In order to attract customers
Many hotels are on the service
Come up with all sorts of gimmicks
But not every one of them is bought
For example, not long ago
The popular Haidilao "subject three" dance
The reviews received were mixed
These two days
A hot pot restaurant in Qinhuai District, Nanjing, Jiangsu
With its unique "characteristics"
The service went viral online
Inside the hot pot restaurant,
Muscular man upper body "half-naked"
Only an apron is tied
At the same time as serving the dishes
Don't forget to show off your figure
There are customers who come here
Some netizens also questioned:
Such a "special" service
Is it really suitable?
The online video shows that in this hot pot restaurant, five muscular men are wearing uniform white masks, their upper bodies are "half-naked", and they are only wearing a brown apron, and the apron is printed with the words "Daguanyuan Old Hot Pot". They line up, serve hot pot bases and dishes to customers in turn, and then stand at the table to flex their muscles and even feed customers. In the process of taking photos with customers, facing the camera, in addition to showing their "macho" figure, they will also carry female customers on their shoulders.
△ The fitness instructor carries the female customer on her shoulder
The reporter noticed that in the videos posted by netizens, in addition to seeing the muscular men's various show figures, you can also hear the interactive language of female customers "don't go, don't go, don't go". In addition, the netizen's accompanying text said: "It's not that male models can't afford it, but that Daguanyuan is more cost-effective." ”
After the video is sent,
soon ushered in the onlookers of netizens,
There is no shortage of similar comments in the comment section:
"Let's take a walk, make an appointment in the Grand View Garden"
"Stop eating barbecue and go for hot pot. ”
"I'm so anxious in Jiangning that I stomp my feet!"
For such a "gimmicky" service method of the hot pot restaurant, some netizens believe that this is a marketing feature that can bring customers a unique sense of experience, and some people think that such a "large-scale" service method is too "spicy" and belongs to "low-level fun" marketing, which has to make people wonder whether everyone is going to eat hot pot or go to see a body show.
"I don't understand, I really don't understand, what kind of atmosphere is this?"
"A little vulgar, even a little sick to your stomach, to be honest"
"Eat a meal, isn't it enough to be full......?"
Some netizens even complained directly: vomited, disgusting
At noon on December 18, on Laifeng Street, Qinhuai District, Nanjing, the reporter found this old hot pot restaurant in Daguanyuan, but the waiters in the store were not as in the video, they were all ordinary and common costumes. "That's when we did the event, every Saturday at 10 p.m., for about an hour, and we've done it twice now. A staff member in the hot pot restaurant told reporters that because the owner of the restaurant is a fitness coach himself, the five muscular men in the video were all found by him, mainly to take pictures, serve dishes, and interact with guests.
It is understood that the person in charge of the hot pot restaurant also runs a gym nearby, and he brought the gym's personal trainer to the hot pot restaurant for activities in order to promote the brand. The reporter tried to contact the person who posted the video, but had not received a response by 6 p.m. that day. In the afternoon of the same day, the reporter contacted Jin Lei, the person in charge of the hot pot restaurant, who said that since the event itself was controversial, he would accept everyone's suggestions and readjust the promotion direction.
Daniel Zhang, deputy director of the Shuangtang Branch of the Nanjing Qinhuai District Market Supervision Administration, said that they had also received complaints about the hot pot restaurant before. In response to the above phenomenon, they have interviewed the relevant person in charge, and the other party said that the above activities will be suspended.
"According to the relevant provisions of the Food Safety Law, persons who have not obtained a health certificate shall not engage in food production and business activities. Daniel Zhang told reporters that in response to the problem that the hot pot restaurant may have non-store personnel in contact with food, they have ordered the person in charge to rectify within a time limit.
Daniel Zhang said that as for the wearing of fitness coaches in the online video, it has not yet constituted a violation of laws and regulations, and they have asked the person in charge of the hot pot restaurant to meet the requirements of laws and regulations and promote positive values when promoting activities.
This "special" way of service
What do you think?
END
Source: Modern Express+ (Xi reporter: Yu Xian Reporter: Xie Xizhuo text / photo)
Editor: Berlin
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