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Did you sleep well on International Sleep Day? Surveys show that the post-95s and post-00s are "big households that stay up late"

Yangcheng Evening News all-media reporter Chen Zeyun

March 21 is World Sleep Day, Tmall Health, snail sleep, Ali Health Research Institute launched the "This Year's Young People Don't Sleep Well Research Report" (hereinafter referred to as the "Report"). The report shows that young people after 95 and 00 prefer to stay up late, and most of them take the initiative to stay up late. At present, melatonin and other sleep aids are selling well online, but experts remind that it is the most important thing to develop good sleep habits.

Did you sleep well on International Sleep Day? Surveys show that the post-95s and post-00s are "big households that stay up late"

Post-00s prefer to "take the initiative to stay up late"

According to the data of the "Report", 64% of the people in the survey stayed up at least 3 times a week; nearly 40% of the people stayed up late every day after 95 after 00; half of the 80s stayed up at least 3 times a week after 90; and half of the 70s never stayed up late.

Compared with the post-70s and post-80s who like to fall asleep at 10-12 o'clock, the young people after the 90s and 00s prefer to stay up late and fall asleep more after 0 o'clock. During the day, due to work and study, I can't help myself, and I want to enjoy a short entertainment time at night. This kind of late-night behavior with compensatory psychology is more obvious in the post-95 and post-00s.

The report shows that among the people who stay up late, 46% of them choose "active insomnia" because they do not want to sleep, of which 60% are post-00s. Unlike being forced to work overtime and stay up late, the freedom to stay up late is more of an autonomous choice, and they hope to use the time of the night to participate more deeply in life.

However, among insomniacs, more than 70% of post-80s can't sleep due to stress and anxiety, and try to use various means to find sleep. "Stay up the night, catch the most urgent deadline". Among the people who participated in the survey, the number of people who were forced to stay up late because of overtime work after 90 once accounted for 37% of this age group, becoming the age group with the most overtime.

From the perspective of cities, in addition to the first-tier cities in The north, Shanghai, Guangzhou, and Shenzhen, the nightlife capitals such as Chengdu, Chongqing, and Xi'an have also squeezed into the "city that never sleeps" TOP15.

Did you sleep well on International Sleep Day? Surveys show that the post-95s and post-00s are "big households that stay up late"

Sleep aid products such as melatonin are popular

In the army of insomnia, some of them do not want to sleep or cannot sleep, and the other part is noisy by purring and difficult to sleep. Statistics show that women who are snored by their partners and can't sleep account for nearly 80% of the female survey population. Tmall health data shows that the number of transactions purchased by post-90s snoring instruments increased by nearly 70% year-on-year, of which the third-tier cities had the highest increase in transactions, reaching 120%.

Among the various sleep aid products, sleep apparatus and melatonin are quite popular. In addition, there are also new trend products such as ventilators, sleep gummies, health teas, and sleep aids. Among them, on the Tmall platform, the annual transaction of sleep apparatus increased by 914% year-on-year, and the annual transaction of melatonin increased by 40% year-on-year.

Among the various ways to help sleep, different age groups have their own preferences for sleep assistance. The data shows that the young post-00s expressed no concern about staying up late, the post-90s and post-85s tried to help sleep by serving melatonin and other health care products, and the mainstay of the post-70s and 85s helped sleep through drinking and meditation respectively.

Did you sleep well on International Sleep Day? Surveys show that the post-95s and post-00s are "big households that stay up late"

Nowadays, sleep aid products including "melatonin tablets, sleep aid oral liquid, smart sleep apparatus, smart ventilator, compound ejiao paste, GABA liquid drink, corn whisker black bean tea" have become the favorite "sleep 8-piece set" of the post-90s generation.

According to CCTV news reports, "melatonin" is a hormone secreted by the human body, which is more exuberant when it is dark, telling you that "it is time to sleep". Many people will eat "melatonin gummies" to help sleep, but the melatonin in such products is different from the secretion of the human body, short-term use can help sleep, long-term use may aggravate insomnia. In addition, mobile phone computer blue light will inhibit melatonin secretion. Experts suggest that staying away from mobile phones and computers half an hour before going to bed and developing good sleep habits is more effective than taking melatonin. (For more news, please pay attention to Yangcheng Pie pai.ycwb.com)

Source | Yangcheng Evening News Yangcheng Pie

Image | Courtesy of respondents

Editor-in-charge | Lin Xi

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