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Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship

author:Yu said that he was still resting
Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship

On February 10, 2022, Li Xuan, director of the Football Newspaper, wrote on his personal social media that

"In fact, it is Jia Xiuquan's first major battle in office - the Indonesian Asian Games, the Chinese women's football team lost 0-1 to Japan in the final to get the runner-up, but defeated the fierce enemy North Korea, when Ma Yun entered the locker room, emptied the shopping cart for the girls, I heard that it was a quota of 200,000 per person, and then finalized... Ten years and a billion sponsorships for Chinese women's football, since then, the treatment of women's football has completely changed."

According to the "Football Newspaper", the annual salary of women's football international football players is currently between 1 million and 2 million, and if non-international footballers are the main force of the club, the annual salary is about 300,000-400,000 yuan, and some players who cannot play too many games take a monthly salary of several thousand yuan.

Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship
Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship

For example, after winning major competitions such as the Chinese women's national football team qualifying for the World Cup and breaking into the Tokyo Olympic Games, the winning bonus "exceeds the total income of the women's football international footballers in the two parts of the club".

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It can be seen that the overall income of Chinese women's football girls has indeed increased a lot - of course, this mainly refers to the ability to play the main force, especially in the case of entering the national team and achieving good results.

Because, Chinese female footballers can get more bonuses in the national team - the women's national football team can get more sponsorship resources! According to Li Xuan, the main reason why women's football has been so treated is precisely the benefits brought by the "ten-year billion sponsorship" of the company!

Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship

Of course, this is also related to the fact that the Chinese women's football team can achieve good results, especially to bring a kind of spiritual inspiration to the public, so in the eyes of businessmen, the Chinese women's football team is a "high-quality asset", and the women's football sponsorship can play a good role in market publicity and corporate image shaping.

Chinese women's football team has people willing to give such a ten billion to give sponsorship, just think: if the Chinese men's football team can also be like the women's football team, to give the public a positive positive effect, I believe that the sponsorship of the Chinese men's football team, that is, tens of billions is possible, right?

But the reality is that the Chinese men's football team has not been able to have such a good reputation as the women's football team, but because football is the world's largest sport, its influence is huge, the market is also very large, such as clubs, countries and market sponsorship and other investment is still extremely high.

Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship

For example, in the past ten years, like the salary of local players in the Chinese Super League, the maximum salary of international players can reach 12 million yuan, the signing fee at the time of transfer can be as high as tens of millions of yuan, coupled with various generous bonuses, then the international players in the past ten years, most of them have easily become multi-millionaires and billionaires.

However, compared with the Chinese men's football team and the Chinese women's football team, although the current strength, level and achievements of the two national teams are difficult to have a foothold in world football, the women's football girls are also not dominant in Asia, and they can still continue to enter the World Cup and the Olympic Games.

Like this Asian Cup, the Strength of Chinese Women's Football Is Weaker than Japan, and South Korea is also between Bo Zhong, but the Chinese Women's Football Team has reversed the Vietnamese team, the Japanese team and the Korean team for three consecutive games, and the fans are happy and touched not only that the women's football team won the championship after 16 years, but also the tenacious spirit they showed to never accept defeat under adversity!

Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship

But what about men's soccer? In the round of 12, he lost 0-2 to Japan, and also lost to Vietnam for the first time in more than 60 years with a score of 1-3, and some of the players had "eye defense" and "dodged the ball and let the opponent score".

Looking at the women's Asian Cup final, Wang Xiaoxue's "blocking the gun eye" of the ball - "no contrast, no harm", people will of course be dissatisfied with these multi-millionaire and billionaire male footballers.

For the Chinese men's football team, "food is the original sin" certainly has a certain truth, but most importantly, people can't see the positive things that can be encouraged from it - although these rich players can't look at others to empty their shopping carts, they are also unlikely to get such admirable respect and praise as women's football girls! 【Original Review: Yu said that hugh】

Li Xuan: The complete change in the treatment of women's football began with Ma Yun emptying the shopping cart and ten years of billion sponsorship

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