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Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

In the past few years, the entire auto market has been immersed in the luxurious atmosphere created by the BBA, and the luxury car products led by Mercedes-Benz S-Class, BMW 7 Series, and Audi A8 have been warmly sought after by the market, including many car manufacturers, and their "pursuit" is a bit special, that is, "rubbing fame". Baojun and Jinbei respectively launched Baojun 730 and Jinbei 740Li, if the former name is "intentional", then the latter is clearly "rubbing heat". However, the Jinbei brand belongs to Brilliance Company, and it happens that Brilliance and BMW have a "relative" relationship, so the name of Jinbei 740Li is "justified".

Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

On the other hand, the name of Baojun 730 may have been reasonable in the past, but today it seems a bit unusual. However, it is precisely because it has a good and easy-to-remember car name, coupled with the well-known quality, so the market performance of Baojun 730 in the previous years is very outstanding. With the passage of time, with the upgrading of the consumer market, the sales volume of Baojun 730 is declining, and now, its successor is about to be in place, with Wuling silver label, the new car pre-priced 6.98-10.58 million yuan, this car is Wuling Jiachen. It can be seen that the price of the new car coincides with the Baojun 730, so how is its product performance?

Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

In terms of appearance, Wuling Jiachen adopts a new design style, with a double-layer V-shaped grille and LED headlights running through, supplemented by silver Wuling LOGO embellishment, and the sense of refinement is not lost to Capgemini. In terms of size, the length, width and height of the new car are: 4785/1820/1760mm, and the wheelbase is 2760mm, which is consistent with the size of baojun 730, which "sits" on its origin.

Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?
Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

On the side of the body, the lines are smooth and full, with long chrome trim embellishments, and the suspension roof design, which has a strong fashion atmosphere. In the rear part of the car, the style of the tail lights is similar to that of Wuling Xingchen, which is connected by chrome trim strips, which forms a certain contrast with the car color, and the distinct sense of layering adds a lot of fashion sense.

Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?
Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

In terms of interior, compared with the slightly traditional layout of Baojun 730, the interior design of Wuling Jiachen is a new look, with straight lines running through the carriage, a large area of soft materials wrapped in the center console, coupled with the popular through-channel air conditioning outlet, and the suspension of the central control screen design, creating a good "home" atmosphere. It is worth noting that the seat has a diamond lattice quilting process, the seat is equipped with a 10mm double-density foaming comfort seat cushion, coupled with a large area of window design, the space permeability is significantly improved, and the driving experience is greatly improved compared with the past. In terms of configuration, the new car provides keyless entry, rearview mirror folding heating, 360-degree panoramic imagery, reversing radar and other auxiliary function configurations, which have some practical value.

Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

In terms of space, as an MPV with 2760mm, the rear space of Wuling Jiachen is still quite wide, but it is not as good as Wuling Capgemini. The new car adopts a "theater stepped" seat layout, the main driver's seat is also equipped with six-way electric adjustment, the second row of seats can be moved forward and backward by 120mm, the backrest can also be adjusted by 150 degrees, and the third row of seats supports 4/6 ratio to recline and fold forward, which can achieve a maximum of 1177 liters of trunk expansion volume, horizontal comparison of competitors of the same level, and the space performance is up to standard.

Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

In terms of power, Wuling Jiachen provides 1.5L/1.5T two kinds of powertrain, of which the 1.5L engine is not the use of Zibaojun 730, but the same as Wuling Hongguang, the maximum power is only 99 horsepower, the peak torque is 143 Nm, and only provides a 6-speed manual transmission for consumers to choose, the power configuration is more restrictive, for such a PPV with a curb weight of 1410kg, the power performance is not very optimistic.

Cheap price is productivity, Baojun 730 ushered in a successor, Wuling Jiachen can not do it?

Fortunately, in addition to the 1.5L power, the new car also provides a 1.5T +6MT/CVT power combination, of which the 1.5T engine is the same as the Wuling Capgemini low-power version, the maximum power is 147 horsepower, the peak torque is 250 Nm, and the power parameters are more decent than the same level, and there are not too many highlights. Although the official did not publish zero hundred acceleration information and fuel consumption information, according to the measured performance of Wuling Hongguang PLUS using the same powertrain, it can be seen that the zero hundred acceleration time of the new car is about 11 seconds, and the comprehensive fuel consumption is about 9.2L/100km, and the power performance and fuel economy have no advantage in the same level.

epilogue

Looking at the current 6-100,000 yuan compact MPV market, there are very few products that directly compete with Wuling Jiachen, and the number of models seen is only Ruifeng M3, Baojun 730, MustangSpeka, etc. Careful analysis is not difficult to see that Baojun 730 as "its own brother" does not have competition, and the attributes of Ruifeng M3 are biased towards tool cars, and can not constitute a substantial "threat", MustangSPica is limited brand influence, not to mention the competitive relationship, so combined with the existing configuration materials, From the perspective of product design, the market prospects of Wuling Jiachen after listing are still relatively broad.

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