Why did Musk buy Twitter? The shortcut to success for ordinary people is to follow the hero...

On the basis of having core competitiveness, expanding influence by creating IP leverage is the easiest way to turn around in the current era.

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Musk's "malicious" acquisition of Twitter with a total of $43 billion, a 20% premium above the market, has dragged Tesla stock down today.

Yesterday, Musk tweeted that he would buy Coca-Cola next and then add cocaine to drinks.

Yu Yanjie said, is the big ma can no longer satisfy you? It's crazy enough.

In the past, Yu Yanjie only knew that Coca-Cola was used as a cold medicine in the early days, and was popularized by netizens, only to find that the earliest formula of Coke contained cocaine.

Coca refers to the cocaine extracted from the leaves, and Cola refers to the cola fruit containing caffeine.

▲ How do I think Musk is disgusting Buffett? Musk and Buffett have not dealt with each other, and Buffett is so optimistic about Coca-Cola

Musk's acquisition of Coca-Cola should be nonsense.

Twitter is $44 billion, and Coca-Cola's market capitalization is $282 billion, which is not an order of magnitude at all.

Moreover, Buffett has 400 million shares of Coca-Cola that have not been sold for 27 years, and Buffett is not as easy to pinch as the Twitter board.

With a market capitalization of $282 billion and Musk worth $264 billion, it's no wonder financial bloggers say, "Elon, you're too poor to afford Coke." ”

But then again, this matter may not be.

Musk has always been crazy, and when he asked about twitter prices online 5 years ago, no one could have imagined that he would privatize Twitter.

Yu Yanjie just wrote an article about Twitter's board last week, and thought that the two sides would have a tug-of-war, but she didn't expect Twitter to start so quickly.

White tossed half a day of "poison pill plan", "white knight" and so on, and thought how much battle to engage in, the result of a "Game of Thrones" 11 days to settle the dust.

▲ Musk overlord the bow, put the lump of money at the door of the door: I will pay so much, you do not sell you have to sell. As the majority shareholder, Musk not only did not attend the board of directors that Twitter invited him to join, but also claimed to transform Twitter's board into a homeless shelter. With such contempt, it's no wonder Twitter exploded

Review the whole process:

From January to March, Musk increased his stake in Twitter by 5%;

Since March 24, Musk has continuously slammed Twitter and asked Twitter to open source the algorithm;

On April 4, Musk was disclosed to hold 9% of Twitter's shares, which is Twitter's largest shareholder, and as soon as the news came out, Twitter's stock price soared by 30%;

On April 9, Twitter CEO India Announced that he welcomed Musk as a member of the board;

On April 14, Musk offered to buy Twitter shares in cash, threatening Twitter to sell his shares if Twitter refused to sell;

On April 15, Twitter claimed to be considering opening a "poison pill project" to curb Musk's hostile takeover.

On the same day, Musk tweeted to everyone: I am going to buy Twitter, the direction of Twitter should not be decided by the board of directors, but by the vote of all shareholders, do you agree?

As a result, 83% of the candidates chose YES, and Twitter management was punched in the face.

Musk is an absolute liberal, and after he privatizes Twitter, he will most likely relax the content control. For example, he has publicly stated that he will not ban official Russian propaganda

On April 21, Musk said he was ready for $46.5 billion in bond and equity financing, and would make a takeover proposal directly to shareholders if the board did not agree;

On April 24, the board held a meeting with Musk and stopped mentioning any "hostile" acquisitions;

On April 25, Musk struck a deal with Twitter.

This acquisition is really a quick word.

▲ Twitter sold for a good price, but the Twitter board was really humiliated by Musk and held his stomach alive. Musk is really ruthless, 100% shareholding, he is not even as a majority shareholder, but directly privatized Twitter

Twitter is not making money, the commercial value is still declining, why does Musk have to buy Twitter?

Is it because you can't get used to Trump being banned? Is it to avenge his good friend Dorsey? Or is it to defend free speech, as he himself puts it?

Yu Yanjie felt that it was not, so thinking about it was a small pattern.

The world's richest man, in charge of the world's most influential media, he also got a star chain, he is also optimistic about the blockchain, engaged in so many unified things, Musk is going to carry the banner of the uprising.

A response, the follower is like a cloud.

Don't say that human beings have become his fans, as long as human beings can hear him beep, what else can't be done?

A piece of cake to raise money, the election of the president is not a problem.

However, Musk is not rare to be president, he wants to be the leader of all mankind.

Look at what Musk said in the closing statement -

"Brother buys Twitter not for the sake of making money, but for the future of human civilization", "Twitter is a digital square, and things that are important to the future of mankind can be discussed here."

"Human civilization", "the future of mankind", and "the stakes are high".

Musk wants to achieve his ultimate goal of the sea of stars, in addition to technical, but also indoctrination.

Therefore, Musk has started to confront the authority system and use Twitter as a platform to engage in the voting system for the earthlings.

Musk said he would eliminate fake numbers and dummies on Twitter and authenticate all accounts

The few votes that Lao Ma has engaged in before, what should I sell Tesla shares, what Twitter board can not represent shareholders, ah, are all small tests.

The vote he will launch later may be —

"What do you think about digital currencies replacing fiat currencies?"

"What do you think about letting artificial intelligence be president?"

"How about I become secretary general of the Martian Coalition Government?"

▲ After Trump was banned, he launched a social software True Social, which was a door. With Musk's massive acquisition of Twitter, no one paid any attention to True Social

From a business point of view, Musk's acquisition of Twitter is also significant.

Think about it, has Trump's voice been small recently? Does anyone know what Trump has been doing lately?

Is it the noisy Old River who doesn't say a word? Is he lying flat on his feet?

Of course not.

We feel that Trump has no voice because after Trump was banned by Twitter, he lost the amplifier of the media platform, and his remarks could not be quickly disseminated, thus losing the degree of online discussion.

Musk understands the role of the media as an amplifier, and he must not lose this channel like Trump.

Since the outbreak of the epidemic, Musk has sent 80 tweets in the most day, which is comparable to Trump, who ruled the country on Twitter

Today, social media has taken over a major part of our attention. Everyone looks at their mobile phone use reports, 8 or 9 hours a day, longer than sleeping.

Last year, American leeks gathered online to break up on Wall Street, showing that the degree of discussion on social media determines everything, including ideas, business, politics, money.

Even financial analysts say that the future direction of stock market prices is not determined by Wall Street, but by leeks on social media.

Musk claimed that Tesla did not engage in marketing, did not advertise, and even the public relations department was laid off by him.

Because, Musk casually tweets are better than spending hundreds of millions of dollars on advertising?

It's as if he can casually sway the rise and fall of cryptocurrencies, playing with the trillion-dollar market.

In other words, Musk's one sentence digital currency soared, and then another sentence made the digital currency plummet, and no one knows whether he has profited from it.

Even Musk's rambling tweets can attract huge traffic, such as the "Seven Steps Poem" that I don't know what to refer to, allowing netizens around the world to guess and guess.

Musk's account itself is a constant stream of topic makers.

With such a good skill, what a billboard.

What does Musk's acquisition of Twitter mean for us as ordinary people?

First: Whether it is a business or an individual, if you want to do something, you can't do without the media as an amplifier.

Traditional trenches rely on ancestral political and business connections, and whoever gains the trust of the big guys can get investment.

The new generation pays more attention to the upsurge of public opinion, and whether the product can cause public discussion is a major matter of whether it can survive.

In 2018, Musk proudly said in an interview: "You use your hairstyle to express personality, and I, with Twitter." ”

Ordinary people also need to use social platforms to express themselves.

Therefore, Weibo still has to be written and written, and the circle of friends still has to be sent, one is for work, and the other is for marriage.

On the basis of having core competitiveness, expanding influence by creating IP leverage is the easiest way to turn around in the current era.

Second: follow the hero in investment, and the person who can create consensus is the hero.

Our time is an era of new heroism.

The former hero is on the battlefield, and the hero is now on the mall.

2000 years ago, if you choose someone to follow, it must be Alexander the Great;

1,000 years ago, if you had to choose someone to follow, most people would have chosen Genghis Khan.

They were invincible and had the highest rate of return at the time.

If it had been 100 years ago, you would have followed Rockefeller, because he was the great hero of that era, and no matter what kind of business he did, he could do well.

In modern times, who is the big hero?

Jobs, Musk.

Both men span a wide range of industries.

Jobs made computers, mobile phones, movies, all kinds of lines;

Musk does mobile payment, electric vehicles, rocket launches, and everything can be done.

These two men, like the invincible generals of the past, both mastered the tricks of strategy and tactics, moving from one victory to another.

Find hard-working, young, intelligent, upright heroes who can create consensus, invest in them, and have the greatest chance of success.

Musk has built a huge empire, and we don't have to care who the president of the United States is in the future.

But the battle line of the hero shop is too large, and it is possible to suffer the ultimate defeat, such as Napoleon.

Where will Musk's Waterloo be? Maybe it's the plan to go to Mars.

The pictures in this article are from the network-END-