Speaking of Zotye Automobile, it is really a big name, and the small partners still have a lot of discussion about it, and Zotye Automobile is not well known by the small partners because of its good reputation, but the original continuous imitation makes this car company become the talk of many consumers after dinner.
In fact, Zotye Automobile is a subsidiary of the Iron Bull Group, and the Iron Bull Group not only has the brand of Zotye Automobile, but also owns Hanteng Automobile. The Hanteng automaker will complete its bankruptcy restructuring by April 25. According to people familiar with the matter, Hanteng Automobile sold its automobile factory in Jiangxi to Great Wall Motors at a low price, which also means that Hanteng Automobile will split its assets and sell them at a low price, so in the future, it wants to return to the automobile market through bankruptcy and reorganization, which is basically equivalent to a fool's dream. After all, the factory is gone, and the new car cannot be built at all.
The original Zotye Automobile has been in the Chinese car market for a while, but after being abandoned by consumers, Iron Bull Group quickly let Hanteng Automobile launch new models, and also launched Hanteng X5 and Hanteng X7, as well as trams, a total of 6 new cars. However, Hanteng Automobile did not absorb the reasons for the collapse of Zotye Automobile, and still relied on imitation to produce and design new cars, which is known as the essence of the successful people, but netizens prefer to call it "leather ruler factory". The reality is obvious, the pattern of the automobile market has long changed, from the original rugged development to the current technology-driven, Hanteng Automobile has not grasped.
Later, some netizens found out the inextricable relationship between Hanteng and Zotye, and Hanteng Automobile also became the outlet of netizens, so the wall fell down and everyone pushed, and Hanteng Automobile also fell down. At its peak, Hanteng Automobile had more than 3,000 employees, which was brilliant.
Not only did Hanteng fall, Zotye fell, and the Iron Bull Group, which belongs to it, also filed for bankruptcy reorganization in September 2020, and completely went bankrupt at the end of the year. There have also been people who said that the Iron Bull Group will pin its hopes on Hanteng Automobile and hope to gain a new life through bankruptcy and restructuring, but it is clear that most of the head manufacturers are not interested in The bankruptcy and restructuring of Hanteng, they only need to expand their own production capacity factories, so there is a news that the Great Wall purchased the Hanteng factory at the beginning.
In fact, not only Hanteng Automobile, many car manufacturers are struggling, their capacity utilization rate is very low, under normal circumstances, the production capacity only reaches more than 70% can be called benign normal automobile production. However, according to statistics, only 86 car companies in the country have sales, and most of the high capacity utilization rates are concentrated in the head enterprises.
Therefore, there is an interesting phenomenon, for the head car companies, especially Tesla, Great Wall, Weilai, Ideal and so on are distressed by the problem of insufficient production capacity. On the other hand, most of the marginal car companies have a lot of production capacity, but new cars are not popular in the market. Therefore, some car companies have begun to change their thinking and OEM for some hot-selling models, such as JacHuai Automobile.
Through the above news, we learned that the future of solid high-tech car companies, the road ahead will become more and more spacious, a variety of scientific and technological configurations, imagination will be realized on the new car; but at the same time, the future road is also very narrow, no technology, opportunistic car companies will be quickly eliminated.