On March 9, TCL held the 2022 Smart Screen Spring New Product Launch Conference, bringing three QD Mini LED TV products with excellent picture quality. Among them, the flagship TCL X11 65-inch version is priced at 13999 yuan; the 75-inch version is priced at 17999 yuan; and the 85-inch version is priced at 27999 yuan.
The slightly lower-positioned TCL C12E 65-inch version costs 11999 yuan; the 75-inch version costs 14999 yuan; and the 85-inch version costs 21999 yuan. In addition, TCL also brought the world's largest size QD Mini LED giant screen smart screen - TCL 98" X9C Pro, priced at 39999 yuan. For a 98-inch Mini LED TV, the price is really special.
The flagship TCL X11 not only introduces the Mini LED panel, but also uses QLED technology, supports 2304 partitioned quantum dot light control, and is equipped with 576 backlight driver chips, which comprehensively improves the contrast and fineness of picture quality. Under such hardware advantages, the X11 has 10 million:1 ultra-high contrast ratio, 2000nit peak brightness, 1 billion color display, and HDR2000 high dynamic range, light and dark details are clearer.
In addition, TCL X11 is equipped with the Lingyao M1 chip, with the Lingyao picture quality engine, which further improves the contrast, clarity and color, and brings 120Hz high brush, MEMC and VRR technology. In other aspects, the X11 is equipped with a quad-core processor, 4GB+64GB storage combination, built-in On-Bridge 2.1.2 HIFI speaker, and provides HDMI 2.1 interface. The TCL 98" X9C Pro has the same configuration parameters as the X11, while the C12E screen panel supports 448 partition light control, and the picture quality is also good.
The three products brought by TCL this time are really the ceiling of the refresh rate TV picture quality, not only using the latest QD Mini LED backlight technology, but also without stinginess to tuck in hundreds of backlight chips, which is definitely not tried by other TV manufacturers at present. In the current high-end TV market, it is really difficult for anyone to match the competitiveness.
With the rapid development of AI intelligent technology, television sets are also developing in the direction of smart screens. When users buy TVs, in addition to paying attention to picture quality and sound quality, they also pay more attention to intelligent experience. Most smart TVs on the market only support voice control, but due to speech recognition issues, the experience is difficult to satisfy everyone. TCL these products add "smart control gesture" function, may be able to bring consumers a new experience, reduce the cost of smart TV use.
Although the sales volume of the domestic TV market continues to decline, the growth rate of the high-end market is very fast, and large-screen products have become the first choice of consumers. This also reflects that when domestic consumers buy TVs, they no longer blindly pursue cost performance, but pay more attention to picture quality performance. TCL's amazing products should be able to meet the needs of more consumer groups and promote the development of the domestic high-end TV market.