuan Cuisine Congress held in Pidu District is rich in content, diverse in form and distinctive in characteristics, excavates the essence of Sichuan cuisine, narrates the history of Sichuan cuisine, shows the image of Pidu and the taste of Pidu to the world, so that more people know Pidu, understand Pidu, and fall in love with Pidu, which is highly praised by leaders at all levels and social public opinion." Wu Wu, chairman of the Supervisory Board of the World Federation of Catering, said that although the conference time is short, it is full of highlights: the speeches of elites from all walks of life at the summit forum are wonderful; the two sub-forums focus on their respective fields, dig deep vertically, and gather many professionals to collide with new inspiration and sparks; each player in the two competitions shows his ability, excellent works and amazing ideas emerge in an endless stream; several food tastings let everyone deeply imprint the taste of Pi Du on the tip of the tongue and heart.

According to preliminary statistics, thousands of overseas colleagues from Chinese food organizations in more than 20 countries and regions around the world paid attention to the activities of the Fourth World Sichuan Cuisine Congress online. The number of people who watched the main forum and the webcast of the two matches through various channels reached 74.333 million. "This conference can be said to be held in Pidu and has an impact on the world." In the view of the armed forces, with the continuous development of media communication and network communication, the Fourth Sichuan Cuisine Conference will play a huge leading role and far-reaching impact on promoting the development of local characteristic industries, consolidating the achievements of rural revitalization, and promoting industrial integration and transformation and upgrading.

Not only that, during the conference, the participants were also surprised and impressed by the development of the Douban industry in Pixian County, saw the gastronomic cultural heritage and charm of the hometown of Douban and the soul of Sichuan cuisine, and appreciated the enthusiasm and hospitality of the people of Pidu.

The 4th World Sichuan Cuisine Congress has come to an end, but Sichuan cuisine will never end. Pi will give full play to the follow-up effect of the World Sichuan Cuisine Conference, further strengthen the development and application of new scenes, new models and new formats such as gastronomic economy and gastronomic culture, actively create an international "gastronomy capital • world kitchen" connecting the world, promote the Sichuan cuisine industry to turn to a new economic development model of "aggregation and sharing, cross-border integration", and form a new ecosystem of Sichuan cuisine industry that runs through upstream and downstream and integrates the whole industry chain, so that the world can fall in love with Sichuan cuisine and let Sichuan cuisine float in the world.

(Reporter Guo Xinyi)

【Source: Pidu Municipal Government Official Website_Department News】

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