On March 9th, the 2022 TCL QD-Mini LED Spring New Product Launch Conference with the theme of "Dare to Be Extraordinary" was officially held. Three shocking new products: Lingyao QD-MiniLED smart screen X11, Lingxi QD-MiniLED smart screen C12E and giant screen QD-MiniLED smart screen 98X9CPro grandly debuted. Based on the strategic advantages of the new generation of QD-MiniLED technology and TCL on the large screen, it has created a new expectation for LCD image quality in the whole industry.
Dare to make breakthroughs in extraordinary innovation and constantly climb to the peak of display technology
As the world's leading intelligent technology enterprise, TCL has been committed to continuously leading the high-end display market, and continues to emphasize market orientation, focusing on intelligent innovation and research and development of technology and products. According to the data provided by the global patent database, TCL ranks first in the number of patents of domestic science and technology home appliance companies. It is such a strong R & D capability that has established the strength of TCL to shine the world.
In terms of QLED technology, TCL has gained the trust of users around the world with years of technology accumulation and precipitation. From the first generation of QLED, to QLEDPro, and then to 8KQLED, TCL quantum dot TV with TCL Huaxing as a solid backing has firmly occupied the high-end TV market.
Not only QLED, in recent years, TCL has once again released its heritage in the field of screen display technology, and began to lay out the research and development of MiniLED technology of "the next generation of display technology" in 2017, and took the lead in realizing the mass production of MiniLED TVs in 2019. Then in 2020, TCL won more than 90% of the sales share of global MiniLED TVs, fully realizing the three leading positions of products, technologies and sales. TCL's years of accumulation and thin hair have made MiniLED from the industry blank to the product landing, truly showing users the industry's top scientific and technological achievements.
Adhering to the spirit of breakthrough innovation that dares to be extraordinary, TCL innovatively adds a layer of QD film to achieve the perfect integration of world-leading quantum dot technology and MiniLED technology. At present, TCL has 48 technical commanding heights and 470 patented technologies in 12 fields such as QD-MiniLED backlight design, backlight technology, and machine module.
The three newly launched QD-MiniLED smart screens are equipped with the third generation of QD-MiniLED technology, 2304 partitioned quantum dot light control, HDR2000 and 10 million:1 super-perceived contrast.
Focus on the future "big" to do something
Under the guidance of the MiniLED+ super screen strategy, high image quality and large screen are the innovative tracks of TCL's key layout. Not only that, TCL has also solved the supply problem of large screen panels that have plagued the domestic supply chain for many years through continuous research and development investment, and pulled down the price of 98-inch giant screen TVs to the price range of 20,000 to 40,000, accelerating the arrival of the era of large screens for the whole people. As the mainstream of high-quality display technology in the future, the strategic goal of TCLQD-Mini LED is to have a penetration rate of more than 60% of QD-MiniLED in TCL's large-size sales in the next 3 years.
This time, TCL for the first time combined the third generation of QD-MiniLED with a 98-inch super large screen, launched the world's largest consumer-grade QD-MiniLED TV 98X9CPro, continued to lead the large-screen market, created a truly private cinema viewing experience for users, became the first choice for high-end smart TVs, and laid a solid foundation for the next market competition.
High image quality and large screen are the undisputed future development direction of the television industry. TCL dares to be extraordinary with innovative strength, and firmly implements the MiniLED strategy and the super large screen strategy to achieve the goal of "3-5 years of smart screen to achieve the world's first". With the advent of the third generation of QD-MiniLED and related new products, TCL will continue to lead the next display era.
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