laitimes

Will makeup watch | lighter and lighter base makeup going mainstream?

Will makeup watch | lighter and lighter base makeup going mainstream?

The trend towards "no makeup" makeup has led to more light and natural base products, including the recently popular retouching lotion, which, unlike high-concealer foundations, can even out skin tone and define the skin without a trace, while placing less burden on the skin.

In terms of coverage and texture, the emulsion is quite different from BB cream, CC cream, and traditional foundation, as described by cosmetic formulator Ni'Kita Wilson, the formula of the embellishment is very light, the texture is more fluid, so that the skin can hardly feel its presence, but at the same time can mask some skin imperfections. Marc Reagan, Global Director of Arts, Education and Events at Hourglass, adds that due to the lightness and moisturizing properties of the tint, its finish won't be as heavy as traditional products.

Although this property of the retouchant makes it suitable for all types of skin and gives the impression of "skin nourishment", it is still necessary to check whether there are any irritating ingredients in the formula when choosing. For example, oily skin needs to avoid excessive oily formulations, as well as acne-causing ingredients.

Ginger King, founder and formulator of FanLoveBeauty, also mentioned that if you want to completely cover up blemishes such as dark circles and acne, you can use a product with higher coverage locally, but for daily natural makeup, only using a retouch is enough.

Applying makeup with a touchsor is also very easy, Reagan's approach is to simply spread the product evenly across the face with your fingers, or use a brush if you need better concealer. Either way, Reagan recommends gently applying makeup in both upward and outward directions, and he also shares a professional tip to make the makeup more flawless: "When you use the retouch on your face, then gently press it with warm hands to melt the product." ”

WWD has selected 9 retouching lotions to bring a fresh base to your base for different skin types and appeals.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

It's one of Wilson's favorites, and in her opinion, it has three qualities that can't be rejected, she says: "It's SPF 40 and it's easy to apply evenly, making my skin feel smoother." "With 30 color numbers to choose from, everyone can find something for them. It's also fortified with hyaluronic acid, niacinamide and squalane to keep skin moisturized and is a versatile, high-potency product.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

The secret to this vegan product is that it uses fungus ingredients, which help skin shine throughout the day, while it also smoothes uneven skin texture and provides a clear texture suitable for all skin tones.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

The Chanel Sparkling Water Foundation is formulated with 75% water to provide up to 8 hours of hydration and a very hydrated finish. The texture of the product is gelatinous, which contains retouched microcapsules that blend with the original skin tone, providing light to moderate coverage. Ingredients such as tamarind seed extract in the product can further moisturize the skin and are an excellent choice for those with dry skin.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

Reagan loves the product's stackable texture and multiple skincare benefits, saying, "If needed, you can multi-layer overlay for a medium to high coverage look, and the product's nourishing formula also replenishes moisture, reduces blemishes and leaves skin radiant." "The cream-like texture of this product blends effortlessly into the skin and contains a premium form of hyaluronic acid, the Hyaluronic Acid Complex, to strengthen and fill in fine lines, while its sun protection reaches SPF 15 for protection.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

$100 may be prohibitively expensive for this less presence cosmetic, but La Mer offers a compelling reason — especially when you want to improve fine lines. Intensely moisturizing, this product helps to reduce the appearance of wrinkles and leaves a light and shiny finish. The brand's proprietary antioxidants and "magic formula" are also added to the products to protect the skin from environmental aggressors and relieve redness and irritation.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

20 shades make it easier to find the right product for skin tone, with a single layer of makeup for a clear finish, but multiple layers can also achieve light to medium coverage. The formula also contains moisturizing ingredients such as hyaluronic acid and glycerin for a fresh, natural finish.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

More suitable for consumers with a neutral complexion and a lustrous effect, this product has a total of 12 shades, a vegan formula containing natural ingredients such as squalane and rose oil, no added fragrance, can lock in moisture and soothe the skin, avoiding irritation.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

Beauty Blender's Bounce collection has a good reputation among beauty enthusiasts, the product's color number is inclusive, the formulation is also very effective, and this new product in the Bounce series is no exception, it has a total of 20 shades, providing light to medium coverage, and there are also reviews that mention that it is more concealed than the average polish. Hyaluronic acid and niacinamide are also added to the formula of this product to soothe the skin.

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

Available in up to 25 shades, this product continues the brand's consistent inclusiveness. A special complex has been added to smooth out uneven skin, and Wilson highly recommends it: "It's a great way to blur my imperfections, it's not a heavy burden on my skin, and it's also a great oil-controlling effect." ”WWD

Written by Audrey Noble

Edit Lee

Image source network

Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?
Will makeup watch | lighter and lighter base makeup going mainstream?

Read on