Speaking of "Shenche Manufacturing Plant", it is easy for everyone to think of SAIC-GM-Wuling, with the "Qiumingshan Shenche" Wuling Hongguang to gain a firm foothold in the market, SAIC-GM-Wuling in addition to the Wuling brand, but also created the Baojun brand and launched Baojun 510, Baojun 730, Baojun 310 and many other "explosive" products. Compared with the boom in the glory days, although Wuling Hongguang is still the top seller in the MPV field, its sales have also declined a lot.
With the changes in the market and consumer environment, today's SAIC-GM-Wuling has found confidence in the pure electric car Hongguang MINI EV, but no matter how the product models change, the hot sales are low-end products, and the models are basically not broken into the circle, that is to say, models of more than 90,000 yuan are basically not too ideal in terms of market performance, of which Wuling Capgemini is one of its representatives.
The market positioning is the compact MPV of Wuling Capgemini, the length, width and height of the body "three dimensions" are 4875 * 1880 * 1700mm, the wheelbase is 2800mm, and there are also individual models with a height of 1690mm and a seat layout of six seats. In terms of power, it is equipped with a 1.5T power combination with high and low power, with low-power engines up to 147 horsepower and 250 Nm of torque, and high-power engines up to 177 hp and 290 Nm of torque.
In terms of suspension, Wuling Capgemini uses front McPherson independent suspension + rear torque beam non-independent suspension. Standard with fixed speed cruise, reversing image and 10.25-inch central control large screen. Premium models add features such as open panoramic sunroofs, full-speed adaptive cruises, 360-degree panoramic images, and fatigue driving tips. Combined with the price, although Wuling Capgemini has little sincerity, it also gives people a feeling of lack, which is not too thick and can only be said to be generalized.
According to the sales volume released by the Association, the cumulative sales of Wuling Capgemini in January and February 2022 were less than 6500 units, a year-on-year decline of 52.7%, of which the sales volume in February was only 2083 units, a year-on-year decline of up to 55%, which can be said to be a "waist cut". To tell the truth, the market performance of Wuling Capgemini has not allowed people to see the signs of its desire to rewrite the original market pattern, and it is not too much to describe it as a weak market performance, after all, the aura of "Shenche Manufacturing Factory" has not illuminated Wuling Capgemini.
As we all know, the 2022 MPV field is not calm, the high-end has both the old Buick GL8, Odyssey and Trumpchi M6, etc., as well as the new generation of products Toyota Xena and Hyundai Kustu, etc., and, on March 12, BYD also launched the Song MAX DM-i, the market advantage is remarkable BYD Song MAX DM-i, the market positioning is also compact MPV, the seat layout has six and seven seats to choose from.
BYD Song MAX DM-i has a length of 4710mm, as well as a wheelbase of 2785mm, equipped with a DM-i plug-in hybrid system composed of 1.5L engine + electric motor, the car loses power and fuel consumption of only 4.4L per 100 kilometers, 1090 kilometers of ultra-long endurance, zero hundred acceleration of 7.9 seconds, higher appearance, rich and practical configuration, and good fuel economy and other advantages, will exert a lot of pressure on Wuling Capgemines.
Judging from the current market and consumer reaction, the market heat of BYD Song MAX DM-i is higher than that of Wuling Capgemini, and today's Wuling Capgemini does not show full momentum after the market heat, but gives people a feeling that there is a chicken feather left after the heat, which is not a good omen for Wuling Capgemini. Seriously, from the sales volume of the first two months of this year fell by 52.7% year-on-year, Wuling Capgemini is more or less disappointing, you say?
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