On the 31st of the Year of the Rabbit Chinese New Year's Eve New Year's Eve Chinese New Year's Eve dinner welcomed the first day of the Lunar New Year, and the prefabricated dishes "New Year's dishes" were very popular, especially the CCTV report that the Shenzhou 17 flight crew welcomed the Spring Festival of the Year of the Dragon in space for the first time, and the astronauts opened the New Year's gift package carefully prepared by the ground personnel - "New Year's Dishes", and enjoyed a hearty and delicious Chinese New Year's Eve meal, and these Chinese New Year's Eve meals were made of prefabricated dishes. Today I review the top 10 events of Chinese prefabricated dishes in 2023 for the benefit of readers, and wish you all the best in the Year of the Dragon!
1. The development of prefabricated dishes was written into the No. 1 document of the Central Committee
The "Opinions of the Central Committee of the Communist Party of China and the State Council on Comprehensively Promoting the Key Work of Rural Revitalization in 2023" issued in 2023 clearly pointed out that "improve the standardization and normalization level of clean vegetables, central kitchens and other industries, and cultivate and develop the prefabricated food industry". This is the first time that prefabricated dishes have been written into the No. 1 document of the central government, which has injected a boost into the development of the industry. At the same time, many government documents have proposed the development of prefabricated dishes.
2. The National Development and Reform Commission issued a document to mention the development of prefabricated dishes
On July 28, 2023, the National Development and Reform Commission issued the "Measures for the Recovery and Expansion of Consumption", which also proposed: cultivate the model of "planting and breeding base + central kitchen + cold chain logistics + catering stores", tap the potential of the prefabricated food market, accelerate the construction of prefabricated food bases, improve the quality of catering and the standardization of distribution, and promote transparent kitchens, so that consumers can eat at ease. In addition, in 2023, Guangdong, Chongqing, Henan, Guangxi, Shandong, Jiangxi, Gansu and other cities will successively issue policy documents on prefabricated dishes, and the content of prefabricated dishes will appear many times in the government work report.
3. Pre-made dishes have become the "Chinese New Year's Eve Meal" in space
In the Year of the Rabbit Chinese New Year's Eve 2023 (the Year of the Lunar New Year), the Shenzhou-17 flight crew has stayed in orbit for more than 100 days, and astronauts Tang Hongbo, Tang Shengjie and Jiang Xinlin will welcome the first day Chinese New Year's Eve Chinese New Year's Eve of the Dragon in space for the first time.
4. The Ministry of Education said that prefabricated dishes should be "cautious" when entering the campus
On September 22, the Ministry of Education made it clear that in view of the fact that there is no unified standard system, certification system, traceability system and other effective regulatory mechanisms for prefabricated dishes, it should be very cautious about "prefabricated dishes entering the campus" and should not be promoted into the campus. For this reason, some people oppose it, some people are in favor, making prefabricated dishes a common concern in society.
5. Prefabricated dishes have become the top ten consumption events in 2023
At the end of 2023, the China Food (Agricultural Products) E-commerce Safety Research Institute released the "Top Ten Consumption Events in China in 2023", and the "prefabricated vegetable market size will exceed 510 billion yuan in 2023" has become one of them. Agricultural enterprises, catering enterprises, food enterprises, e-commerce platform enterprises, new retail enterprises, and home appliance enterprises provide a variety of prefabricated dishes to the consumer market.
6. The national standard for prefabricated dishes has been approved by experts to promote internationalization
At the end of 2023, the draft of the national standard for prefabricated dishes has been released, and the results will be available within half a year at the earliest. In the Chinese New Year's Eve of the Year of the Rabbit (Lunar New Year's Eve), Guangdong's "New Year's Cuisine" opened the curtain to enter the international market, and a batch of Guangdong prefabricated "New Year's Cuisine" products arrived in New Zealand on their maiden flight before the Spring Festival, and the export of Guangdong New Year's Cuisine to New Zealand can be said to be a new feature in 2023. In December 2023, the United Nations designated the Chinese Lunar New Year as a United Nations holiday, and the consumption of Chinese New Year's Eve dinner in the Year of the Rabbit in 2023 will be more global, and Guangdong's "New Year's cuisine" and "going abroad" are of great significance.
7. People's Daily and People's Daily "Prefabricated Vegetable Development Report" was launched
On July 11, 2023, in order to enhance the industry recognition, platform integration, and forward-looking leadership of the prefabricated food capital in western China, gather the authority of the prefabricated food industry, and empower the high-quality development of the prefabricated food industry, the 2nd Western Prefabricated Food Industry Development Conference and the 2023 Western Prefabricated Food Expo were held in Liangping District, Chongqing. In this event, the People's Daily Online Research Institute released the "Prefabricated Food Industry Development Report". On January 6, 2023, Jingdong Supermarket and Blue Shark Research Institute, an in-depth research consumer industry media, released the "2022 Annual Consumption Report on Prefabricated Dishes".
8. China Food (Agricultural Products) Safety E-commerce Research Institute released a report to analyze prefabricated dishes
In March 2023, the China Food (Agricultural Products) Safety E-commerce Research Institute released the "2023 China Agricultural Products E-commerce Development Report (16th Report)", which analyzed "prefabricated food e-commerce as a key point" and put forward the judgment that "prefabricated food has a bubble".
In September 2023, the China Food (Agricultural Products) Safety E-commerce Research Institute released the "Report on the Development of China's Agricultural Products E-commerce in the First Half of 2023 (17th Report)", which still analyzes prefabricated food e-commerce as an important content, and puts forward the judgment that "the development of prefabricated food is in the ascendant".
9. Jingdong, Dingdong, Hema and other e-commerce companies lead prefabricated dishes
On January 6, 2023, the "2022 Annual Consumption Report on Prefabricated Dishes" (hereinafter referred to as the "Report") released by Jingdong Supermarket and Blue Shark Research Institute pointed out that Jingdong Supermarket has become one of the fastest growing channels for prefabricated food sales, and will implement a package of support measures from 6 aspects to support 20 prefabricated food brands with sales of more than 100 million yuan and 5 prefabricated food brands with sales of more than 500 million within 3 years, helping prefabricated food brands go better and further. In April 2023, the Hema prefabricated food department was officially established, and the "prefabricated dishes" channel was launched on the Hema App. In 2023, Dingdong has chosen a healthier, more difficult and more difficult path, that is, a comprehensive upgrade and entered the "Great Health Prefabricated Dishes 2.0 Era", and the first batch of 5 series will be launched: "less oil and no oil prefabricated dishes", "low sodium and salt-free prefabricated dishes", "control card and low calorie prefabricated dishes", "clean formula prefabricated dishes" and "low-carbon/low GI prefabricated dishes", which represents the development trend of mainland cooking fashion, that is, "salt reduction without salt reduction, sugar reduction without sweetness, oil reduction without freshness".
10. National and local prefabricated food industry alliances have been established
On January 16, 2023, the first general meeting of Guangdong Prefabricated Vegetable Equipment Industry Development Federation was held in Zhuhai Gree Electric Appliances, and Dong Mingzhu served as the chairman of Guangdong Prefabricated Vegetable Equipment Industry Development Federation, and on May 31, 2023, 7 enterprises in Jiangxi joined Ganzhou Prefabricated Vegetable Industry Association, and Gree Electric Appliances served as the honorary president unit. On May 25, 2023, the Guangxi Prefabricated Vegetable Industry Alliance was established, with the first batch of 168 member units, which will integrate resources such as planting and breeding, processing, and scientific research to promote "Guiwei cuisine", and display a variety of "Guiwei" prefabricated vegetable products at the venue for guests to taste. On February 24, 2023, the Luoyang Prefabricated Vegetable Industry Alliance was officially established as the first prefecture-level prefabricated vegetable industry alliance in the province.
In recent years, various prefabricated food industry alliances have emerged, such as the establishment of the China Prefabricated Food Industry Alliance in 2022, and the corresponding establishment of prefabricated food industry alliances in Shanghai, Dezhou and other places.
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Prefabricated dishes - are finished or semi-finished dishes made with one or more agricultural products as the main raw materials, using standardized assembly operations, pre-processing (such as cutting, stirring, pickling, tumbling, molding, seasoning, etc.) and/or pre-cooking (such as stir-frying, frying, roasting, boiling, steaming, etc.), and pre-packaging. Prefabricated dishes are usually made of all kinds of agricultural, livestock, poultry and aquatic products as raw and auxiliary materials, with seasonings and other auxiliary materials, and are semi-finished products or finished products processed by pre-selection and modulation processes.
Pre-made dishes can be divided into four categories: ready-to-eat dishes (ready to eat out of the bag), ready-to-heat dishes (need to be heated by hot water or microwave oven), ready-to-cook dishes (can be eaten after simple cooking after opening the bag), and ready-to-eat dishes (only the initial processing has been completed, and you need to cook with your own seasoning).