Bruce Lee, correspondent of the all-media reporter in the newspaper, Wang Feipeng
On the occasion of the Spring Festival of the Year of the Dragon, in order to further enrich the cultural life of the masses, carry forward the excellent traditional Chinese culture, and give back to our customers. Recently, Zhongyuan Agricultural Insurance and the Federation of Literary and Art Circles of Queshan County jointly invited the Queshan County Calligraphers Association to hold a service co-construction activity of "Ink Fragrance Sends Blessings and Welcomes the New Year" to send New Year's blessings to our customers.
At the scene of the Spring Festival couplet writing, the well-known calligrapher rolled up his sleeves and held the pen, splashed ink, carefully depicted the beautiful vision of 2024, and a pair of festive Spring Festival couplets exuding the fragrance of fresh ink were slowly displayed in front of him. Customers choose their favorite Spring Festival couplets and praise the calligraphy artworks.
Waving the Spring Festival couplets, the ink fragrance adds the flavor of the year. By showing the charm of calligraphy art, this Spring Festival couplet activity allows more customers to understand the essence of traditional Chinese culture, and at the same time sends warmth and blessings to customers, it shortens the distance between Zhongyuan Agricultural Insurance and customers, and improves the happiness and satisfaction of the masses.