I would like to call BYD the strongest selling dark horse in 2021, this year it sold a total of 730093 new cars, an increase of 75.4% year-on-year. Among them, the annual sales of new energy passenger vehicles 593745 units, an increase of 221.3% year-on-year. In 2021, BYD braved thorns and thorns, riding on the "east wind" of new energy, and stunned everyone.
Core technology helps brands leap forward
When did "BYD New Energy Technology Bull X" become popular? This starts with the release of DM-i super hybrid and blade batteries in 2020, and technical recognition takes time and model promotion, so we see that BYD has a big explosion in 2021.
Are BYD's achievements accidental? Can we create glory again in 2022? With these questions in mind, let's review BYD's path to godhood. The sales growth is because it is on the right road, and BYD's achievements are inseparable from the state's vigorous support for new energy vehicles.
However, unlike most car companies that reverse the direction halfway, BYD has taken new energy technology as the core at the beginning, and selling oil vehicles is only to develop new energy technology to accumulate capital. BYD is also the first self-sufficient car company in the new energy supply chain in China, so we can see that the impact of this year's lack of cores on BYD is not large (PS: BYD picks up the car for a long time purely because there are too many orders).
BYD's DM technology has developed to the third generation, solving the problem of energy consumption, running into the 5 seconds of Tang DM power loss comprehensive fuel consumption of less than 7L, and the price is only more than 200,000, which is still unique in the industry.
However, DM-p, which is known for its powerful performance, can only attract some people, and most of the users' car demand is mainly fuel-saving. Due to the thorough use of DM technology, BYD was able to launch the DM-i super hybrid system, and the power loss and fuel consumption can be 4L/100km.
Of course, a car is not only "four wheels and a set of sofas", the combination of plug-in mixing system (hybrid engine, ESH mixing system, blade battery), DiLink system, Dipilot system, etc., as well as BYD's tuning skills accumulated through cooperation with Daimler, can create a consumer-favorite BYD plug-and-mix model.
BYD DM models are very hot in 2021, but we can not ignore the pure electric model, in 2021, BYD EV models and DM models cumulative sales reached 320810 and 272935 vehicles, an increase of 144.9%, 467.6% year-on-year, really two legs walking. BYD pure electric platform has reached e platform 3.0, a trick to know, a variety of technologies integrated together to have people's favorite BYD pure electric vehicle.
Review of sales by car series
Having said all that, let's review the achievements of BYD's blockbuster models in 2021. BYD Han's cumulative sales of more than 117,000 vehicles in the whole year ranked first in the sales of medium and large cars of Chinese brands, of which BOTH EV and DM models bloomed, and achieved good results.
Time and sales prove the strength of BYD Han, such as the small partner who is still waiting to see can start decisively. After all, the car is satisfactory in terms of performance, space and luxury.
The sales volume of the BYD Tang family in 2021 was 54,204 vehicles, and the Tang DM has entered the TOP3 ranks of more than 200,000 new energy SUVs for five consecutive months. The third generation of Don may debut or be listed this year, and the scene of this car is bound to be better.
The BYD Qin series has also become a dark horse in the domestic A-class family car, with sales of 194,220 vehicles in 2021, and it is expected to continue to compete with the joint venture family car in the new year. 100,000 to buy new energy vehicles, low energy consumption can also be on the green card, Qin PLUS is worth considering.
The sales volume of the Song family in 2021 is 200870 vehicles, of which the Song PLUS DM-i won the national hybrid (PHEV) model on the insurance volume champion, with the release of DM-i production capacity and BYD's 2022 Song Pro DM-i listing, bydir Song family sales are bound to go to a higher level.
Sales of BYD Dolphins continued to climb, breaking through the 10,000-vehicle mark for the first time in December, reaching 10,016 vehicles. As the first mass production model of e-platform 3.0 and the first model of the Marine series, Dolphin has become a good choice for urban scooters with high value, large space and low energy consumption.
Outlook for new vehicles in 2022
2021 is over, 2022 is a new beginning, take a look at the new car outlook! Bydy Han DM-i and Tang DM-i new models will be launched in the first half of 2022, and the maximum pure electric mileage of the two products will be 242 kilometers and 252 kilometers respectively, when consumers' choices will be more abundant.
The marine animal series and warship series under the marine network will be unveiled or listed this year, and the destroyer 05 with the same platform and power as Qin PLUS will be listed in the first quarter. We found a set of patented drawings of a new BYD SUV that had the same design as the Destroyer 05, possibly the Cruiser 05. The car is also equipped with the DM-i Super Hybrid system, which is expected to be unveiled in the middle of the year.
In addition, destroyer 07 in sedans, cruiser 07 in SUVs, and landing ships in MPV are likely to be unveiled one by one this year.
BYD seals, sea lions and seagulls based on e-platform 3.0 will be launched in March, 3 quarters, and June-July 2022. At present, only the seal mule car is known, and this car is positioned between Qin and Han. It can be seen from the spy photos exposed on the Internet that the seal has a coupe style, the design of the long wheelbase and short front and rear suspension makes the vehicle look very slender, and the design of the B-pillar sneaking backwards also greatly enhances the dynamics of the vehicle.
The most focused is that BYD will release a new high-end brand in the first half of 2022, and release the first model in the second half of the year, which will be a hardcore off-road vehicle priced at about 50-1 million yuan, what do you think of the brand's prospects?
Edit the summary
It is said that BYD has caught up with a good time, but it is better to say that it is the result of thick accumulation, which has core technologies such as hybrid engines, motors, blade batteries, intelligent car machines, intelligent driving aids, and IGBTs, and can achieve self-sufficiency in the industrial chain. In 2022, BYD will also launch more models to open up the market, and it is foreseeable that its sales will be higher, we will wait and see.