"Ballet on the shoulders", courtesy of performers Wu Zhengdan and Wei Baohua
The conference held on the 11th to solidly promote the construction of a culturally strong province caused a stir in the cultural circles of southern Guangdong. The conference proposed to concentrate on the implementation of the "six major projects", of which "the implementation of high-quality cultural supply projects" mentioned to create a high-level literary and artistic boutique creation and production system.
During the "13th Five-Year Plan" period, Guangdong created more than 200 large-scale main melody dramas (festivals), with a total of more than 40,000 performances; a number of outstanding stage art works and individuals won important awards such as the Dance Lotus Award, the Wenhua Performance Award, and the Drama Plum Blossom Award; and the "blockbuster" products in the fields of games and animation appeared in an endless stream... "All the past is the prologue". In the new stage of building a culturally strong province, how can Guangdong write a new answer sheet on "building high-level literary and artistic masterpieces"? On February 13, young talents in the fields of Opera, Literature, Fine Arts, Games, Animation and other arts in Guangdong said, "We have raised our pens."
【Games & Anime】
Li Yifei: Games can become a vehicle for telling the story of Guangdong well
"At present, the development of Guangdong's game industry and enterprise development are in a leading position in the country." Li Yifei, founder and chairman of Guangdong's local Internet enterprise 37 Interactive Entertainment, said that the sustained high-quality development of Guangdong's cultural industry and the in-depth combination of culture and technology play an important role in shaping cultural advantages, and the game industry is an important part of it.
The data shows that the influence of Guangdong's game industry in the country and even the world is constantly improving, showing advantages in the industrial chain and talent attraction. In 2021, Guangdong game revenue is expected to exceed 70% of the country, the total number of game companies ranks first in the country, of which, among the top 50 enterprises in the national game revenue, there are 10 Guangdong enterprises, Guangdong is the preferred area of practitioners, employees account for 37.7% of the country...
In Li Yifei's view, solidly promoting the construction of a culturally strong province, excellent game products can become an effective carrier for telling Chinese stories, Bay Area stories, and Guangdong stories. In 2021 alone, Guangdong's online game export scale reached 38.9 billion yuan, an increase of 22.6% year-on-year, accounting for 33.9% of the country's total scale.
Li Yifei believes that the game combines text, pictures, videos, interactive software, its strong interactivity and fun, bringing users an immersive experience, and has a unique advantage in disseminating traditional Chinese culture. Li Yifei introduced that by adding traditional Chinese cultural elements to the game content and promotion materials, such as traditional architecture and folk culture with Chinese characteristics, more overseas users can understand traditional Chinese culture. In the self-developed product "Douluo Continent: Soul Master Showdown" developed by 37 Interactive Entertainment, hong fist, the intangible cultural heritage of Guangdong Province, was integrated into the game through digital means. In addition, Guangcai, Guangdong embroidery, Guangzhou Olive Carving and other intangible cultural heritage projects with Guangdong characteristics continue to enter the world of young people in a younger and more diverse form through games.
(Yangcheng Evening News all-media reporter Zhu Shaojie)
Huang Weiming: To help build a culturally strong province, we must ultimately look at the works
At present, the Happy Goat movie "Happy Goat and the Basket of the Gray Wolf out of the Future" is being screened. The film integrates elements of Guangzhou's urban characteristics, such as Guangzhou subway station, bustling street scene, arcade building and other characteristic buildings, through the form of animation, so that the audience can feel the vitality of Guangzhou culture from another angle.
Huang Weiming, general director of "Pleasant Goat and Gray Wolf" and general manager of Guangdong Original Power Culture Communication Co., Ltd., said that as a "big IP" of original animation native to Guangdong, "Pleasant Goat and Gray Wolf" has insisted on innovation for seventeen years, benefiting from the inclusive, open and inclusive Lingnan cultural characteristics, providing creators with innovative development soil, while Guangdong's strong traditional culture, dare to be the first scientific and technological strength and innovative spirit, provide a steady stream of creative materials for cultural works.
"Pleasant Goat and Gray Wolf" is China's first domestic original animation film with a box office of "100 million". Huang Weiming believes that for creators, to help build a strong cultural province, it ultimately depends on the works. "Good story content is the core of brand preservation, creative products with leading edges, and constantly creating cultural products and brands with core competitiveness can continuously extend the life cycle of high-quality IP."
Huang Weiming introduced that at present, the creative team is more active in the layout of emerging media fields such as short videos and live broadcasts, and let Happy Goat continue to "break the circle" through the way that young people like. At present, "Pleasant Goat and Gray Wolf" has been released to 100 countries and regions around the world. Huang Weiming hopes that through the "Happy Sheep and Gray Wolf" from Guangdong to tell the Chinese story, the Bay Area story, the Guangdong story, so that more consumers around the world can feel the charm of China's original IP.
【Dance & Music】
Yi Lifan: Rooted in Lingnan culture to stimulate the source of creation
"Solidly promoting the construction of a culturally strong province emphasizes the emphasis on 'strengthening the foundation and keeping the right and innovating', and what falls on our front-line dancers is to start from the little bits, starting from the solid practice day after day." Yilifan Wumaier, chief dancer of Guangzhou Song and Dance Theatre, believes that this culturally strong provincial conference has deepened his understanding of the mission and responsibility of literary and art workers.
"Compared with when I first graduated, what I want now is not only to complete the basic movements of a dance work, but also to participate in the creation and interpretation of excellent stage works, and to tell the story of the times through my own interpretation." Elivan Umail said.
When talking about the dance art in the new era and how to create more fine works, Yilifan Wumaier believes that it is necessary to take root in the local culture of Lingnan and do a good job in understanding, collecting and disseminating culture. "Like the dance dramas "Wake Up Lion" and "Dragon Boat" starring myself, it has very Lingnan cultural characteristics. Only when we really understand these cultures can we create on stage. This year is the fifth year that Xinjiang boy Yilifan Wumaier came to Guangzhou, and he began to contact the culture of waking lions and dragon boats during the rehearsal of the play, "After understanding, I found that these things we want to interpret actually exist in our lives." It is not a fiction, it is real, it has roots to be found. ”
"After watching "Wake Up The Lion", many viewers will discuss the color of the lion's head and the moves of the lion with their friends, which stimulates their curiosity and love for the culture of the lion, and more and more people join in spreading the culture of the lion, which is what we hope to see." Yilifan Wumaier revealed that the Guangzhou Song and Dance Theater is currently rehearsing the revision of "Dragon Boat". This contemporary dance drama is another breakthrough attempt by the main creators and stars.
(Yangcheng Evening News all-media reporter Wen Ye Huang Zhuhui)
Stills of the dance drama "Dragon Boat" Courtesy of Guangzhou Song and Dance Theatre
Zhao Haizhou: Create a local digital culture business card in Guangdong
"The Conference on Solidly Promoting the Construction of a Culturally Strong Province provides us with a strategic deployment and action plan to create a new situation in the construction of a culturally strong province." Zhao Haizhou, vice president of Kugou Music, said that as a digital music leader growing up in Guangdong, Kugou Music carries an important role in the output of high-quality cultural content.
"In recent years, Kugou Music has actively carried out a series of cultural activities to guide the formation of an upward and benevolent network spiritual cohesion." Zhao Haizhou said that Kugou not only empowers traditional cultural institutions such as the Institute of Culture and Museum, but also diverts the flow of offline cultural tourism industry, but also serves as a new stage for intangible cultural heritage. Kugou Music also continues to enrich its own content ecology, actively supports the growth of a new generation of creators, and encourages the public to create. For example, in terms of disseminating Chinese style music and supporting national style singers, Kugou Music Guofeng brand "Guofeng New Language" is committed to creating a good-listening, good-looking and fun National Style Music Feast, and has created a number of popular songs for Guofeng lovers through exclusive production, joint planning and original collection, helping national traditional culture to achieve better inheritance, innovation and dissemination.
Zhao Haizhou said that in the future, Kugou Music will continue to actively create Guangdong cultural business cards, continue to promote the transformation and integration of traditional cultural industries with digital technology, help Guangdong's cultural industry to a new level with innovative models, and further exert its advantages in music talent incubation, one-stop music entertainment ecology and user scale, and promote the gathering and benign development of music industrialization in Guangdong Province.
(Yangcheng Evening News all-media reporter Huang Zhouhui Literature and Art)
【Art & Acrobatics】
Lin Lan: Promote the four "big" projects of Guangdong's fine arts industry
"Pen and ink in the contemporary era" is an important artistic spirit that has been inherited and carried forward by the Lingnan painting world. In recent years, in the propositions of the times and important time nodes, the theme awareness of the Guangdong art circle has become more and more eye-catching.
Among them, Lin Lan, president of the Guangdong Academy of Painting, led a number of large-scale collective creations, such as "The Wind of the Southern Country - Shenzhen, Zhuhai, Shantou, Xiamen Special Economic Zone", "The First Voice of Southern Guangdong - Celebrating the 100th Anniversary of the Founding of the Communist Party of China", "A Hundred Flowers Blooming - Celebrating the 100th Anniversary of the Founding of the Communist Party of China", etc., with the brilliant pen Danqing painting the prosperous atmosphere, which can be called a representative.
Lin Lan said that to solidly promote the construction of a culturally strong province, the Guangdong Academy of Painting should deepen the structural reform of the supply side in the cultural field, create a high-level literary and artistic creation production system, and continue to promote literary and artistic creation, literary and artistic activities, and literary and artistic benefits. Focusing on the 20th National Congress of the Communist Party of China, the Guangdong Academy of Painting will focus on major national and Guangdong themes such as the Beijing Winter Olympics, the Guangdong-Hong Kong-Macao Greater Bay Area and Shenzhen's construction of a pioneering demonstration zone of socialism with Chinese characteristics, and the two cooperation zones of Hengqin and Qianhai, and organize collective large-scale art creation and individual thematic art creation projects.
At the same time, the Guangdong Academy of Painting will rely on the construction of the two cooperation zones of Hengqin and Qianhai, and through continuous large-scale art creation and exchange activities, flexibly hire key art talents from Hong Kong and Macao, establish the "Hengqin, Qianhai Guangdong-Hong Kong-Macao Art Corridor", and do a good job in the construction of the Humanistic Bay Area.
Lin Lan suggested that around the four key points of "masterpieces, masters, exhibitions, and large pavilions", we should accelerate the promotion of the four "big" projects of Guangdong's art industry and help the construction of a culturally strong province.
The key to cultural prosperity and development depends on talents. Lin Lan said that by focusing on the key training projects of "masters", increasing the training and promotion of Lingnan famous masters and outstanding young and middle-aged art talents, from the aspects of selecting artists, paying attention to the backbone, cultivating reserve talents, and creating a platform for cultivating talents, we will strive to build a team of old, middle-aged and young art talents with strong strength, reasonable structure and cascade connection.
Wu Zhengdan: To create a world-class acrobatic art work and performance platform
The large-scale contemporary acrobatic drama "Hua Di" is being performed in Hainan. Wu Zhengdan, one of the main actors of the drama, vice chairman of the China Miscellaneous Association and vice chairman of the Guangdong Provincial Miscellaneous Association, said that the convening of the conference on solidly promoting the construction of a culturally strong province has made Guangdong acrobatic workers feel very excited and attracted great attention from Hong Kong and Macao acrobatic workers. It is the responsibility of the majority of acrobatic workers to help build a culturally strong province by developing the acrobatic industry and acrobatic industry in the Guangdong-Hong Kong-Macao Greater Bay Area with high-quality development, promoting the formation of a virtuous circle of acrobatic undertakings and acrobatic industries, telling the story of China, the Story of the Bay Area and the story of Guangdong, and creating a world-class acrobatic art works and performance platforms.
Guangdong acrobatics occupy a place in the world and the whole country. Guangdong has produced a large number of acrobatic masterpieces, integrating oriental traditional acrobatics and Western classic ballet, "Ballet Opponent Top - Oriental Swan", known as the "revolution in the acrobatic world"; acrobatic evening "Life Sunshine", acrobatic drama "Swan Lake", "Journey to the West" and other works have opened up the breadth and depth of acrobatic art. In the past two years, Guangdong Acrobatics has also created a number of acrobatic art masterpieces, including the acrobatic drama "HeartBurn And Longing" by the Shantou Acrobatic Troupe, and the acrobatic drama "Hua Butterfly" of the Guangzhou Acrobatic Art Theater.
"In the future, we will strive to create and produce more excellent works that disseminate contemporary Chinese values, embody the spirit of Chinese culture, reflect the aesthetic pursuit of Chinese, and organically unify ideology, artistry and ornamentation." Wu Zhengdan revealed that the "2022 version" of the acrobatic drama "Swan Lake" is currently being promoted, so that the play can be revitalized and returned to the stage, so that audiences around the world can feel the impact and shock brought about by The innovation of Chinese culture in the new era, and help the construction of a culturally strong province in the new stage.
(Yangcheng Evening News all-media reporter Huang Zhouhui)
【Cantonese Opera and Quyi】
Li Jiayi: Cantonese opera works should also conform to the call of the times
Li Jiayi, a famous Cantonese opera youth Hua Dan and deputy head of the Guangzhou Hongdou Cantonese Opera Troupe, said that the "six projects" reflect Guangdong's continuous exploration in the construction of the humanistic bay area and the development of high-quality culture. "Cantonese opera + film", "literature and art + technology", "literature and art + Internet" and other forms of expression have greatly expanded the development space of Cantonese opera art, stimulated the traditional vitality of Cantonese opera, and met the cultural and aesthetic expectations of the contemporary masses.
After "Wedding on the Execution Ground" was nominated for the Best Drama Film Award at the Golden Rooster Awards of Chinese Cinema, the Cantonese opera film "Nanyue Gongzi" recently won the Best Opera Film Award of the Award. Li Jiayi is one of the main actors of the Cantonese opera film "Nanyue Palace Words", benefiting from the "Guangzhou Cantonese Opera Film Quality Project" proposed by Guangzhou City in 2014 to revitalize Cantonese opera. At present, Cantonese opera films such as "Flower Moon Shadow", "Wedding on the Execution Ground" and "Nanyue Palace Words" filmed by Guangzhou Cantonese Theatre have been released, and "Rui Wang and Concubine Zhuang" and "Fan Li Xian Xi Shi" will soon meet with the audience.
To help guangdong build a culturally strong province, in recent years, Guangzhou Cantonese Opera has actively promoted the upgrading of the Cantonese opera cultural industry. Since 2020, Guangzhou Cantonese Opera House has used the Canton Tower as a performance base to create a tourism performance project "Cantonese Canton Tower - Famous Weekend Stage". As a cultural tourism brand of Guangzhou Huimin, the project has revitalized Cantonese opera, stimulated the level of urban economic consumption, and helped Lingnan culture expand its communication power and influence.
For the creation of literary and artistic masterpieces in the new era, Li Jiayi believes that it is necessary to grasp the relationship between tradition and modernity, not only to preserve and carry the roots of excellent traditional Lingnan culture, but also to conform to the times on this basis and create works that conform to the call of the times and have a humanistic atmosphere.
JieXi: The creation and performance of quyi should have Guangdong characteristics
"For us young literary and art workers, this is to build a platform for us and to take action." Jie Xi, vice chairman of the Guangzhou Qu Artists Association (stage name "Funny Laugh"),said: "Our Guangdong economic strength has been at the forefront of the country, the people's life is rich, and if life is good, it needs spiritual things to enrich it." He believes that the connotation of building a culturally strong province is that Guangdong's culture should be at the forefront like the economy, and in this process Chinese brand building is crucial.
"At present, the output of literary and artistic works is quite large, and the reflection of life is also very comprehensive, but there are not many works that can be left behind by the real classics, and the same is true of quyi." After more than 20 years of art, he has a deep feeling about how to create good works: "Our contemporary life is so rich, the people's life is so happy, and there are too many things that we can write, but have we really dive into the grassroots and take root in order to create a work?" ”
At the same time, he also stressed that the creation of quyi should draw nutrition from excellent traditional culture, and at the same time, it should be bold and innovative, and have Guangdong's own characteristics in quyi performance.
Jie Xi revealed to reporters that his main creative task this year is to welcome the "Twenty National Congresses". "We want to use the story of Guangdong to promote our Lingnan. The construction of the Guangdong-Hong Kong-Macao Greater Bay Area is a grand theme, and we will launch one or two works around this theme in the first half of this year. He said that building a culturally strong province is a requirement for young literary and art workers, and the "homework" left for young literary and art workers depends on how the group of literary and art workers has completed it. (Yangcheng Evening News all-media reporter Literature and Art)
【Literature and Criticism】
Wei Wei: Guangdong is ushering in a good era of literature
No matter which era the cultural construction is inseparable from the help of literature. In the view of Wei Wei, dean of guangdong College of Literature, the vigorous development of literature is inseparable from the creation of a literary field, which is jointly created by editors, writers, critics, and platforms.
"Guangdong has a literary field, and it is also ushering in a good era of literature." Wei Wei counted the strength of all aspects of Guangdong literature: literary platforms include vibrant periodicals such as "Flower City", "Works", and "Guangzhou Literature and Art"; young post-80s and post-90s writers in the team of authors have flourished; in terms of literary criticism, the "Guangdong-Hong Kong-Macao Greater Bay Area Literary Review" sponsored by the Provincial Writers Association is very dynamic; Guangdong also has first-class media in the country, and almost every media is running literary awards with national vision, which is very influential in the industry.
Wei Wei believes that in the huge literary field, the key is to have good works, especially fine works that have literary penetration for the times. "Reform and opening up is the theme of our generation, in fact it concerns every Chinese. We must think about how to express it, from the national level, from the individual destiny, how to organically combine it and write penetrating words. It's hard, writers are writing, readers are waiting. ”
Wei Wei said that in the past four decades, Guangdong has written a lot of works on reform and opening up, but there are not many works that are deeply rooted in the hearts of the people. "But we have to be patient and believe that good works will come."
"Guangdong has a lot of space in the integration and development of literature and art, and there are many things that can be explored and done, such as the combination of literature and film and television is not enough, and the effect of literary dissemination needs to be further strengthened."
(Yangcheng Evening News all-media reporter Sun Lei)
Li Denan: We must always make a "Cantonese criticism" voice
Literary and art criticism is an important force in promoting the prosperity and development of literature and art. In recent years, Guangdong has effectively played the guiding role of literary and art criticism, making "Cantonese criticism" unique in the field of Chinese literary and art criticism, and promoting the innovative development of Literature and art in Guangdong.
Li Denan, a young critic and writer, believes that the role of literary and art criticism is not limited to the field of literature, but can play a corresponding role in the fields of culture and society.
Guangdong, which is at the forefront of reform and opening up, has an open mind and a pluralistic voice. In Li Denan's view, Guangdong needs to issue a "southern voice" nationwide in literary criticism, and it needs a fair and just humanistic environment that truly attaches importance to professional ability and professionalism, and a system and position conducive to forming Guangdong's review echelon.
"As far as the critics themselves are concerned, they need to be based on Guangdong, and at the same time have a national and world vision, and always pay attention to self-improvement." Li Denan said that Guangdong's literary criticism should be forward-looking. The criticism practice of critics should be able to open up the trend and walk in the forefront of the times in many aspects.
In the era of media integration, how can literary and art criticism really play a role? Li Denan believes that first of all, critics have a deeper understanding of themselves and the times, so as to make personalized choices, to do something and not to do something, not to do everything, but to effectively play their own advantages.
In Li Denan's view, it is more important to strengthen the construction of the literary and art criticism position, often issue the voice of "Cantonese criticism" in the mainstream media, promote the creation of the "Guangdong Provincial Literary and Art Criticism Base", and polish the national brand of "Guangdong-Hong Kong-Macao Greater Bay Area Literary and Art Innovation Forum". (Yangcheng Evening News all-media reporter Sun Lei)