Different regions, similar cultural tourism elements

Qinghai Daily Rong Media reporters Li Xin, Wang Yupeng, Wu Zhanyun, and Lu Guangtao

From February 9th to 11th, the 2022 Beijing News Center "Colorful Shenzhou" Cultural Exhibition Area ushered in the Jilin Theme Day, showing the Great American Jilin to 1,700 Chinese and foreign media reporters in the Beijing News Center.

On February 10, our reporter walked into the "Colorful Shenzhou" - "Great American Jilin", felt the perfect integration of culture, science and technology, intangible cultural heritage and ice and snow, and immersed in the understanding of Jilin characteristic resources, history and culture, folk customs...

Qinghai Daily Rong Media reporter Lu Guangtao, Wu Zhanyun, Wang Yupeng, And Li Xin

"We are divided into four exhibition areas: the main image display area, the cultural beauty display area, the cultural connotation display area and the cultural fun interactive area." The staff of the exhibition area introduced to reporters.

Entering the main image display area, a number of elaborate propaganda films such as "Sharing "Xinji" Meet hand in hand to the future" and "Longing for Winter in Jilin" were played on the big screen of the display area, showing the new pattern of Jilin Province's politics, economy, culture, industry, opening up to the outside world in a panoramic manner, and using beautiful and vivid ice and snow pictures to show the three major theme elements of Jilin ice and snow resources, ice and snow products and ice and snow humanities, attracting many reporters to stop and watch.

In the "Beauty of Culture" exhibition area, the excellent intangible cultural heritage projects of Jilin Province are selected, and the cultural development and inheritance combined with modern production technology are highlighted, and the 6 exhibits are very "eye-catching". Among them, the pine flower strange stone "alpine flowing water" is beautiful in shape and beautiful in texture; the langmu root carving "alpine skiing" works are naturally interesting, combined with the regional culture of ice and snow in Jilin, showing the passionate experience of skiing and flying among the high mountains and mountains, and the passionate experience of sports struggle; the intangible iron products "Ice Rain Beauty Pine" highlight the tall and beautiful quality and unique heroic posture of the Changbai Beauty Pine, and the effect under different lights is very different, with both ink painting charm and freehand creative artistic conception; The Manchu qipao is a very representative and iconic costume of the Manchus. The exhibition's blue background embroidery with white fluff ornaments closely follows the winter Olympic ice and snow theme culture; Guo Erluo horse head qin comes from the hometown of China's horse head qin, which has a long history of production and unique production style.

In the exhibition area of "Cultural Heritage", the three spray paintings are in line with the Winter Olympic Games, comprehensively showing the creativity and display elements of the theme design of the ice and snow province. According to the staff of the exhibition area, the three scene paintings have their own names, namely "Changbai Yangxue", "Hanjiang Snow Willow Ski Paradise" and "Ice Lake Tengyu", which also show the magnificent natural ice and snow landscape of Jilin, the passionate humanistic ice and snow experience and the traditional winter fishing and hunting culture.

You can experience it yourself, you can do it with your hands, and you can take your work with you...

The "Fun of Culture" interactive area is crowded with people, and many booths have been lined up.

In front of the exhibition area of fish skin making technology in Chagan Lake, an intangible cultural heritage of Jilin Province, there was an endless stream of experiencers. On the table are "snowflakes" pendants made of fish skins and various exhibits, and non-genetic heirs are teaching experiencers to make them on the spot.

Gourd painting and rope weaving as an experience area, around the ice pier, snow Rongrong, Spring Festival Tiger Year zodiac and other cute images, non-hereditary inheritors accompanied by the experiencers to interact and communicate, together feel the rich regional folk atmosphere.

The reporter also participated in the "rope weaving army", under the careful guidance of Xu Xiaoxue, the fourth generation inheritor of the rope weaving project in Jilin Province, a Chinese knot was completed in 15 minutes.

In the interview, the reporter found that the cultural tourism elements of "Damei Jilin" and "Damei Qinghai" are quite similar.

Intangible Cultural Heritage Project Rope Weaving is a folk handicraft passed down from generation to generation by women in Jilin Province, with unique techniques, rich categories and colorful colors, and now has a significant role in promoting traditional culture, protecting and inheriting the development of intangible cultural heritage, and promoting the increase of income and prosperity of local people. The intangible cultural heritage project "Green Embroidery" in our province has exquisite skills, a variety of stitches, simple styles, and strong ethnic characteristics, and is also a folk handicraft passed down from generation to generation by women of all ethnic groups in Qinghai, among which Turkish plate embroidery, Huangzhong hei embroidery, Guinan Tibetan embroidery, Hehuang embroidery, Mongolian embroidery, etc. have been included in the national and provincial intangible cultural heritage representative lists, which has great potential for promoting national traditional culture, poverty alleviation and rural revitalization. In recent years, our province has vigorously excavated the connotation of the traditional cultural value of "green embroidery", promoted the integration and development of traditional skills with modern fashion industry and cultural tourism creative industry, further expanded the market, actively built a production, supply and marketing platform, increased cooperation with high-level professional teams, and promoted the creative transformation and innovative development of "green embroidery".

Jilin is a large province of ice and snow sports, with the characteristics of ice and snow culture, pay attention to promoting the high-quality development of the ice and snow economy in the cold land, create a new momentum for the revitalization and development of Jilin in the new era, and strive to make the people's lives better. Our province is rich in ice and snow resources, in recent years, in-depth implementation of General Secretary Xi Jinping's "ice and snow is also a golden mountain and silver mountain" development concept, give full play to natural advantages of resources, through government guidance, market participation, dig deep into the potential of ice and snow tourism consumption, accelerate the development of ice and snow sports and ice and snow industry. It is clear that by 2025, we will promote the formation of a more reasonable spatial layout and a relatively high-quality development pattern for ice and snow tourism in the province, cultivate a number of ice and snow tourism bases with complete facilities and management services, ice and snow tourism routes with distinctive cultural characteristics and ice and snow tourism products that are popular with the people and suitable for all seasons, and initially form a product system for ice and snow tourism destinations in Qinghai Province, so that ice and snow tourism will become an important format of Qinghai's winter tourism industry.

Manuscript source: Qinghai Daily client Statement: In addition to indicating the source of the manuscript, the above content is the original manuscript of Qinghai Daily, the copyright is owned by the media platform of Qinghai Daily, and it is strictly forbidden to reprint without written permission.