Recently, the listing of China National Heavy Duty Truck Shandeka C9H has become a phenomenon-level event for truck circles. As the first brand of high-end heavy trucks in China, Shandeka has upgraded with the times with the same as the quality, giving higher value to the products, winning more applause for the resounding name of "Shandeka", and also making China's intelligent manufacturing surprise the world again. At the same time, shandeka C9H big movie "Shanyao Life" successfully went out of the circle with a real emotional story, using the struggle stories of heavy truck people and freight people to highlight the uplifting Chinese spirit. It has to be said that Sinotruk is creating a new height of marketing with a new concept.
"Shan" Yao life highlights the quality of shining
As the first high-end heavy-duty truck brand in China to achieve "import substitution", the German quality Shandeka is the product of the perfect integration of German technology and Chinese intelligent manufacturing, and it ranks among the world's top heavy-duty trucks with excellent quality. From the first Shandeka off the production line, to the new appearance of C9H, each generation of Shandeka has condensed the wisdom and responsibility of China National Heavy Duty Truck people, witnessed a wonderful life and a story of endeavor. Shandeka C9H big movie "Shanyao Life" shows people the shining life journey of exploration and transcendence, growth and awakening behind Shandeka in the way of the big screen.
The film is composed of 6 short films of "Seize the Time", "Two Decibels", "Sail", "Love Is Not Absent", "Transport Partner" and "Guardian of Happiness", and slowly unfolds six life stories strung together by Shandeka: the tenacious and uncompromising electrical engineer for the goal, the new generation of heavy truck people who "must be compared" to improve the user experience, the heavy truck salesman who constantly takes root in the market and approaches customers with sincerity, the father and son under the bondage of dream traction and family affection, and the good brother who chases dreams together on the freight road. The after-sales team leader of the GOLM service station of Sinotruk, which conscientiously practices the service of his relatives. Zizi innovative road and long road of life, relay up, side by side, they let the name of Shandeka shine, Shandeka also lit up their lives.
Do not slacken to protect values with ingenuity
Six ordinary and real life stories lead the audience to trace the persistence behind the myth of Shandeka quality. Although the difference of two decibels is difficult for customers to detect by their senses, the craftsmen cannot be satisfied, and in the eyes of Sinotruk engineers, there is a huge gap between the simple realization of technology and perfection, and they must continue to overcome them to fill it. At the same time, Shandeka takes the user's ecological value as the center and uses efficient one-stop solutions to achieve high-value wealth creation for card friends. In addition, With the service of relatives, Sinotruk constantly refreshes the service benchmark of the commercial vehicle industry, with the sentence "As long as the car is running, the service of relatives is there!", conveying the reliable quality of the product and the humanistic temperature of the enterprise.
The upward pursuit of quality, downward strict control of costs, and the card friends of the liver and gallbladder, constitute the sincerity and strength of Shandeka wholeheartedly to meet customer needs. Therefore, in the eyes of the sales staff of Sinotruk, a Shandeka is not only a product, but also a landmark masterpiece, and it is also a gift from Sinotruk to freight forwarders; In the eyes of customers, Shandeka is not only a tool for creating wealth, but also a partner who fights side by side, and an important carrier for inheriting the spirit of struggle. Sinotruk creates value with its original intention and protects value with perseverance, and fully empowers Cardyou.
Comprehensive quality upgrade and create a new height of high-end heavy trucks
The new generation of Shandeka C9H, adhering to the international top technology, inheriting the Ashkenazi lineage, the reliability exceeds the European standard, and achieves more than 150 upgrades and optimizations with the creation of a new platform. Shandeka C9H uses high-efficiency MAN technology engine + efficient intelligent transmission + MAN technology drive axle to create a European standard power chain; Efficient fuel saving, to achieve the longest maintenance cycle in the industry, the service life far exceeds the competition, efficient genes are fully displayed; The appearance is elegant and pleasing to the eye, and the interior adopts the luxury configuration of the car level, bringing a comprehensive enjoyment experience; Adopt German intelligent black technology, comprehensive wisdom upgrade, eight exclusive integrated operation solutions, to help Cardyou enter the logistics 4.0 era; And with Ashkenazi quality, family service, all-round practice of high-end heavy truck positioning.
At the same time, Sinotruk also interprets the value core and spiritual sustenance of Shandeka series products with the new products of Shandeka C9H and the two "parts" of "Shanyao Life", and shows the attitude of Shandeka to create high-quality cars. The road traveled with heart, every step counts, it is with the ingenuity of excellence and the innovation of advancing with the times, Sinotruk Shandeka can become a leader in the field of high-end heavy trucks in China, in order to win the favor and trust of customers. Zhilian, Enjoy and Win the Future is Shandeka's expectation for itself and also the commitment of Shandeka to its customers.