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The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

author:wH Technology.

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Xiao Zhan's image of "home male god".

The official announcement is coming, and the global brand represented by Xiao Zhan has once again refreshed the hot search list on social platforms, and netizens are enthusiastic, and it seems that everyone is talking about Xiao Zhan's refreshing new image. As soon as the news of the endorsement of Angel was released, it was like a warm spring breeze sweeping over the stiff face in winter, making people unconsciously feel a warm home atmosphere.

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

The discussion on the Internet is like the sound of a non-stop keyboard, and every time you tap it, it is a deep tribute to Xiao Zhan's charm. And those photos are like a visual feast designed for vertical screens, which makes people can't help but look at this homely male god between swiping screens.

Brand endorsement effect

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The contemporary dialect has become the focus of heated discussions, and the vast number of fans seem to have prepared their own purses, just to support their idols. The brand is smiling and counting the growing sales figures, and Xiao Zhan's name is like a stock that is constantly increasing in value. Under such a trend, anyone who mentions Xiao Zhan seems to be able to hear the sound of a "click" keygen.

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

The purchasing power of fans has become a legendary story endorsed by Xiao Zhan, as if every penny in their hands has been converted into support and love for their idols. This is Xiao Zhan, a super spokesperson who makes the brand's sales take off and makes fans willing to pay money.

A new look for short hair

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

It seemed that one morning, the sun had just climbed into the sky, Xiao Zhan walked into the barber shop and whispered to the mirror, "Goodbye, three thousand troubles". Thus, a neat short hair was born. In front of the camera, he is like the protagonist who has just come out of the comics, with an indescribable coolness and youthful atmosphere.

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

Such an image change has made waves on the Internet, and fans have scored high scores in the comment section, spreading the freshness and joy throughout the Internet.

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

Xiao Zhan effect, there are many rights and wrongs

However, in this laughter, there is always controversy. Some people are beginning to question whether the so-called "Xiao Zhan effect" is really as powerful as advertised in the market.

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

Every endorsement is accompanied by a huge increase in brand sales, but is there unconditional support from fans behind this?

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

Did Xiao Zhan's endorsement really translate into the actual benefits of the brand, or was it just a momentary heat? The discussion in the comment area became more and more intense, and everyone wanted to express their opinions, and such a topic undoubtedly became a hot topic after dinner.

The Power of Fans: Can Xiao Zhan's Endorsement Double the Shopping Cart?

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